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In an interview with Kiss FM Kenya, director Daps revealed the inspiration behind the concept of the viral music video: "The concept came about from the title really. 'Bad' is good looking so we needed pretty ladies and 'boujee' is stuck up so we needed them to play that part. I like having juxtapositions in my videos as it makes the art stand out. The contrast between these ladies dressed in high fashion but having them in regular environments grasped me. Then it was about adding in little elements after that — the doves, the noodles, ace of spades, silk shirts on a dirt bike."<ref name=Harun>{{cite news|title= Exclusive Interview: Meet The African Director Behind The Hit "Bad and Boujee" Music Video |url=https://kiss100.co.ke/exclusive-interview-meet-the-african-director-behind-the-hit-bad-and-boujee-music-video/|accessdate= January 29, 2017| publisher=Harun Momanyi|date= January 1, 2017}}</ref>
In an interview with Kiss FM Kenya, director Daps revealed the inspiration behind the concept of the viral music video: "The concept came about from the title really. 'Bad' is good looking so we needed pretty ladies and 'boujee' is stuck up so we needed them to play that part. I like having juxtapositions in my videos as it makes the art stand out. The contrast between these ladies dressed in high fashion but having them in regular environments grasped me. Then it was about adding in little elements after that — the doves, the noodles, ace of spades, silk shirts on a dirt bike."<ref name=Harun>{{cite news|title= Exclusive Interview: Meet The African Director Behind The Hit "Bad and Boujee" Music Video |url=https://kiss100.co.ke/exclusive-interview-meet-the-african-director-behind-the-hit-bad-and-boujee-music-video/|accessdate= January 29, 2017| publisher=Harun Momanyi|date= January 1, 2017}}</ref>


{{As of|2017|September}}, the video on YouTube has over 490 million views.<ref>{{cite web|url=https://www.youtube.com/watch?v=S-sJp1FfG7Q|title=Migos - Bad and Boujee ft Lil Uzi Vert [Official Video]|work=YouTube|accessdate=June 24, 2017}}</ref>
{{As of|2017|October}}, the video on YouTube has over 500 million views.<ref>{{cite web|url=https://www.youtube.com/watch?v=S-sJp1FfG7Q|title=Migos - Bad and Boujee ft Lil Uzi Vert [Official Video]|work=YouTube|accessdate=June 24, 2017}}</ref>


==Response to Takeoff's omission==
==Response to Takeoff's omission==

Revision as of 20:24, 6 October 2017

"Bad and Boujee"
Song

"Bad and Boujee" is a song by American hip hop group Migos. It was released on October 28, 2016[1] as the lead single from their second studio album Culture. It was released by Quality Control Entertainment, 300 Entertainment, and Atlantic Records. The song features vocals from American rapper Lil Uzi Vert, and was produced by Metro Boomin, with co-production by G Koop.[2]

In late December 2016, "Bad and Boujee" became an Internet phenomenon, spawning a large number of memes with the lyrics "rain drop, drop top".[3] This viral trend, combined with Donald Glover's shoutout at the Golden Globes[4], would help its commercial performance and cause the song to spike into the top ten and later peak at number one on the US Billboard Hot 100 for the week of January 21, 2017, making it the first number one single for both Migos and Lil Uzi Vert.[5]

Critical reception

Complex placed it at number 24 on its The 50 Best Songs of 2016 list, saying; "The track is lurching and confident, the kind of song that's sure of its own appeal but knows not to step outside of the pocket. It seems like an unlikely hit, but try listening just once".[6] Pigeons & Planes ranked it at number 43 on their Best Songs of 2016 list, saying that the "track is really all about Offset".[7] The Fader ranked the song at number 25 on its The 115 Best Songs of 2016 list.[8] Fact named it as one of the 20 best rap and R&B tracks of 2016.[9] Vulture favorably compared "Bad and Boujee" to James Brown's song "Super Bad".[10]

Chart performance

The song reached number one on the Billboard Hot 100, making it the first chart-topping single for both Migos and Lil Uzi Vert. A week after its peak, it was dethroned by Ed Sheeran's "Shape of You", but retrieved its peak position the following week and stood there for two more weeks before being replaced by "Shape of You" again, until the latter was surpassed by Kendrick Lamar's "Humble".[11]

"Bad and Boujee" has also peaked at number five in Canada, making it Migos and Lil Uzi Vert's first charted single in that country. As of June 20, 2017, the song has sold 4,000,000 units in the United States.[12] The song was certified 4× Platinum by the Recording Industry Association of America (RIAA).

