Gumtree Group

Here's the second brand video with a focus on cars and RVs. Sound on.

Here's the first of our five new Youtube brand videos. Keep an eye out for the rest of them. Sound on.

It’s great to be featured in one of Australia’s leading automotive publications two weeks in a row. The first article gives an overview of our latest brand campaign. In the second, our CEO, Tommy Logtenberg, gives an update of all the exciting developments happening at Gumtree this year. https://lnkd.in/dxbfuYnV https://lnkd.in/g9J6X3XJ

We’ve teamed up with Saveful to help households reduce waste and save on bills. Saveful’s innovative app offers personalized meal plans to prevent food waste and make the most of your groceries. Our CEO, Tommy Logtenberg, calls the partnership a “no-brainer” as both platforms share a commitment to reusing, repurposing, and recycling. The collaboration means Saveful’s tips and hacks will now be featured on Gumtree’s platform, reaching 5.4 million Australians and helping them save time, money, and reduce food waste. Saveful CEO Kim McDonnell is thrilled about the partnership, highlighting the alignment of their goals to halve food waste in Australia by 2030. The Saveful app is free and available on Apple and Android devices. Check it out on Gumtree and start making the most of your groceries. #Partnership #Sustainability #FoodWaste #Innovation #Saveful #Gumtree

We’re ramping up with our second massive brand campaign of the year! Phase two of our successful ‘Shop Gumtree’ campaign launched at the end of August, featuring hundreds of outdoor billboards and digital screen ads. Over ten weeks, you’ll spot our campaign across 200+ large format sites and 1,000+ bus shelters nationwide. Following the initial campaign in February, this phase will highlight the vast array of items available on Gumtree, showcasing our diverse marketplace from cars to home furnishings and beyond. There are twelve different outdoor executions designed to surprise and delight. But that's not all—our future plans include a major UI overhaul, new payment methods, expanded real estate listings, and enhanced safety measures. Stay tuned for more updates as we continue to elevate the Gumtree experience! #BrandCampaign #Marketing #Gumtree #Innovation #CustomerExperience #Advertising

In breaking news, we're thrilled to announce our new partnership with Homely, which will significantly enhance our real estate offering. This collaboration will expand our property listings to almost 200,000, elevating our real estate proposition twentyfold. The partnership with Homely is anticipated to go live on the Gumtree Platform via a dedicated real estate landing page from early November.

Our automotive editorial platform, CarsGuide, has achieved one of its strongest months yet, once again leading the category. https://lnkd.in/gZ96Ey5n

We're excited to announce the launch of our nationwide, 6-month outdoor campaign, Rehome Sweet Rehome, aimed at bringing awareness to the importance of pet adoption and rehoming! As part of this campaign, we’ve partnered with A1 Wheatbelt Dog Rescue to feature pets needing new homes across all our marketing. Adopting a pet opens a whole new life for them, and you’ll receive unconditional love in return. Gumtree is committed to trying to be part of the solution in finding loving homes for animals in need. This campaign encourages everyone to consider pet adoption as a first choice and supports the incredible work rescue shelters are doing with minimal resources. Launching today across Australia, we invite everyone to visit Gumtree and consider opening their homes to a loving pet. We thank our partners, oOh! and We Meet At Last, who were integral in bringing this important campaign to life.  Join us in making a difference. Let’s give these animals the best chance of finding a new home. #RehomeSweetRehome #GumtreePets #PetAdoption    

In recognition of Refugee Week just past, all of us at Gumtree Group were so incredibly grateful to spend some time learning about a social enterprise business - Welcome Merchant , straight from the Founder herself, Marjorie Tenchavez. As we had the privilege of listening to both Marjorie's and Welcome Merchant's work and story, we were enjoying the most delicious cuisine, prepared by Chef Malar Sathasivam, who is the owner of Sangee's Kitchen, which is one of the businesses supported by Welcome Merchant and the team. Anyone who hasn't heard of Welcome Merchant, should do themselves a favour and check out what they're all about!

A terrific achievement from our CarsGuide team, going from strength to strength. https://lnkd.in/gKf6g6dC