WooCommerce is a powerful eCommerce toolkit. The first place in this category is held by Wix which has a total score of 9.8/10 and is the winner of our Best Shopping Cart Software Award for 2019. You can try out Wix for free here.
It was developed to transform any WordPress website into a beautiful online store. Designed and constructed using WordPress best practices on the front and back end, WooCommerce comes a very reliable and robust eCommerce plugin that boasts of enterprise-level quality and features. WooCommerce is a perfect plugin if you want to build an stand-alone online store from the ground up or if you wish to start selling products using an existing WordPress blog or website. It is a free plugin but priced upgrades and updates are also offered for those who want to experience the best from WooCommerce.
Show MoreWooCommerce is a great choice for businesses and individuals who want to launch their own online store, whether building it from scratch or using their existing WordPress website or blog. Here are some of the many benefits WooCommerce brings to the table:
Open source codebase: WooCommerce is fully open sourced, meaning the code is freely available for anyone to view, modify, and contribute towards. The open source nature of WooCommerce encourages an active community of contributors to the project.
Powered by WordPress: Powering approximately 24% of the internet, WooCommerce enables these website owners to sell online using a platform they already know and love.
Intuitive and powerful interfaces: WooCommerce focuses on making the process of setting up your online store as quick and easy as possible. It offers an onboarding wizard to guide you through the setup in under five minutes.
Extension library: WooCommerce boasts a wide range of official extensions (add-on features) such as payment gateways and shipping calculators for your specific country, advanced tax calculators, membership system management, subscription management, anti-fraud and many many more. This library is also backed by a large collection of actively-developed community extensions.
Show More1. Scalable: When growing their online presence, companies often run into scaling issues with their platform of choice. Powered by WordPress, and with savvy developers behind the project, WooCommerce is able to scale as rapidly as your business.
2. Customizable: Your store operates out of Spain and requires a Spanish payment gateway to be connected. You also require a shipping rates calculator connected to the small local shipping company you’ve decided to work with. Being open source and extendable, it is easy for developers to craft customized integrations with just about any service provider.
3. Logically feature rich: WooCommerce core includes all of the core features required to run an online store, with none of the bloat. From the simple action of adding and managing products, to advanced stock controls, tax rates calculations, and order management, WooCommerce handles all of this swiftly.
Because companies have special business-related demands, it is only prudent they steer clear of purchasing an all-in-one, ”best” solution. However, it would be almost impossible to find such a software product even among well-known software systems. The better step to undertake would be to note down the numerous major aspects which necessitate careful thought like major features, plans, skill capability of staff members, organizational size, etc. Next, you must follow through the product research exhaustively. Read these WooCommerce evaluations and check out the other applications in your list more closely. Such all-encompassing product investigation ascertains you stay away from mismatched apps and subscribe to the one which delivers all the aspects your company requires.
Position of WooCommerce in our main categories:
WooCommerce is one of the top 20 eCommerce Platforms products
WooCommerce is one of the 10 Shopping Cart Software products
WooCommerce is one of the top 10 Website Builder Software products
Each company is different, and can require a specific Shopping Cart Software solution that will be designed for their business size, type of customers and staff and even individual industry they support. You should not count on locating an ideal solution that is going to work for each business no matter what their history is. It may be a good idea to read a few WooCommerce Shopping Cart Software reviews first and even then you should pay attention to what the solution is supposed to do for your business and your employees. Do you require an easy and intuitive service with only basic features? Will you really use the complex functionalities needed by experts and big enterprises? Are there any specific features that are especially beneficial for the industry you operate in? If you ask yourself these questions it will be much easier to locate a reliable solution that will match your budget.
WooCommerce Pricing Plans:
Free
WooCommerce Pricing Plans:
Free Trial
Woocommerce
Free
Woocommerce is a free shopping cart plugin. For those who want more than the basics, Woocommerce offers priced license upgrades, extensions, and updates.
We are aware that when you decide to get a Shopping Cart Software it’s important not only to learn how professionals evaluate it in their reviews, but also to find out if the actual people and businesses that use these solutions are genuinely satisfied with the service. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that aggregates customer reviews, comments and WooCommerce reviews across a vast array of social media sites. The information is then presented in a simple to digest way indicating how many users had positive and negative experience with WooCommerce. With that information at hand you will be ready to make an informed purchasing choice that you won’t regret.
