The 6 Defining Swimsuit Trends of Summer 2024 to Shop Now

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If there’s any department of our wardrobes that deserves to have a little fun, it’s certainly the beachwear category. That sartorial feat can easily be accomplished by brushing up your knowledge on the best swimsuit trends.

The 2024 Trend Guide

• The Wild Print: Mango underwired bikini top, $40
• The Arts & Crafts: It’s Now Cool crochet swimsuit, $160
• The Elegant Embellishment: Agua By Agua Bendita bead bikini, $180
• The Fine Line: LSpace Coco one-piece, $198
• The Strapless Savior: Hunza G Brooke seersucker swimsuit, $230
• The Royal Floral: PatBo appliquéd embellished bikini top, $250

This year, there’s a palpable energy that can be felt across the bikini and one-piece departments, thanks to glitzy embellishments, playful prints, and crafty touches. For example, labels like Magda Butrym, are redefining the swimwear category with cool crochet one-pieces that could easily double as a beautiful top for the moments when a seaside adventure turns into a post-swim dinner.

Even the minimalist-leaning designs are getting in on the excitement with contrasting colorblocking and unexpected cutouts. Saint Laurent leads the trend with its minimalist strapless one-pieces that come with strategically placed cutouts. While swimsuit brands like Solid & Striped prove that a less-is-more approach to swimwear need not be boring, thanks to high-contrast, black-and-white patterns.

If you’re excited to take part in the playful moment, this year’s best swimsuit trends will help you do so. Whether you're taking a trip to the beach or a dip in the pool, these are the of-the-moment designs to shop now.

Arts & Crafts

From luxe embroidery to cool crochet, a textured touch adds a modern update to any one-piece or bikini. What’s even better? These crafty pieces can easily double as a top this summer.

Sans Straps

The resurgence of tube tops has spilled over into the swimsuit department with strapless one-pieces dominating the season. Test the waters in ruched silhouttes and seasonally-appropriate prints.

Garden of Time

Florals, for the summer? Yes, indeed. Get creative with 3-D blooms and abstract prints of wild bouquets.

Elegant Embellishments

Whether in the form of beads, metal medallions, flickering glitter, or ric-rac ribbon, fun accents are having quite the moment. The hero swimsuits of 2024 feature fanciful details that don’t feel over the top at all. Instead, they offer sophisticated interest that will subtly make heads turn.

Wild Things

Zebra prints are having quite the moment. Keep it classic with a black-and-white print or go all out with a red version, which already has Kendall Jenner’s stamp of approval.

Toe the Line

Who says minimalism has to be boring? This high-contrast trend proves that the less-is-more approach can be just as stunning as any other motif.