Jeff Ayeroff: Difference between revisions
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Cleaning up accepted Articles for creation submission (AFCH 0.9.1) |
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{{AFC submission|d|reason|3=The draft cites sufficient sources to demonstrate notability. The remaining problem that prevents acceptance is that the draft promotes Ayeroff rather than being a [[WP:NPOV|neutral]] biography. It highlights positive things while ignoring those that are neutral or negative, and it uses [[WP:PEACOCK|peacock]] language that doesn't inform the reader. |
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* According to ''Los Angeles Times Magazine'' and ''Variety'', he went to law school and worked as an entertainment attorney before joining A&M in 1974. |
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* According to {{cite magazine |title=Meyer, Ayeroff Named At A&M |url=https://archive.org/details/cashbox40unse_7/page/10 |magazine=Cash Box |date=July 15, 1978 |page=10}}, he started at A&M as assistant to [[Gil Friesen]] in 1973 [may be a typo, every other source says 1974], became director of product management and creative services in 1977, and vice president of creative services in 1978. |
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* "Spearheaded" is empty puffery. Be more specific about what he did for the listed artists. Was he credited as art director on their albums? List failures as well as successes. Was he also art director for albums that tanked? |
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* According to https://books.google.com/books?id=MSQEAAAAMBAJ&pg=PT5, he was hot on colored vinyl "picture disks". Were they the success he thought they would be? |
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* According to "More Artists Venture Into Virgin Territory", Ayeroff moved to Warner in 1983. |
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* The Grammy Award nominations and museum exhibition are good material because they show that independent sources valued his art direction. Be more specific about what he did for other Warner artists that was valued. |
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* The draft focuses on the start of jobs with words like "went on", "was hired", "returning", "became", but says nothing about how or why jobs ended. Did he quit, was he fired? The information may not be available for every transition, but https://variety.com/1993/music/news/two-exex-ankle-virgin-109493/ talks of a highly public resignation from Virgin in August 1993. |
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* The lead mentions Rock the Vote, so it should be discussed in the body too. How long was he involved with it? Did it achieve the goals for which he set it up? |
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* "Developed the careers of" is more peacock language. One source talks about his suggesting what song should be first on an album (a suggestion that was not adopted, and the album went on to be successful anyway). Is that what a music executive does? |
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* The quote from the Warner chairman is good, but have independent sources commented on something memorable or remarkable about the specific visual campaigns listed? |
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* That Sharngi-La Music was funded by Steve Bing may be off-topic. Would Ayeroff's career have been different if the label had been funded by someone else? |
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* It's fine to have a "Selected discography" section, but the selection criteria must be made explicit (for example, albums that went Gold or better).|u=Symphony19|ns=118|reviewer=Worldbruce|reviewts=20190520235304|decliner=Worldbruce|declinets=20190521032453|ts=20190213212223}} <!-- Do not remove this line! --> |
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{{AFC submission|d|v|u=Symphony19|ns=118|decliner=AngusWOOF|declinets=20190213022526|reason2=bio|small=yes|ts=20190211155328}} <!-- Do not remove this line! --> |
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{{AFC submission|d|v|u=Symphony19|ns=118|decliner=AngusWOOF|declinets=20190210204436|reason2=bio|small=yes|ts=20190210182326}} <!-- Do not remove this line! --> |
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{{AFC submission|d|bio|u=Symphony19|ns=118|decliner=Robert McClenon|declinets=20180817055434|small=yes|ts=20180817054117}} <!-- Do not remove this line! --> |
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{{AFC comment|1=Please identify which sources enable him to meet [[WP:GNG]] [[User:AngusWOOF|<strong><span style="color: #606060;">AngusWOOF</span></strong>]] ([[User talk:AngusWOOF#top|<span style=" color: #663300;">bark</span>]] • [[Special:Contributions/AngusWOOF|<span style="color: #006600;">sniff</span>]]) 02:25, 13 February 2019 (UTC)}} |
