A journey that began 75 years ago in a corner of India and has since traversed the world over. Uniting people from across countries, cultures, and customs over the years with a multitude of different dreams, there's power in an idea. An idea that gave rise to brands that stood the test of time, with partnerships it inspired, and the people who made it all happen. One idea that sparked a legacy - this is the story of Bajaj Auto. “Do what you think is best, but be the best in what you do.” - Kamalnayan Bajaj These words embody the spirit of Bajaj Auto. From 1945 to today, from “Hamara Bajaj” to “The World’s Favourite Indian”- the most loved motorcycle brand in almost 80 countries, Bajaj Auto carries its rich legacy and unconventional thinking, with a penchant for staunch differentiation. This philosophy has helped us be No.1 or No.2 in over 20 countries with industry-leading EBITDA of ~20%. Some statistics that reflect our strength: • A Zero Debt 5.5 Billion Dollar Company • World’s largest three-wheeler and third-largest two-wheeler manufacturer • India’s Number 1 motorcycle exporter – 2 out of every 3 motorcycles exported are Bajaj • The single largest exporter of Branded Goods – exporting 50% of India’s two and three-wheelers • Over 40% of revenue from International markets with 15+ million motorcycles sold With powerful brands, our spectrum ranges from Boxer in Africa to KTM in Europe, from Rouser in Latin America to Pulsar in India, our versatility is evident. International alliances with KTM, Husqvarna, and Triumph have ensured that our horizons are broadened. A pioneer in motorcycle technology, our R&D is world-class with talent from all corners of the globe with TPM being the prime mover of productivity for the last 25+ years. From lean manufacturing, we have now moved to lean engineering & lean marketing, which has led to globally competitive fixed costs. With ever-expanding plans to win over the world, the sun truly never sets on a Bajaj Motorcycle.
External link for Bajaj Auto Ltd
Bajaj Auto Ltd
Mumbai - Pune Road, Akurdi
Pune, Maharashtra 411035, IN
Bajaj Auto Ltd
MIDC, Plot No A1, Mahalunge Village, Chakan
Pune, Maharashtra 410501, IN
Bajaj Auto Ltd
Bajaj Nagar, Waluj,
Aurangabad, Maharashtra 431136, IN
Bajaj Auto Ltd
Plot No. 2, Sector 10 Phase -II - E, Pant Nagar, SIDCUL, Rudrapur
Dist. Udhamsingh Nagar, Uttarakhand 263153, IN
A few glimpses of Diwali Celebrations at Bajaj Auto Ltd across our regional offices PAN India. Bajaj Auto Ltd wishes everyone and their families a very Happy Diwali! (Part 2/2) #Diwali #DiwaliatBajajAuto #BajajAuto #TheWorldsFavouriteIndian
A few glimpses of Diwali Celebrations at Bajaj Auto Ltd across our regional offices PAN India. Bajaj Auto Ltd wishes everyone and their families a very Happy Diwali! (Part 1/2) #Diwali #DiwaliatBajajAuto #BajajAuto #TheWorldsFavouriteIndian
Meet Kalyani Potekar. A digital creator with the handle @bikergirl_93 on Instagram, she shares his experience with her Triumph bike - "Last month, I had the privilege of riding with Triumph Motorcycles Limited India Motorcycles on their 15-day expedition of #RediscoverLadakh, and it was nothing short of extraordinary. This experience showcased why Triumph stands out as a brand that goes beyond just motorcycles. The Team: From day one, it was clear that the Triumph India team was more than just organizers—they were passionate riders with a deep understanding of what makes a ride memorable. Their expertise shone through not just in technical knowledge but in their genuine love for motorcycling. Riding alongside experts like Vijay Parmar Sir was a true honor, as their insights and encouragement motivated us to push our limits and enhance our skills. Flawless Logistics: Triumph left no stone unturned in planning our adventure. Every detail was meticulously arranged, from transporting fuel to remote locations to ensuring we had spare parts and a skilled mechanic at hand. The daily briefings were invaluable; we were informed about the terrain, weather, and potential challenges ahead, allowing us to ride with confidence and peace of mind. Invaluable Learning: This journey was a masterclass in motorcycling. We learned to navigate diverse terrains and optimize our motorcycles' modes for various conditions. The knowledge imparted during these 15 days has significantly enhanced my riding skills, making the trip a perfect blend of adventure and education. Freedom and Trust: One of the most rewarding aspects of the ride was the freedom we were given. We could ride at our own pace, soak in the breathtaking views, and capture unforgettable moments without feeling rushed. The support team followed the last rider, ensuring everyone’s safety and allowing us to enjoy the journey fully. Unmatched Support: There’s immense comfort in knowing you’re covered, no matter the situation. Triumph’s team was always ready to assist, whether it meant making small adjustments to our bikes or providing immediate help after a fall. Their constant readiness ensured that the ride was smooth and enjoyable. A Passionate Community: Riding alongside such enthusiastic and like-minded individuals was a highlight of the trip. It wasn't just about the ride; it was about sharing stories, learning from one another, and forming connections that made the experience even more meaningful. Triumph has cultivated a community that feels like family, and I’m truly grateful to have been part of it. This journey was more than just miles on the road; it was a remarkable experience of growth, learning, and excitement—made possible by a brand that truly understands riders. Thank you to Triumph Motorcycles Limited for an unforgettable expedition!" #HumansOfBajajAuto #Triumph #ForTheRide #BajajAuto #TheWorldsFavouriteIndian
