Phil Mickelson's manager takes on new LIV Golf role

Phil Mickelson's manager Peter Davis has been appointed General Manager of LIV Golf's HyFlyers. The Saudi League has implemented several changes for the upcoming season. From hiring new GMs to reportedly looking for a CEO of the series, they have been constantly working to implement new things in the series for its development.

Recently, Peter Davis joined LIV Golf as a General Manager of Mickelson's HyFlyers GC. Davis shared a heartfelt message on his LinkedIn account, expressing his excitement for the new role. He wrote:

"I am thrilled to announce that I have joined LIV Golf as General Manager of HyFlyers GC. Having worked closely with the team since the league’s inception, I am proud of the work that has gotten the team to where it is today. I am excited to step into this new position and drive growth for the team in the future."

Peter Davis has also expressed his gratitude for his work at Sportfive, where he worked for nine years and three months. He added:

"I’d like to extend a huge thank you to my colleagues, mentors, and friends at SPORTFIVE — the past nine years have been an amazing chapter in my career. I am incredibly grateful for all the experiences and relationships I’ve built along the way."

Notably, Phil Mickelson is the captain of the HyFlyers. However, the team struggled with their game in the last two seasons. They finished ninth in season two of LIV Golf, while this year they concluded the season in 12th place in the standings.

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Who is Phil Mickelson's manager, Peter Davis?

Peter Davis holds extensive experience in the sports industry and has worked with different companies over the years. He earned a Bachelor of Arts in History from Bowdoin College and later joined Grassroot Soccer in Strategy and Operations. Meanwhile, during his time at Bowdoin College, he interned with Octagon in the Olympics and Action Sports Division.

Davis joined Sportfive in 2015 as the Assistant to the President and CEO and worked in the position for more than one and a half years. He then worked in U.S. commercial sales for the company and later became the Director of Partnerships and Business Development in the golf department. He was promoted to Vice President at Sportfive in 2019 and held the position for five years before leaving the company to join LIV Golf.

Notably, earlier this year, Senior Vice President of Golf at Sportfive, Jeff Koski, joined as the General Manager of the Legion XII of LIV Golf. The Saudi Circuit has appointed five new GMs before Davis joined the circuit.

Jonas Mårtensson, who has extensive experience working with Mojang Studios, joined LIV as the GM of Majestic Cleeks. Martin Kim joined Iron Heads GC, Nick Adams joined Ripper GC, and Richard Glover was appointed as the GM of Stingers GC.

Additionally, Greg Norman, CEO of LIV, is expected to be replaced in 2025. According to the New York Times, former chief executive of the Philadelphia 76ers, Scott O'Neil, will replace Norman in the circuit.