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{{AFC comment|1=Please connect the references to his biography and also show how he is notable with [[WP:GNG]] sources. It is not clear he is especially notable outside of [[Rock the Vote]] [[User:AngusWOOF|<strong><span style="color: #606060;">AngusWOOF</span></strong>]] ([[User talk:AngusWOOF#top|<span style=" color: #663300;">bark</span>]] • [[Special:Contributions/AngusWOOF|<span style="color: #006600;">sniff</span>]]) 20:44, 10 February 2019 (UTC)}} |
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{{AFC comment|1=This draft does not provide independent (third-party) discussion of what others have said about Ayeroff. |
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[[WP:NOTINHERITED|Notability is not inherited]] from his clients. [[User:Robert McClenon|Robert McClenon]] ([[User talk:Robert McClenon|talk]]) 05:54, 17 August 2018 (UTC)}} |
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{{Infobox person |
{{Infobox person |
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| name = Jeff Ayeroff |
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==Biography== |
==Biography== |
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Jeff Ayeroff graduated from USC Law School in 1971 and worked as an Entertainment Attorney before joining the ranks at [[A&M Records]] as an assistant to then President of the label [[Gil Friesen]] in 1974. He became A&M's Director of Product Management & Creative Services in 1977 followed by Vice President of Marketing and Creative Services in 1978 |
Jeff Ayeroff graduated from USC Law School in 1971 and worked as an Entertainment Attorney before joining the ranks at [[A&M Records]] as an assistant to then President of the label [[Gil Friesen]] in 1974. He became A&M's Director of Product Management & Creative Services in 1977 followed by Vice President of Marketing and Creative Services in 1978<ref>{{cite web |url=https://www.americanradiohistory.com/Archive-Cash-Box/70s/1978/CB-1978-07-15.pdf |title= Meyer, Ayeroff Named at A&M |access-date= May 17, 2019 |author= Unknown |date= July 15, 1978 |work= Cash Box |page= 10}}</ref>. At A&M, Ayeroff developed visual campaigns for [[The Police]],<ref>{{cite news |author= Patrick Goldstein |date= April 8, 1979 |title= A&M Plots The Police Breakout |work= Los Angeles Times |page= N80 |quote=Jeff Ayeroff, A&M;'s vice president of creative services, let the graphics stand, but he toned down the logo and colors. 'We cleaned up the band's image,' he admitted. 'We made them look more pop and more immediate so that the record could have more of an impact without compromising their image.'}}</ref> [[Peter Frampton]], [[The Carpenters]], and [[Supertramp]], to name a few. Beginning in 1983, his duties as senior vice president of [[Warner Bros. Records]] , included overseeing marketing, advertising, creative direction and music videos for artists such as: [[Madonna (entertainer)|Madonna]],<ref name="Waldman2003">{{cite book |author=Tom Waldman |year=2003 |title=We All Want to Change the World: Rock and Politics from Elvis to Eminem |url=https://books.google.com/books?id=uNUXW_xHK3QC&pg=PA250 |publisher=Taylor Trade Publishing |page=250 |isbn=978-1-4616-2579-7}}</ref> [[Steve Winwood]], [[ZZ Top]], [[Don Henley]], [[Prince (musician)|Prince]], and [[Dire Straits]], among others. Ayeroff garnered two [[Grammy Award]] nominations in the category of [[Grammy Award for Best Recording Package]] in both 1985 and 1986 for his work with the groups [[A-ha]] and [[Talking Heads]].<ref>https://www.grammy.com/grammys/artists/jeffrey-kent-ayeroff Retrieved May 26, 2019.</ref> His creative direction work on the Taking Heads album cover "Stop Making Sense" was also included in the [[Museum of Modern Art]] exhibition "Making Modern Music: Design For Ear and Eye." <ref>{{cite web |url=http://press.moma.org/wp-content/files_mf/mmmchecklist52115.pdf |title= Making Music Modern: Design for Ear and Eye |access-date= May 27, 2019 |date= November 15, 2014 |work= MOMA |archive-url= https://web.archive.org/web/20150922020532/http://press.moma.org/wp-content/files_mf/mmmchecklist52115.pdf |archive-date= September 22, 2015}}</ref> |
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Ayeroff left Warner Bros. in 1987 and, along with partner Jordan Harris, opened the U.S. label offices for [[Virgin Records]] after an invitation from company owner [[Richard Branson]]. Ayeroff and Harris signed and marketed an artist roster at Virgin U.S. which included [[Paula Abdul]],<ref>{{cite web |url=https://www.washingtonpost.com/archive/lifestyle/style/1990/03/25/paula-abdul-soaring-straight-up/b11d0418-7754-4e56-84fb-000f5a215bff/?utm_term=.8c14dcff8ace |title= Paula Abdul, Soaring Straight Up |access-date= May 27, 2019 |author= Carla Hall |date= March 25, 1990 |work= The Washington Post}}</ref> [[Janet Jackson]], [[Lenny Kravitz]], [[Smashing Pumpkins]] and more.<ref>{{cite web |url=http://articles.latimes.com/1987-02-04/entertainment/ca-437_1_virgin-territory |title= More Artists Venture Into Virgin Territory |access-date= February 10, 2019 |author= Robert Hillburn |date= February 10, 1987|work= Los Angeles Times}}</ref> |