Music video

The Daps-directed music video for "Bad and Boujee" premiered via Migos' YouTube channel on October 31, 2016.[13] It features cameo appearances from rappers Travis Scott and OG Maco.[13]

In an interview with Kiss FM Kenya, director Daps revealed the inspiration behind the concept of the viral music video: "The concept came about from the title really. 'Bad' is good looking so we needed pretty ladies and 'boujee' is stuck up so we needed them to play that part. I like having juxtapositions in my videos as it makes the art stand out. The contrast between these ladies dressed in high fashion but having them in regular environments grasped me. Then it was about adding in little elements after that — the doves, the noodles, ace of spades, silk shirts on a dirt bike."[14]

As of October 2017, the video on YouTube has over 500 million views.[15]

Response to Takeoff's omission

While he can be seen in one of the background scenes in the music video, Takeoff is not featured nor credited on the song. Takeoff himself has stated that he was not featured because he was busy at the time. On June 24, 2017, during filming of Complex's Everyday Struggle, he was questioned about his absence, to which he replied, "Do it look like I'm left off 'Bad and Boujee'?"[16] Since the interview numerous Internet memes have appeared, mocking his response as the interviewers could not hear him properly, asking him to repeat the answer and leaning towards him to hear better. They later stated that the reason they could not hear his answer was because there was a lot of noise around them and he was not speaking loud enough, but fans have made jokes that he was not speaking clearly, often jokingly posting excessively misspelled quotes of the response on social media, implying that Takeoff mumbled while responding to the question.

Live performances

On January 17, 2017, Migos performed the song on Jimmy Kimmel Live!.[17] On February 20, they performed it on The Ellen DeGeneres Show.[18]

Media usage

The song is featured in the television show Black-ish.

Charts

Chart (2016–17) Peak
position
Australia (ARIA)[19] 34
Australia Urban (ARIA)[20] 3
Belgium (Ultratop 50 Flanders)[21] 50
Belgium (Ultratip Bubbling Under Wallonia)[22] 25
Canada (Canadian Hot 100)[23] 5
Czech Republic (Singles Digitál Top 100)[24] 69
Denmark (Tracklisten)[25] 39
France (SNEP)[26] 91
Invalid chart entered Germany2 65
Ireland (IRMA)[27] 40
Netherlands (Single Top 100)[28] 41
New Zealand (Recorded Music NZ)[29] 17
Norway (VG-lista)[30] 29
Philippines (Philippine Hot 100)[31] 47
Portugal (AFP)[32] 34
Scotland (OCC)[33] 87
Sweden (Sverigetopplistan)[34] 37
Switzerland (Schweizer Hitparade)[35] 31
UK Singles (OCC)[36] 30
US Billboard Hot 100[37] 1
US Hot R&B/Hip-Hop Songs (Billboard)[38] 1
US Pop Airplay (Billboard)[39] 31
US Rhythmic (Billboard)[40] 1

Certifications

Region Certification Certified units/sales
Australia (ARIA)[41] Platinum 70,000‡
New Zealand (RMNZ)[42] Gold 15,000‡
United Kingdom (BPI)[43] Silver 200,000‡
United States (RIAA)[44] 4× Platinum 4,000,000‡

* Sales figures based on certification alone.
^ Shipments figures based on certification alone.
‡ Sales+streaming figures based on certification alone.