Devices Supported
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WooCommerce can integrate with just about any service provider, due to its extendable nature. Some of its popular integrations include:
WooCommerce average rating:
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ADD A REVIEWThe most favorable review
PROS: I like that WooCommerce is streamlined platform for building e-commerce pages for any sites. I like that all my products are well organized and in one section, I can edit them and upload multiple picture to one product. I can create product sections that are simple to be found.
CONS: It has steep learning curve especially if you use drag-and-drop. Also, the shipping host options are complicated, they could make them intuitive.
The least favorable review
PROS: I have two years of day-to-day usage experience, from which I can point out few advantages: Woo Commerce is set up with minimal efforts, and doesn't have such a bumpy learning curve. The second thing is that there is a free and a premium package to choose from, and both are packed with functional features and customization options. The template engine seems a bit challenging at the beginning, but becomes a routine when you get used to it. The third thing is obviously the support community, where you can have all your questions answered. I came across users who were outstanding experts in Wordpress, and they can lend a hand with premium plugins.
CONS: Documentation leaves a lot to wish for, the same as stylesheets which will really benefit from some extra BEM. That's my opinion, at least.
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WooCommerce offers lots of plugins and extensions
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PROS: I like that WooCommerce is highly customizable solution. It allows you to change, add codes and customize the pages the way you want. With WooCommerce you have everything in one place. Also, if you need additional add-ons like additional fileds, payment portals or specific data field management you can always find plugin.
CONS: What I don’t like is that every plugin is additional cost, the set up of WooCommerce is free but you’ll need some additional plugins which cost. Also, there is step learning curve when it comes to setting up.
This is perfect and extandable e-commerce tool for Word Press
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PROS: One of the best e-commerce tool I’ve ever used for selling various types of products. I constantly use and work over WordPress and Woo Commerce is great fit for my tasks. I have tried other solutions but WooCommerce provides complete control of my store and ability to extend it with lot of plugins.
CONS: Some of the official and premium plug-ons of WooCommerce are expensive, but you have lot of lite versions of multiple plugins available.
E-Commerce Leader for every business
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PROS: I transferred my business online 2 years ago, and I used WooCommerce to do it. Thanks to this top class solution, I built an amazing e-store and I am managing the complete sales funnel. My favorite aspect of WooCommerce is its flexibility, I like how it can be enriched with plugins to respond to every specific need, from SEO enhancement to checkout and payment difficulties. If you need to improve your online business presence and to make the most of it, WooCommerce is an option you should consider seriously.
CONS: As a beginner, you might find yourself in a situation to pay top dollars for plugins and extensions just because you need the website to respond to an unexpected requirement. The best way to go is obviously to purchase WooCommerce solutions, but they can cost a fortune (the 2checkout extension, for instance, is really expensive!). Another potential problem is the lack of Amazon payment integration, I think that could improve performance significantly.
WooCommerce is a diverse, user-orientated platform
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PROS: The thing that makes WooCommerce so special for us it that it is easy to install, and becomes usable to close amazing deals right after you've set it up. Loaded with functions and hooks, the tool allows you to do literally any type of custom development, which should be easy even for unexperienced users who'd recognize their intuitive template hierarchy. The standard plugin is free, but robust enough to create and sell all sorts of products, from the simplest to the most complex purchases. It supports digital content too, and I think that's awesome.
CONS: It was quite disappointing to find out that such an amazing company doesn’t provide support for free. As if things were not bad enough, I don't consider their premium extensions to be worth the price I'm paying for them, so it means I'm literally spending my money on support I don't even use. I believe some of you could benefit from the premium package, but only assuming that you're ready to spend $1000 per year to have the booking system completely covered.
Great tool, I’d like to see it even more professional
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PROS: If I had to choose a single favorite feature, that would be affordability. Woocommerce is for free, which makes it accessible to small and developing businesses that cannot make mindblowing investments in ecommerce. Set up was easier than I expected, and I purchased few plugins to improve my website. Some of the plugins were free too. Overall, there are many features that make WooCommerce special-in certain cases, it is even better than Shopify.
