New York Times Advertising

Our next Industry Driver exemplifies excellence. Fearlessly taking on ambitious and complex client requests, even when support is light, she is an invaluable partner to the sales and creative teams. She consistently exceeds expectations, owning responsibilities outside her usual role to develop solutions to complex problems. Striving for excellence in everything she touches, she digs deep to motivate her team with her unflappable, empathetic style. Congratulations, Christina Miller! 💪

The more readers engage across The Times’s portfolio, the more valuable they become to advertisers. When compared to other publisher audiences, engaged Portfolio users are more receptive to advertising on The Times than other publisher audiences are on their respective platforms, reporting that they pay more attention to ads on The Times because of what they get out of the platform.

Congratulations to our vp of B2B marketing, Bari Komitee, who was just recognized on the ADWEEK 50 list! This award honors 50 behind-the-scenes luminaries across advertising, marketing, media and technology who were essential growth drivers in 2024. Since joining us in 2020, Bari has built our industry-leading marketing function and she has been a driving force in driving awareness and adoption of The Times’s portfolio. Under Bari’s leadership, her team has driven the strategy and execution behind some of our largest industry activations, client-facing events and award-winning PR campaigns. Congratulations, Bari! We can’t wait to see what you do next. Get the Adweek 50 list here: https://bit.ly/3Uwcqln

Hear how a cross-cultural upbringing shaped National Basketball Association (NBA) CMO Tammy Henault's career. Read more via Mark Makers on The Moment: https://lnkd.in/eRa5f4CE

LifeStraw came to T Brand Studio, the content studio within New York Times Advertising, to help build awareness of the LifeStraw Home water filter pitcher. In a beautiful Paid Post, animated illustrations demystified the murky world of drinking water, while explaining the sophisticated filtering technology within the LifeStraw Home, which removes harmful bacteria and particles, purifying water simply and effectively. Learn more: https://lnkd.in/erx49xcc

We’re honored to announce that our panel "Farming as Advocacy: How Black Ranchers are Making History," has been selected as part of SXSW 2025! Our panel will be part of the Food track, a dynamic forum that brings chefs, entrepreneurs, activists, farmers, scientists and food enthusiasts together to explore how technology and innovation can reshape our food systems. We’ll dive into how food can bridge cultural gaps, connect communities and transform the way we grow, cook and eat. See all 450+ bold sessions at #SXSW2025: https://lnkd.in/gBXshPRK

So do we! 🙌

Learn how losing taught Qualcomm’s Don McGuire how to tackle industry challenges like A.I. Read more via Mark Makers on The Moment: https://lnkd.in/eVW_-T4h

I love print. I love great copywriting. I love a POV. I love the energy flowing into this brand surrounding this launch. And I love working with the industry's best & bravest @ Team KFC x Highdive. A special thank you to the amazing woman every marketer needs on speed dial Joy Robins 💙

DoorDash CMO Kofi Amoo-Gottfried on how his upbringing informs his marketing bets and creativity.
 Read more via Mark Makers on The Moment: https://lnkd.in/eFtCRNAR