Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Busine

by Ann Handley and C.C. Chapman

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The guide to creating engaging web content and building a loyal following, revised and updated

Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a...

Format:Paperback

Language:English

ISBN:1118232607

ISBN13:9781118232606

Release Date:May 2012

Publisher:Wiley

Length:320 Pages

Weight:0.05 lbs.

Dimensions:0.9" x 6.0" x 9.0"

Related Subjects

Business Business & Finance Business & Investing Business & Management Computer Science E-Commerce Economics Industries & Professions Social Media for Business Textbooks

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Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Busine

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