CONS: The best plugins are obviously paid, I guess that's the reasoning behind the creation of a functional and free app. It wasn't such a problem for me because I was most often able to find free alternatives, but that's not always the case, unfortunately. You may find yourself investing $60 for addons you know nothing about, and I'm not sure how many small businesses can handle that. Do some serious research before buying whatever!
It helps us to build great sections for selling our products
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PROS: I like that WooCommerce is streamlined platform for building e-commerce pages for any sites. I like that all my products are well organized and in one section, I can edit them and upload multiple picture to one product. I can create product sections that are simple to be found.
CONS: It has steep learning curve especially if you use drag-and-drop. Also, the shipping host options are complicated, they could make them intuitive.
I really enjoy working with WooCommerce
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PROS: What I like most about is the fact that is free and easy to set up. It offers simple and user-friendly admin interface. It’s customizable, and report sections is great, it offers shipping options and great cart system. Each page is well designed whether it is category page, product detail page, shopping cart. Also, you can choose free or paid themes.
CONS: They could improve the page design even better, and improve the custom reporting. But overall, the product works perfectly.
Perfect solution for selling your services and products
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PROS: WooCommerce is outstanding solution which is easy to setup and it is extensible so you can make as much customization as you need. There are lot of ways of how to use it, starting from non developers to full engineering departments. For beginners this is perfect solution to start their business with highest speed.
CONS: WooCommerce is perfect solution, but what I don’t like is the fact that is build on WordPress and here comes some issues with security and performance. On the other side, I do believe that WP will make major improvements when it comes to their eco-system.
Reliable open-source platform for deploying e-commerce
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PROS: The biggest benefit of using WooCommerce is saving time, you'll see that straight from the beginning. Takes minutes to install, and starts running immediately, even when used on a WordPress website. A great discovery for designers willing to invest more efforts into customizing unique themes, mostly because of its intuitiveness which reminds of WordPress. There is a considerably good free package, so I think everyone can try it.
CONS: Customizing themes scared me at the beginning, I couldn't find any online tutorial or manuals on how to do it. I had to turn to Lynda videos, which aren't that related, to say at least.
Highly flexible and customizable solution for your online store
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PROS: I’m using WooCommerce for 4 years and I like that I’m allowed to build multisite business on WordPress and this tool allows me to customize my work according to my needs. It fits perfectly and I’m using it on other websites as well. It is well designed and well thought out.
CONS: If yout server is powerful enough then you can build large stores but if you have lot of SKUs then you could try other platform or custom solution. Also, I don’t like that each extension costs a lot.
I run my websites onWooCommerce
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PROS: What I like most about it is the fact that it provides same feeling of an offline retail store. Lot of people use it to seel goods, items and other, but you can even sell services and build visually attractive platform of the service with written description that explains what do you offer.
CONS: The check out process is complicate and they could make the steps even more simple.
Good solution for my business
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PROS: My web developer told me about WooCommerce a long time ago, but I had no idea something could be that simple and straightforward. One never knows how something works before he tries it, and I think trying WooCommerce was a good decision. It didn't exactly blow my mind with elegancy and functionalism (some parts are completely disfunctional), but it did what it was supposed to do. The needs of my business are all met, and there is no need to use third party software.
CONS: Sharing the experience of back end users, I could say this is by far a complicated and messy tool to use. Don't get involved if you're not technically ready, I really mean that.
Advanced customization on a fair price
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PROS: I am a very satisfied user who benefited from this amazing product and the huge support community standing behind it, and I feel pleased to recommend it. The product delivers amazing functionality, and has a robust set of features and extensions. I am pleased to let go of traditional commerce rules-this product allows me to unleash my creativity, and to customize things the way I want them to be! Another good thing is that they have a free package with premium quality.
CONS: I'm missing documentation and coding transparency, I'd change that if I could. I understand that the package is free and they don't feel obliged to document and save data, but I suspect it is a startegy to push users towards their paid, premade extension packages.
I run my websites onWooCommerce
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PROS: What I like most about it is the fact that it provides same feeling of an offline retail store. Lot of people use it to seel goods, items and other, but you can even sell services and build visually attractive platform of the service with written description that explains what do you offer.
CONS: The check out process is complicate and they could make the steps even more simple.