See also

References

  1. ^ "Bad and Boujee – Single by Migos". Apple Music. Archived from the original on November 14, 2016. Retrieved February 1, 2017. {{cite web}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help)
  2. ^ "Migos - Bad & Boujee Feat. Lil Uzi Vert (Prod. By Metro Boomin) | Stream [New Song]". hotnewhiphop.com. Retrieved November 15, 2016.
  3. ^ "Raindrop (drip), drop top (drop top) / Smokin' on cookie in the hotbox (cookie)". Genius. Retrieved 22 May 2017.
  4. ^ http://www.billboard.com/articles/columns/hip-hop/7648022/donald-glover-golden-globes-migos-bad-and-boujee-streaming-increase
  5. ^ Trust, Gary (January 9, 2017). "Migos' 'Bad and Boujee,' Featuring Lil Uzi Vert, Tops Hot 100". Billboard. Retrieved January 10, 2017.
  6. ^ "The 50 Best Songs of 2016". Complex. December 12, 2016. Retrieved December 12, 2016.
  7. ^ "Best Songs of 2016". Pigeons & Planes. December 19, 2016. Retrieved December 21, 2016.
  8. ^ "The 115 Best Songs Of 2016". The Fader. December 13, 2016. Retrieved December 14, 2016.
  9. ^ "The 20 best rap and R&B tracks of 2016". Fact. December 18, 2016. Retrieved December 18, 2016.
  10. ^ Frank Guan (9 February 2017). "The Link Between James Brown and Migos' 'Bad and Boujee'". Vulture.com. Retrieved 29 June 2017.
  11. ^ McIntyre, Hugh. "Ed Sheeran's "Shape of You" is at No. 1 for a Fifth Week". Forbes. Retrieved March 6, 2017.
  12. ^ Chandlerl, D.L. -. "Hip Hop Single Sales: Bruno Mars, The Weeknd and more Bruno Mars". HipHopDX. Retrieved March 2, 2017.
  13. ^ a b "Video: Migos feat. Lil Uzi Vert – 'Bad and Boujee'". Rap-Up. October 31, 2016. Retrieved December 1, 2016.
  14. ^ "Exclusive Interview: Meet The African Director Behind The Hit "Bad and Boujee" Music Video". Harun Momanyi. January 1, 2017. Retrieved January 29, 2017.
  15. ^ "Migos - Bad and Boujee ft Lil Uzi Vert [Official Video]". YouTube. Retrieved June 24, 2017.
  16. ^ "Migos interview on "Everyday Struggle"". Retrieved June 24, 2017.
  17. ^ "Watch Migos Perform 'Bad And Boujee' On Jimmy Kimmel Live!". The Fader. January 18, 2017. Retrieved January 27, 2017.
  18. ^ "Watch Migos Perform "Bad and Boujee" on 'The Ellen Show'". Hype Beast.
  19. ^ "Migos feat. Lil Uzi Vert – Bad and Boujee". ARIA Top 50 Singles. Retrieved January 21, 2017.
  20. ^ "ARIA Urban Singles Chart". Australian Recording Industry Association. Retrieved February 11, 2017.
  21. ^ "Migos feat. Lil Uzi Vert – Bad and Boujee" (in Dutch). Ultratop 50. Retrieved February 11, 2017.
  22. ^ "Migos feat. Lil Uzi Vert – Bad and Boujee" (in French). Ultratip. Retrieved February 4, 2017.
  23. ^ "Migos Chart History (Canadian Hot 100)". Billboard. Retrieved January 18, 2017.
  24. ^ "ČNS IFPI" (in Czech). Hitparáda – Digital Top 100 Oficiální. IFPI Czech Republic. Note: Select 03. týden 2017 in the date selector. Retrieved January 31, 2017.
  25. ^ "Migos feat. Lil Uzi Vert – Bad and Boujee". Tracklisten. Retrieved February 15, 2017.
  26. ^ "Migos feat. Lil Uzi Vert – Bad and Boujee" (in French). Les classement single. Retrieved January 28, 2017.
  27. ^ "irish-charts.com – Discography Migos". Hung Medien. Retrieved June 23, 2017.
  28. ^ "Migos feat. Lil Uzi Vert – Bad and Boujee" (in Dutch). Single Top 100. Retrieved February 11, 2017.
  29. ^ "Migos feat. Lil Uzi Vert – Bad and Boujee". Top 40 Singles. Retrieved February 3, 2017.
  30. ^ "Migos feat. Lil Uzi Vert – Bad and Boujee". VG-lista. Retrieved February 11, 2017.
  31. ^ "BillboardPH Hot 100". Billboard Philippines. July 3, 2017. Retrieved July 3, 2017.
  32. ^ "Migos feat. Lil Uzi Vert – Bad and Boujee". AFP Top 100 Singles. Retrieved February 23, 2017.
  33. ^ "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved January 21, 2017.
  34. ^ "Migos feat. Lil Uzi Vert – Bad and Boujee". Singles Top 100. Retrieved January 21, 2017.
  35. ^ "Migos feat. Lil Uzi Vert – Bad and Boujee". Swiss Singles Chart. Retrieved February 6, 2017.
  36. ^ "Official Singles Chart Top 100". Official Charts Company. Retrieved February 26, 2017.
  37. ^ "Migos Chart History (Hot 100)". Billboard. Retrieved January 10, 2017.
  38. ^ "Migos Chart History (Hot R&B/Hip-Hop Songs)". Billboard. Retrieved January 10, 2017.
  39. ^ "Migos Chart History (Pop Songs)". Billboard. Retrieved February 23, 2017.
  40. ^ "Migos Chart History (Rhythmic)". Billboard. Retrieved February 28, 2017.
  41. ^ "ARIA Charts – Accreditations – 2017 Singles" (PDF). Australian Recording Industry Association. Retrieved September 15, 2017.
  42. ^ "New Zealand single certifications – Migos feat. Lil Uzi Vert – Bad and Boujee". Recorded Music NZ. Retrieved March 3, 2017.
  43. ^ "British single certifications – Migos – Bad and Boujee". British Phonographic Industry. Retrieved June 22, 2017. Select singles in the Format field. Select Silver in the Certification field. Type Bad and Boujee in the "Search BPI Awards" field and then press Enter.
  44. ^ "American single certifications – Migos – Bad and Boujee". Recording Industry Association of America. Retrieved June 22, 2017.
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