Ayeroff left Warner Bros. in 1987 and, along with partner Jordan Harris, opened the U.S. label offices for [[Virgin Records]] after an invitation from company owner [[Richard Branson]]. Ayeroff and Harris signed and marketed an artist roster at Virgin U.S. which included [[Paula Abdul]],<ref>{{cite web |url=https://www.washingtonpost.com/archive/lifestyle/style/1990/03/25/paula-abdul-soaring-straight-up/b11d0418-7754-4e56-84fb-000f5a215bff/?utm_term=.8c14dcff8ace |title= Paula Abdul, Soaring Straight Up |access-date= May 27, 2019 |author= Carla Hall |date= March 25, 1990 |work= The Washington Post}}</ref> [[Janet Jackson]], [[Lenny Kravitz]], [[Smashing Pumpkins]] and more.<ref>{{cite web |url=http://articles.latimes.com/1987-02-04/entertainment/ca-437_1_virgin-territory |title= More Artists Venture Into Virgin Territory |access-date= February 10, 2019 |author= Robert Hillburn |date= February 10, 1987|work= Los Angeles Times}}</ref> |
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In 2008, Ayeroff became co-CEO (along with Jon Rubin) of the boutique label imprint [[Shangri-La Music]]<ref>{{cite magazine |url=https://books.google.com/books?id=u_9FbUvqGfUC&pg=PT20&lpg=PT20&dq=Shangri+La+Music+Ayeroff&source=bl&ots=DEVR59TMac&sig=ACfU3U2JbPAgf6EcjjqJmWDC4savuU_05A&hl=en&sa=X&ved=2ahUKEwiW4auF_rviAhVIqZ4KHQhhBmA4ChDoATAEegQICRAB#v=onepage&q=Shangri%20La%20Music%20Ayeroff&f=false |title= The Billboard Q&A With Jeff Ayeroff |author= Robert Levine |date= August 29, 2009 |work= Billboard |page= 21 |access-date= May 27, 2019}}</ref>. Ayeroff and Rubin also began ArtistsFirst, a creative and marketing consulting agency, which has launched international humanitarian activism with its music. |
In 2008, Ayeroff became co-CEO (along with Jon Rubin) of the boutique label imprint [[Shangri-La Music]]<ref>{{cite magazine |url=https://books.google.com/books?id=u_9FbUvqGfUC&pg=PT20&lpg=PT20&dq=Shangri+La+Music+Ayeroff&source=bl&ots=DEVR59TMac&sig=ACfU3U2JbPAgf6EcjjqJmWDC4savuU_05A&hl=en&sa=X&ved=2ahUKEwiW4auF_rviAhVIqZ4KHQhhBmA4ChDoATAEegQICRAB#v=onepage&q=Shangri%20La%20Music%20Ayeroff&f=false |title= The Billboard Q&A With Jeff Ayeroff |author= Robert Levine |date= August 29, 2009 |work= Billboard |page= 21 |access-date= May 27, 2019}}</ref>. Ayeroff and Rubin also began ArtistsFirst, a creative and marketing consulting agency, which has launched international humanitarian activism with its music. |
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== Selected Credits == |
== Selected Credits == |
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* [https://www.billboard.com/articles/business/6762490/livia-tortella-oped-artist-development-black-box-warner-bros Billboard article] |
* [https://www.billboard.com/articles/business/6762490/livia-tortella-oped-artist-development-black-box-warner-bros Billboard article] |
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[[Category:American entertainment industry businesspeople]] |
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[[Category:American music industry executives]] |
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[[Category:1947 births]] |
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[[Category:Living people]] |
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Revision as of 16:43, 29 August 2019
 | This article's lead section contains information that is not included elsewhere in the article. (May 2019) |
Jeff Ayeroff | |
|---|---|
| Born | Jeffrey Kent Ayeroff January 20, 1947 Culver City, California, United States |
| Nationality | American |
| Occupation | Music executive |
Jeffrey Kent Ayeroff is an American record executive who has worked for A&M, Warner Bros., Virgin U.S., Work Group, Apple, and Shangri-La Music. He founded Rock the Vote in 1990 in response to a censorship campaign crusading against artists’ use of explicit language.[1][2]
Biography
Jeff Ayeroff graduated from USC Law School in 1971 and worked as an Entertainment Attorney before joining the ranks at A&M Records as an assistant to then President of the label Gil Friesen in 1974. He became A&M's Director of Product Management & Creative Services in 1977 followed by Vice President of Marketing and Creative Services in 1978[3]. At A&M, Ayeroff developed visual campaigns for The Police,[4] Peter Frampton, The Carpenters, and Supertramp, to name a few. Beginning in 1983, his duties as senior vice president of Warner Bros. Records , included overseeing marketing, advertising, creative direction and music videos for artists such as: Madonna,[2] Steve Winwood, ZZ Top, Don Henley, Prince, and Dire Straits, among others. Ayeroff garnered two Grammy Award nominations in the category of Grammy Award for Best Recording Package in both 1985 and 1986 for his work with the groups A-ha and Talking Heads.[5] His creative direction work on the Taking Heads album cover "Stop Making Sense" was also included in the Museum of Modern Art exhibition "Making Modern Music: Design For Ear and Eye." [6]