It helps us to build great sections for selling our products
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
PROS: I like that WooCommerce is streamlined platform for building e-commerce pages for any sites. I like that all my products are well organized and in one section, I can edit them and upload multiple picture to one product. I can create product sections that are simple to be found.
CONS: It has steep learning curve especially if you use drag-and-drop. Also, the shipping host options are complicated, they could make them intuitive.
This is great e-commerce platform for small businesses
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PROS: WooCommerce is great e-commerce solution for small business or if you are start up. I like that everything is organized and easy to use. It doesn’t require installation, all you have to do is to search for WooCommerce under WP and the installation begins automatically. You are able to run it on shared server and there is no need of high configuration server in order to run it. It is customizable and you can customize it according to your needs. Report section is great, it has shipping options, checkout system, filter section, and pre-installed payment.
CONS: Everything works great with WooCommerce.
This is perfect and extandable e-commerce tool for Word Press
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PROS: One of the best e-commerce tool I’ve ever used for selling various types of products. I constantly use and work over WordPress and Woo Commerce is great fit for my tasks. I have tried other solutions but WooCommerce provides complete control of my store and ability to extend it with lot of plugins.
CONS: Some of the official and premium plug-ons of WooCommerce are expensive, but you have lot of lite versions of multiple plugins available.
I really enjoy working with WooCommerce
Read full review >Overall impression
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PROS: What I like most about is the fact that is free and easy to set up. It offers simple and user-friendly admin interface. It’s customizable, and report sections is great, it offers shipping options and great cart system. Each page is well designed whether it is category page, product detail page, shopping cart. Also, you can choose free or paid themes.
CONS: They could improve the page design even better, and improve the custom reporting. But overall, the product works perfectly.
I highly recommend WooCommerce for online stores
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PROS: WooCommerce offers great integration with Wordpress and it provides you with flexibility on CMS. Also, it is easy to set up and it has simple and clean interface. It offers lot of premium third party plugins so you can implement features and functionalities.
CONS: It takes some efforts if you want to integrate it into themes and templates. Also, the team behind WooCommerce could improve its filtering functions.
Efficient and free, you can also upgrade it
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PROS: It comes for free! You can create your products and put them on the market without spending a single dollar to do it! One'd guess the platform is simple, and that's generally true, but the option to pay for additional plugins is always at stake. I like their support service, which is in fact an online user community, but a knowledgeable one. In fact, we had a case with a client wishing to offer online membership for his community, but who had the budget too tight for the purpose. We immediatelly thought of WooCommerce, and designed him a solution to integrate with payment systems using Webhooks. The final product was both fabulous and functional, and we repeated the procedure multiple times. What we are doing now is integrating it with Printful, so that purchase information will be sent directly there, printed, and shipped to the users without additional efforts.
CONS: I spent more time setting it up than I did with Shopify. Then, it doesn't accept credit cards unless you purchase addons to enable it. To be completely frank, themes are not that ideal, and it may happen that you need to do extra customization in Wordpress to obtain the desired looks. The process takes time since plugins are not always compatible, and you have to disable some of them to make the theme work.
WooCommerce offers lots of plugins and extensions
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PROS: I like that WooCommerce is highly customizable solution. It allows you to change, add codes and customize the pages the way you want. With WooCommerce you have everything in one place. Also, if you need additional add-ons like additional fileds, payment portals or specific data field management you can always find plugin.
CONS: What I don’t like is that every plugin is additional cost, the set up of WooCommerce is free but you’ll need some additional plugins which cost. Also, there is step learning curve when it comes to setting up.
Quite satisified with it
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PROS: Woocommerce is robust in terms of features and options, and things are done in a straightforward, painless way. Selling products is, to say at least, entertaining, as you can set and run your personal store, and present products in a variety of catchy ways. Woocommerce helped us attract attention and sell more, and that meant the world to our growing business.
CONS: We were told that premium plugins come with amazing support, unlike users community you have to rely on when using their free package. Well, this was not true at all, since it took me one thousand calls to reach them, and an enitre week to have my problem solved. If support was for free I'd understand it, but when you pay top dollars to get it, it's just frustrating! The second thing I dislike is Product page customization, it's not as good as I thought. I didn't worry with all the plugins out there, but I faced a classic situation of not being able to find the one that matches my theme. Plenty of work still needs to be done in Wordpress, which makes me wonder why I'm even paying for it at times.
