WooCommerce: Cart Abandonment
Cart abandonment takes place when a shopper adds something to their cart, but leaves your site without converting. Drip’s cart abandonment strategy utilizes an email or series of emails to be sent to the person who added the items to their cart, but didn’t follow through on the purchase. Roughly 75% of all shopping carts are abandoned. Meaning, only 1 in every 4 shoppers who adds something to their cart will complete a transaction. At Drip we know abandoned carts represent a significant revenue opportunity, and you need to have an effective strategy in place to capture it
Use this workflow![WooCommerce: Cart Abandonment - Workflow Diagram](https://1445333.fs1.hubspotusercontent-na1.net/hub/1445333/hubfs/Drip%20Website/Workflow%20Templates/Previews/woocommerce-cart-abandonment.png?width=1200&name=woocommerce-cart-abandonment.png)