Ayeroff left Warner Bros. in 1987 and, along with partner Jordan Harris, opened the U.S. label offices for Virgin Records after an invitation from company owner Richard Branson. Ayeroff and Harris signed and marketed an artist roster at Virgin U.S. which included Paula Abdul,[7] Janet Jackson, Lenny Kravitz, Smashing Pumpkins and more.[8]
During his time at Virgin Records, Ayeroff also founded the political organization Rock The Vote (in 1990) to help increase voter turnout among voters ages 18 to 24. Through alliances with other Entertainment companies, such as MTV, Ayeroff created commercial and print campaigns with contemporary music artists to appeal to a young voter demographic.[9] The organization supported the National Voter Registration Act of 1993, commonly referred to as the "motor voter" bill, which expanded access to voter registration. It was signed into law by President Bill Clinton. The law requires state governments to offer voter registration opportunities to any eligible person who applies for or renews a driver's license or public assistance. Rock The Vote also protested against the Parents Music Resource Center who, at the time, began advocating for warning labels to be added on covers of music releases that contained profane lyrics. It was reported in 2016 that Rock The Vote had registered more than 6 million voters online.[10]
In August 1993, both Ayeroff & Harris resigned from Virgin Records after the company was sold to Thorn-EMI. Industry sources said the resignations were because of a management logjam at the company and the subsequent erosion of their duties.[11] [12]
Ayeroff and Harris went on to co-found Work Group in 1995, a West Coast-based Sony Music subsidiary label,[13][14][15] where they developed the careers of: Jennifer Lopez, Jamiroquai, Fiona Apple,[16] Len, Sponge, Imperial Drag, and Esthero. In July 1999, both Ayeroff and Harris departed the label six months prior to their contract expiration. Sources cited that both were unhappy with Sony after consolidation of promotion duties for all Epic Records Group labels under one department in addition to Sony not allowing Ayeroff and Harris to buy a piece of the company they helped build.[17][18]
Ayeroff was hired by Apple Records in 2000, as a key consultant to oversee the marketing of 1 (Beatles album), a career spanning retrospective of the group which has sold over 30 million copies worldwide to date.[19]
Returning to the Warner Bros. Records fold in 2001 as the label's chief creative director and vice chairman,[16] he oversaw the visual campaigns for acts: Josh Groban, My Chemical Romance, Green Day, and more. Warner Bros. Records chairman Tom Whalley said of Ayeroff: "Jeff Ayeroff is a one of a kind creative czar. His creative and musical input was an invaluable piece of the Warner Bros. legacy."[20] Ayeroff left Warner Bros. in 2004 at the conclusion of his contract.
In 2008, Ayeroff became co-CEO (along with Jon Rubin) of the boutique label imprint Shangri-La Music[21]. Ayeroff and Rubin also began ArtistsFirst, a creative and marketing consulting agency, which has launched international humanitarian activism with its music.
Selected Credits
| Year | Album | Artist | Credit |
|---|---|---|---|
| 1983 | Cuts Like a Knife | Bryan Adams | Art direction |
| 1983 | Synchronicity | The Police | Art direction, design |
| 1984 | Camouflage | Rod Stewart | Art direction |
| 1984 | Kiss the Sky | Jimi Hendrix | Art direction |
| 1984 | Like a Virgin | Madonna | Art direction |
| 1984 | Stop Making Sense | Talking Heads | Liner notes, writer, design, package design |
| 1985 | Done with Mirrors | Aerosmith | Cover art concept |
| 1985 | Hunting High and Low | A-Ha | Art direction |
| 1986 | Back in the High Life | Steve Winwood | Art direction |
| 1986 | Graceland | Paul Simon | Art direction |
| 1986 | Parade | Prince & The Revolution | Art direction |
| 1986 | True Blue | Madonna | Art direction |
| 1989 | Let Love Rule | Lenny Kravitz | Liner notes, art direction |
| 1989 | Mystery Girl | Roy Orbison | Art direction |
| 2003 | Closer | Josh Groban | Art direction |
| 2007 | Instant Karma: The Amnesty International Campaign to Save Darfur | Various artists | Executive producer |
| 2007 | Last Man Standing | Jerry Lee Lewis | Executive producer |
| 2012 | Chimes of Freedom: The Songs of Bob Dylan | Various artists | Executive producer, art direction |
Awards
In 2005, Ayeroff received the Kratz Award for Creative Excellence from The Music Video Producer's Association, an award which recognizes exceptional accomplishments in music video production.[24]
References
- ^ Jod Kaftan (June 7, 2009). "Music to My Eyes". Los Angeles Times Magazine. Retrieved August 16, 2018.
