Integrations: Facebook

Facebook management tools for business

Dynamically engage your audience with a powerful set of tools to manage your Facebook Pages and Messenger conversations.

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Meta Business Partner

Tools to manage multiple Facebook Pages

Sprout’s Facebook integration includes publishing, reputation and response management tools for Pages and Messenger as well as rich analytics. Plan content, engage your audience, collaborate as a team and measure efforts from a single platform.

Create engaging Facebook content

Plan, create and publish engaging posts with a centralized content calendar, intuitive workflows and creative tools for Facebook publishing.

Manage conversations & build relationships

Never miss a comment, wall post, Review or Messenger conversation with a unified inbox and powerful social CRM tools for engagement.

Benchmark your Facebook performance

Gather paid and organic insights for one or many Pages to measure fan growth, analyze engagement and track post performance.

Plan & Publish

Simplify content development & Page posting

Easily create & deliver posts

Draft posts for one or many Pages—upload videos or reels, attach images from an Asset Library, apply targeting and add tags.

Manage the content calendar

Easily review and manage Facebook content from a central publishing calendar—quickly filter by tag, profile and date.

Seamlessly collaborate with approval workflow

Sprout’s built-in approval workflow is perfect for legal, compliance, agency collaboration or peer review.

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Collaborate & Manage

Efficiently manage fans & Pages as a team

Manage the social inbox as a team

Prevent duplication of efforts with team tools—mark as complete, view audit trails and track real-time progress.

Stay productive with intuitive workflows

Streamline Page management with message tagging, task routing and real-time status updates for team wide visibility.

Easily customize page access & governance

Organize teams and Pages to fit your needs—great for agencies, multi-location or global businesses.

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Sprout Social Product Image of Engagement Smart Inbox with Facebook Filters Selected and Reply Hover

Monitor & Engage

Unify social CRM across Messenger & Pages

Simplify page & Messenger management

The Smart Inbox brings all your messages across Facebook Pages—including Messenger—into one, filterable stream.

Personalize engagement with social CRM

Readily access conversation history, customer records and team tools—like notes—in a unified social CRM contact view.

Manage Facebook Reviews in the Smart Inbox

Better manage your business' online reputation with Facebook Reviews alongside all your other messages.

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Analyze & Report

Gather strategic insights from Facebook data

Visualize Facebook page data

Understand impressions, fan growth and content behavior with data visualizations and dynamic charts.

Identify your best content

Dig into Facebook Insights data on the post level—including dark posts—to track performance.

Compare performance to competitors

Track fundamental Facebook metrics to compare and benchmark your Page against competitors.

More on Facebook Analytics
Sprout Social Product Image of Analytics Facebook Pages Report

Partnerships & integrations across leading platforms

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Sprout is a leading social media management platform that provides world-class engagement, publishing, analytics and collaboration tools for teams of all sizes.