Green & Black's

Green & Black's

Company type	Subsidiary
Founded	1991 (1991)
Founders	Craig Sams and Josephine Fairley
Headquarters	London, England
Products	Chocolate, ice cream, biscuits, baking chocolate
Owner	Mondelēz International
Website	greenandblacks.co.uk

Green & Black's is a British chocolate company founded in 1991. The company produces a range of organic food products, including: chocolate bars, ice cream, biscuits and hot chocolate.

Green & Black's was bought by Cadbury in 2005, and later became part of Mondelēz International (formerly known as Kraft Foods). It has principal manufacturing sites in Canada, Poland, and Italy.

A Green and Black's dark chocolate bar

History

Founding

Green & Black's was founded in 1991 by the couple Craig Sams and Josephine Fairley, organic food pioneer and journalist respectively. The name was derived from a wordplay — "Green" standing for the environmental concerns of the founders, and "Black" for the high cocoa solids chocolate they wished to provide. In 1994, the company began purchasing Fairtrade cocoa from Maya farmers in Belize for the Maya Gold chocolate bar, and was awarded the Worldaware Business Award in 1994 for good business practice, as well as the UK's first Fairtrade mark. The company has a small office in Punta Gorda, Belize.

Ownership changes and fairtrade

In May 2005, Cadbury Schweppes (latterly Cadbury plc) bought Green & Black's for an undisclosed sum, estimated to be around £20m. Cadbury pledged to run the company as a separate business.

Green & Black's Australia chocolate announced that it would convert 90% of its range to Fairtrade by the end of 2010, and its entire range by 2011. In August 2017 the company launched its first product line, the Velvet Edition, which is neither Fair Trade nor Organic.

Metal content

In a 2022 review conducted by independent testing company, Consumer Reports, Green & Black's Organic Dark Chocolate 70% Cacao bar was found to exceed California's maximum allowable dose level (MADL) for lead and cadmium. An ounce of the dark chocolate bar was found to include 143% of the minimal allowable dose of lead and 181% of the minimum allowable dose for cadmium.

Operations

Green & Black's has operations around the world, including the United States, United Kingdom, Canada, Australia, and other nations.

United States

Green & Black's sells chocolate bars in the United States. They are sold in stores such as Whole Foods Market and Walgreens. They have various chocolate bars, in various flavors such as "Dark 85% Cacao" and "White". All are Fairtrade Certified.

Recalls

On 15 October 2012 Mondelēz Global LLC conducted voluntary U.S. recall of Green & Black's organic peanut and sea salt milk chocolate bar due to possible health risk.

Books

• Sweet Dreams – The Story of Green & Black’s Craig Sams and Josephine Fairley, ISBN 1905211457 (2008) Random House

See also

• List of chocolate bar brands

Further reading

• BBC News: Kraft takes over Cadburys (2 February 2010)
• BBC News: Cadbury gobbles up organic rival (13 May 2005)
• The Guardian: interview with Craig Sams (16 May 2005)
• The Observer: How a £1.50 chocolate bar saved a Mayan community from destruction (28 May 2006)

External links

• Official website
• Green & Black's profile Archived 13 February 2012 at the Wayback Machine
• Green & Black's Australia going Fair Trade. The Fair Trade Association of Australia and New Zealand
• FDA FDA U.S. Food and Drug administration: Recalls (Last Updated: 15 October 2012)