The foray of Bajaj Auto Ltd into CNG (compressed natural gas) motorcycles is paying off with the Freedom 125. Bajaj Auto Ltd, according to VAHAN figures, registered over 8,310 units of the Freedom 125 in October to date, a growth rate of over 68 percent over the full month of September. This is its highest since it was launched in July this year and is likely to touch close to 9,000 by the end of the month. Rakesh Sharma, Executive Director, Bajaj Auto Ltd, in an earlier interview with Business Standard, pointed out that CNG’s share of the market would mirror that of electric vehicles. So if 5-7 percent of mobikes go electric, there is no reason not to have a similar share for CNG mobikes. #Freedom #BajajFreedom #CNG #BajajAuto #TheWorldsFavouriteIndian
Mossoró, it's time to reinvent! Bajaj do Brasil inaugurates its fifth dealership in the Northeast, in Mossoró, Rio Grande do Norte. With this, Bajaj has 26 addresses in the country and is approaching the goal of 30 stores by the end of 2024. Also scheduled this year is the opening of Bajaj Fortaleza, which will be the sixth store in the region, joining the units in Caruaru (PE), Maceió (AL), Mossoró (RN), Recife (PE) and Salvador (BA). #Bajaj #BajajBrasil #ReimagineYourRide #BajajLovedIn100Countries #BajajAuto #TheWorldsFavouriteIndian
Bajaj Auto Ltd is pleased to announce that Ekagra (Indoor Sports Committee) of UTSAH our Wellness and Recreation facility, in collaboration with the Sports Committee and Human Resources, successfully organized the Table Tennis Tournament 2024 last week. With a total of 72 players participating in 43 matches across Women's Single, Men's Single, Men's Double, and Mixed Double categories, the event was truly thrilling! Congratulations to all the winners and runners-up of the Table Tennis Tournament 2024! #EmployeeEngagement #Award #BajajAuto #TheWorldsFavouriteIndian
Meet Ankit Lamba. A digital creator with the handle @dream_chhaser on Instagram, he shares his experience with his KTM 390 Adventure - "And finally, 100,000 kilometers on my KTM 390 Adventure, affectionately named Charlie! This is truly an incredible and proud moment for both of us—putting both man and machine to the ultimate test. I can confidently say we’ve passed it together. From tackling the most adventurous routes in India to exploring 34 countries so far, Charlie has been the perfect companion. Not once has this bike let me down. We’ve ridden through India’s most remote valleys, navigated some of the most treacherous roads in Nepal, and conquered challenging terrains like Ladakh, Zanskar, Spiti, Himachal, Uttarakhand, Sikkim, and Arunachal Pradesh. We’ve even endured the harshest cold in Kashmir and Jammu, always pushing ourselves to the limit. What began as a dream to explore the world has now become a reality— Currently, we are in the middle of our India to London road trip, and by the end of this journey, we’ll have crossed 40+ countries. The connection I share with Charlie goes beyond words. This bike has never failed me. No matter how hard I pushed its limits, it always rose to the occasion. Charlie isn’t just a motorcycle; it’s a part of me. Many people doubted whether the KTM engine would last beyond 45,000 or 50,000 kilometers, but I’m proud to have proven them wrong. For those who keep asking how many times I’ve replaced the engine - this is a stock bike. Apart from cosmetic modifications, nothing has changed. Even after hitting the 100,000-kilometer mark, I’m confident that Charlie can easily go another 100,000 kilometers without any engine work. It might sound surprising to some, but after testing this bike to its absolute limits, I know exactly what it’s capable of. In the end, I have to say that I truly believe - Charlie is unstoppable!" #HumansOfBajajAuto #KTM #KTMIndia #Adventure #BajajAuto #TheWorldsFavouriteIndian
A fresh design warrants the freshest stripes! Check out the Range of colours in all new Bluetooth variant of Pulsar N125. #BajajPulsar #DefinitelyDaring #BajajAuto #TheWorldsFavouriteIndian
Introducing the Pulsar N125 LED + Disc variant with an all-new wave of colours. Sarang Kanade, President, Motorcycles, Bajaj Auto Ltd, said, “Since 2019, Pulsar has been making rapid inroads in the 125-cc space through its inspiring offerings like Pulsar 125 and Pulsar NS125. The strategic objective is to offer the signature Pulsar sportiness and performance to the young and demanding customer. Now, we introduce the Pulsar N125, designed for young riders seeking fun, style, and practicality. With its agile handling, refinement, and quick acceleration, the N125 sets a new standard for 125cc motorcycles and enhances the city riding experience.” #BajajPulsar #DefinitelyDaring #BajajAuto #TheWorldsFavouriteIndian
𝗠𝗲𝗻𝘁𝗮𝗹 𝗛𝗲𝗮𝗹𝘁𝗵 𝗔𝘄𝗮𝗿𝗲𝗻𝗲𝘀𝘀 𝗪𝗲𝗲𝗸 | 𝗗𝗮𝘆 𝟱 We had an insightful session in partnership with Training Sideways - "It’s OK Not to be OK" was a 90-minute workshop facilitated by Mr. Sunil Vishnu K, co-founder of Training Sideways, India’s premier arts-based behavioural training organization. Three scenarios were performed by professional theatre artists from the award-winning theatre entrepreneurship, Evam Entertainment. Let’s come together to better understand mental health and learn how we can create a more inclusive and compassionate workplace. Chetak Technology Ltd Bajaj Auto Credit Limited #UTSAH #MentalHealthAwareness #WorkplaceWellbeing #EmployeeSupport #BajajAuto #TheWorldsFavouriteIndian