GEN Z
by Aaron Paquette on Mar 29, 4:49 PM
Among the lifestyle factors that might prematurely age Gen Z: They're a generation especially likely to vape, a habit that can create facial wrinkles.
SOCIAL MEDIA
by Geoff Gates on Mar 28, 12:55 PM
For one, diversify your social efforts. Every brand should be on multiple social media channels.
by Rebecca Rosen on Mar 27, 2:53 PM
How can we discern true benefits from the buzz of novelty to figure out how AI should be implemented in our day-to-day lives?
SOCIAL MEDIA
by Tim van der Wiel on Mar 26, 12:41 PM
Social media is a frontier for product development, not classic promotion. The key isn't leading consumers with a message; it's following them to understand what's working now.
by Matt McCain on Mar 25, 1:58 PM
The very tools that give pet-care marketers an unfair advantage are also the things that trap them inside a crowded cage of category sameness.
ARTIFICIAL INTELLIGENCE
by Camm Rowland on Mar 21, 4:58 PM
At the core of the ongoing conversation about AI in marketing is the nuanced way people perceive AI-generated content, a strong determinant of how it will be used.
SEARCH
by Grace Mante on Mar 20, 1:19 PM
With search behavior on the verge of a shift, advertisers should maintain a full-funnel approach to media where they can.
TRAVEL
by Harvey Chipkin on Mar 19, 12:41 PM
The city has a new visual identity. At the icon's core is a star shape, a direct reference to the shining star attraction, the Mall of America.
SPORTS
by Charly Kemp on Mar 18, 2:52 PM
Leagues are going beyond live broadcasts and replays to deliver a greater range of content while offering marketers more options beyond simply buying ads.
ARTIFICIAL INTELLIGENCE
by Aaron Paquette on Mar 13, 2:28 PM
What can brands learn from the brave new world of AI companions?