Creator Economy
OpenAI Is Trying To Court Influencers With A New ‘Head Of Creators’ Role
After facing backlash from content creators for scraping YouTube data to build its models, the AI behemoth is trying to foster relationships with them.
More From Creator Economy
Social Commerce: How Brands Can Capitalize On A $3 Trillion Opportunity
In an era where digital transformation is reshaping industries at breakneck speed, a $3 trillion opportunity is emerging at the intersection of social media and eCommerce
OpenAI Is Trying To Court Influencers With A New ‘Head Of Creators’ Role
After facing backlash from content creators for scraping YouTube data to build its models, the AI behemoth is trying to foster relationships with them.
Influential’s $500 Million Deal Heralds New Chapter For Influencer Marketing
This acquisition not only validates the growing importance of influencer marketing but also sets the stage for its evolution into a cornerstone of modern advertising.
Meta’s New Content Creator Program: A Step Forward Or Too Little, Too Late?
While this development promises to simplify the process for creators to earn money on the platform, there is a question of whether this effort goes far enough.
YouTube Stars Sam And Colby Prove Creator Appeal Extends To Cinemas
The paranormal investigators are blazing new trails with a nationwide theatrical release, while French adventurer Inoxtag has found success on the big screen in Europe.
Fashion Buyer Turned Content Creator Makes 8-Figures With Accessories Brand
Instagram fashion creator Cass DiMicco started her career as an assistant buyer at now-defunct retailer Lord & Taylor and now sells accessories direct to her audience.
Trey Yingst: Redefining War Correspondence In The Digital Age
As the chief foreign correspondent for Fox News, Yingst has not only excelled in conventional reporting but has also emerged as a pioneer in leveraging social media to...
Could The Basic SMS Save Content Creators From The Algorithm?
The opportunity comes as creators seek to reclaim control over their audience relationships and shield themselves from the unpredictable tides of platform changes.
How Two British Teens Built The World’s Largest Gen Z Social Publisher
Their story offers a masterclass in identifying trends, understanding algorithms, and building engaged online communities - all started while juggling homework and exams.
Here’s What Happened At LTK Con, A Conference For Content Creators
This year, LTK Con, an influencer conference spanned 3 days in Dallas, Texas. Here is what happened at LTK Con.