- What Shoppers Are Thinking About As Holiday Season Kicks Off
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 23, 2022
Data from Sprout Social shows search queries included mentions of the holid ...
- Social Media Help To Drive Cross-Border Purchases Of Branded Products
Research Intelligencer, Robert Williams - Tuesday, November 22, 2022
More than half of consumers ages 34 and younger said their N ...
- 7 Things I Learned From A 6-Month Networking Blitz
MediaDailyNews, Barry Lowenthal - Tuesday, November 1, 2022
Six months ago my job ended and I had the opportunity ...
- Parler Raises $16M, Acquires Cloud Company For 'Uncancellable' Free Speech Ecosystem
Digital News Daily, Colin Kirkland - Friday, September 16, 2022
Parler has announced it is restructuring as Parlement Technologies Inc. and h ...
- Instagram Scales Back Shopping Features
Digital News Daily, Colin Kirkland - Wednesday, September 7, 2022
Instagram announced plans Tuesday to "drastically scale back its shopping features" a ...
- Social Media Content & Ads Influence People's Opinions About Brands
Research Intelligencer, - Wednesday, July 6, 2022
Almost half of U.S. consumers said they read social media comments ...
- Social Influencers Sway Consumer Purchase Decisions
Research Intelligencer, - Wednesday, June 29, 2022
Influencers with less than 10,000 followers have seen the most growth ...
- web3: Three Ways To Prepare For What's Next
Digital News Daily, Barry Lowenthal - Thursday, June 9, 2022
Web3, built using blockchain technology, promises a decentralized peer-to-peer web (no mo ...
- Influencers Tend To See Highest Engagement On TikTok
Research Intelligencer, - Tuesday, June 7, 2022
Influencers with engagement rates of more than 20% make up a ten ...
- Social Media Usage Corresponds With Livestream Shopping
Research Intelligencer, - Wednesday, May 18, 2022
Most social media and livestream purchases are inspired by content from bra ...
- Almost 10% Of Social Media Users Suspect They Were Shadowbanned
Research Intelligencer, - Wednesday, April 27, 2022
Some consumers thought they may have been shadowbanned because of pressure fr ...
- Amazon Captures Bigger Portion Of Higher-Spending Advertisers
Research Intelligencer, - Tuesday, April 5, 2022
Advertising on Amazon is happening all year round, with 43% of bran ...
- Consumers Have Conflicting Thoughts On Ad Personalization
Research Intelligencer, - Friday, April 1, 2022
Many consumers describe personalized ads as "annoying," but others say such messagi ...
- Media Brands Maintain Strong Presence on Social Apps
Research Intelligencer, - Friday, February 25, 2022
Publishers last year had 35% share of voice, while media and entertainme ...
- Social Media Usage Slips From Pandemic Peak For Most Consumers
Research Intelligencer, - Monday, February 14, 2022
Consumers who use digital pinboard platform Pinterest are the most likely ...
- Marketers Plan To Boost Digital Ad Spending On Economic Rebound
Research Intelligencer, - Wednesday, February 2, 2022
Online video is the most popular category of digital media, with 7 ...
- Most People Are Open To Ad Targeting Based On Their Media Habits
Research Intelligencer, - Thursday, January 20, 2022
The finding may indicate that consumers are more receptive to contextual advertis ...
- States Urge Appeals Court To Revive Monopoly Case Against Facebook
Digital News Daily, Wendy Davis - Friday, January 14, 2022
A New York-led coalition of 48 attorneys general on Friday asked ...
- Brands See Declines In Organic Reach On Instagram
Research Intelligencer, - Friday, January 14, 2022
Audience attention was more divided as the photo-sharing app added more vid ...
- Social Media Ad Prices Jump Amid Holiday Rush
Research Intelligencer, - Friday, December 17, 2021
Given the rise in costs and shifts in media budgets, StitcherAds observ ...
- Turning Customers Into Fans: Church's New Social Media Playbook
The MediaPost Cases, Lisa Singer - Thursday, January 13, 2022
As social platforms fragment, brands need to remain flexible in their pa ...
- TikTok Overtakes Instagram And Snapchat Among U.S. Teens
Research Intelligencer, - Wednesday, November 24, 2021
Entertainment and the chance for self-expression were big draws for this d ...
- Detoxing From Social Media, However Briefly
Social Media Insider, Fern Siegel - Wednesday, October 13, 2021
When Facebook resumed operations after a six-hour outage, it was an opportuni ...
- Face-Mask Critic Sues Twitter, Facebook, Biden, Surgeon General Over Account Suspensions
Social Media Insider, Wendy Davis - Tuesday, September 7, 2021
Justin Hart claims in a new lawsuit the government conspired with soci ...
- Hero Collective Celebrates J&J's New Brown-Toned Band-Aids
MAD, Les Luchter - Friday, August 20, 2021
Band-Aid's multicultural AOR Hero Collective has now created three 15-second spots dubb ...
- Public Willingness To Restrict Online Freedom Is Worrisome
Publishing Insider, - Monday, August 23, 2021
The portion of U.S. adults who say the federal government should ado ...
- Finding Burger King Moments In A Fractured Mediaverse
The MediaPost Cases, Lisa Singer - Tuesday, June 15, 2021
Burger King is prioritizing the moments that matter for the company ...
- Pancheros' Digital-First Brand Makeover
The MediaPost Cases, Lisa Singer - Friday, June 4, 2021
More than a "campaign," Pancheros' recent brand push put digital and da ...
- Back To (Brick-And-Mortar) School -- Time To Rethink Strategies
Performance Marketing Insider, Laurie Sullivan - Friday, April 30, 2021
It's been a difficult year to socialize and interact -- especially f ...
- Trumpian Social Network Could Spur Support For Section 230
Social Media Insider, Wendy Davis - Tuesday, March 23, 2021
Former President Donald Trump reportedly is plotting to return to social med ...