- ^ a b Tom Waldman (2003). We All Want to Change the World: Rock and Politics from Elvis to Eminem. Taylor Trade Publishing. p. 250. ISBN 978-1-4616-2579-7.
- ^ Unknown (July 15, 1978). "Meyer, Ayeroff Named at A&M" (PDF). Cash Box. p. 10. Retrieved May 17, 2019.
- ^ Patrick Goldstein (April 8, 1979). "A&M Plots The Police Breakout". Los Angeles Times. p. N80.
Jeff Ayeroff, A&M;'s vice president of creative services, let the graphics stand, but he toned down the logo and colors. 'We cleaned up the band's image,' he admitted. 'We made them look more pop and more immediate so that the record could have more of an impact without compromising their image.'
- ^ https://www.grammy.com/grammys/artists/jeffrey-kent-ayeroff Retrieved May 26, 2019.
- ^ "Making Music Modern: Design for Ear and Eye" (PDF). MOMA. November 15, 2014. Archived from the original (PDF) on September 22, 2015. Retrieved May 27, 2019.
- ^ Carla Hall (March 25, 1990). "Paula Abdul, Soaring Straight Up". The Washington Post. Retrieved May 27, 2019.
- ^ Robert Hillburn (February 10, 1987). "More Artists Venture Into Virgin Territory". Los Angeles Times. Retrieved February 10, 2019.
- ^ Jordan Runtagh (July 12, 2016). "10 Major Moments in Rock The Vote History". Rolling Stone. Retrieved May 27, 2019.
- ^ Christine Birkner (July 31, 2016). "After 26 Years, Rock the Vote Is Still Driving Young People to the Polls". AdWeek. Retrieved May 27, 2019.
- ^ Bruce Haring (August 10, 1993). "Two exex ankle Virgin". Variety. Retrieved May 27, 2019.
- ^ Chuck Phillips (August 10, 1993). "Founders of Virgin Records' U.S. Unit Quit : Music: Co-Chairmen Jeff Ayeroff and Jordan Harris deny they were pressured to resign amid rumored tension with President Phil Quartararo, who is replacing them". Los Angeles Times. Retrieved May 27, 2019.
- ^ Neil Strauss (January 2, 1995). "Winds of Change Hit Music's Top Tier". The New York Times.
- ^ Robert Hilburn (February 4, 1987). "More Artists Venture Into Virgin Territory". Los Angeles Times. Retrieved May 27, 2019.
- ^ Chris Morris (November 16, 1994). "Ayeroff, Harris Talk About L.A. Sony Label". Billboard. Retrieved May 27, 2019.
- ^ a b Justin Oppelaar (August 21, 2001). "Ayeroff Rewinds at WB". Variety. Retrieved May 27, 2019.
- ^ Melinda Newman (July 3, 1999). "Work Regroups After Key Exits". Billboard. Retrieved May 27, 2019.
- ^ Adam Sandler (June 21, 1999). "Work team may ankle Sony Music". Variety. Retrieved May 27, 2019.
- ^ Rob Brunner (December 29, 2001). "Why the Beatles greatest hits album is topping the charts". Entertainment Weekly. Retrieved December 29, 2001.
- ^ Melinda Newman (December 18, 2004). "Ayeroff Exits". Billboard. p. 13. Retrieved May 27, 2019.
- ^ Robert Levine (August 29, 2009). "The Billboard Q&A With Jeff Ayeroff". Billboard. p. 21. Retrieved May 27, 2019.
- ^ "Jeff Ayeroff at All Music Guide". AllMusic. Retrieved February 13, 2019.
- ^ "Jeffrey Kent Ayeroff at All Music Guide". AllMusic. Retrieved February 13, 2019.
- ^ Steven Gottlieb (May 12, 2005). "News: MVPA Awards Tonight". VideoStatic. Retrieved May 12, 2005.