Jounce Media’s research is a critical input to Magnite’s product roadmap. Jounce’s monthly reports and webinars help us prepare for disruptive trends and take maximum advantage of emerging growth opportunities. Throughout our multi-year partnership, Jounce consistently spots industry trends early and helps Magnite build for the future of the open internet.
Adam Soroca, Chief Product Officer, Magnite
Jounce Media’s research is an essential source of market intelligence for Raptive. Jounce has assembled the industry’s best data set for tracking programmatic supply and demand and has a proven track record of turning that raw data into business-friendly insights. We rely on Jounce’s research and dashboards to track major industry trends, monitor share shift among publishers, and benchmark our growth vs. peers.
Paul Bannister, Chief Strategy Office, Raptive
The complexities of the programmatic supply chain and the duplication of supply paths create inefficiencies for both marketers and publishers. At Bayer we’re committed to rationalizing the marketplace while continuing to support our publisher partners. Through our partnerships with Jounce and The Trade Desk, we’re turning our SPO insights into a trading advantage.
Gary Guarnaccia, Publisher & Platform Investment, Bayer
Sharethrough’s entire organization – from senior management to new employees across all job functions – stays ahead of industry trends because of our partnership with Jounce Media. Jounce’s education program brings clarity to the most complex programmatic advertising concepts and creates a shared understanding of industry dynamics across our company.
Curt Larson, Chief Product Officer, Sharethrough
Jounce Media’s data-driven approach to supply path optimization has been invaluable to PubMatic as we build deep partnerships with the world’s largest brands, agencies, and DSPs. We rely on Jounce’s data to benchmark our marketplace quality vs. peers, to showcase our industry-leading scale and efficiency, and to activate custom auction packages.
Kyle Dozeman, Chief Revenue Officer, PubMatic