Perfect solution for selling your services and products
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PROS: WooCommerce is outstanding solution which is easy to setup and it is extensible so you can make as much customization as you need. There are lot of ways of how to use it, starting from non developers to full engineering departments. For beginners this is perfect solution to start their business with highest speed.
CONS: WooCommerce is perfect solution, but what I don’t like is the fact that is build on WordPress and here comes some issues with security and performance. On the other side, I do believe that WP will make major improvements when it comes to their eco-system.
Very solid and update-proof, support community is great
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PROS: I have two years of day-to-day usage experience, from which I can point out few advantages: Woo Commerce is set up with minimal efforts, and doesn't have such a bumpy learning curve. The second thing is that there is a free and a premium package to choose from, and both are packed with functional features and customization options. The template engine seems a bit challenging at the beginning, but becomes a routine when you get used to it. The third thing is obviously the support community, where you can have all your questions answered. I came across users who were outstanding experts in Wordpress, and they can lend a hand with premium plugins.
CONS: Documentation leaves a lot to wish for, the same as stylesheets which will really benefit from some extra BEM. That's my opinion, at least.
Highly flexible and customizable solution for your online store
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PROS: I’m using WooCommerce for 4 years and I like that I’m allowed to build multisite business on WordPress and this tool allows me to customize my work according to my needs. It fits perfectly and I’m using it on other websites as well. It is well designed and well thought out.
CONS: If yout server is powerful enough then you can build large stores but if you have lot of SKUs then you could try other platform or custom solution. Also, I don’t like that each extension costs a lot.
I highly recommend WooCommerce for online stores
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PROS: WooCommerce offers great integration with Wordpress and it provides you with flexibility on CMS. Also, it is easy to set up and it has simple and clean interface. It offers lot of premium third party plugins so you can implement features and functionalities.
CONS: It takes some efforts if you want to integrate it into themes and templates. Also, the team behind WooCommerce could improve its filtering functions.
The Ecommerce bonus from using WordPress
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PROS: My favorite part is the robust dashboard, together with strong and reliable integration with similar platforms. WooCommerce was a great on-budget discovery, and we are using it to run our WordPress LifterLMS plugin. More precisely, we integrated it with our complex licensing system, meaning that we can create and email licenses automatically. Besides, it is easy, and doesn't cost a dime! Does it sound like something you could use? I bet it does!
CONS: I think they should introduce something like a learners' codebase, or provide some basic tutorials for beginners. Disabling useless features is a serious workload too, but besides, I have nothjing to complain about.
This is great e-commerce platform for small businesses
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PROS: WooCommerce is great e-commerce solution for small business or if you are start up. I like that everything is organized and easy to use. It doesn’t require installation, all you have to do is to search for WooCommerce under WP and the installation begins automatically. You are able to run it on shared server and there is no need of high configuration server in order to run it. It is customizable and you can customize it according to your needs. Report section is great, it has shipping options, checkout system, filter section, and pre-installed payment.
CONS: Everything works great with WooCommerce.
Keeps its promise of selling everything
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PROS: WooCommerce is such a delight for developers, we enjoy being able to sneak-peak into every stage of our company's workflow. All parts all professionally executed and integrated into a beautiful unit that does magic for one's business. Even if you're not a web developer, the tool provides inbuilt WebHooks whose purpose is exactly to trigger powerful ecommerce solutions via simple dashboard actions. The software is open and free, meaning that there is a huge, ever expanding community of users knowledgeable to assist in all cases. What I like the most about the community is that they create addons I'm missing, and they do it for free.
CONS: I didn't dive that deep to discover technical issues, as I'm only working on what the platform provides. I'd just advise you to stay focused on the tasks you're performing, otherwise you'll get lost in the rising tide of popular plugin solutions which you don't need, and which create collateral clutter.
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WooCommerce offers lots of plugins and extensions
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
This is perfect and extandable e-commerce tool for Word Press
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
E-Commerce Leader for every business
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
WooCommerce is a diverse, user-orientated platform
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
Great tool, I’d like to see it even more professional
Read full review >Overall impression
Customer Support
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