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changed call sign from WZEZ to WLRB 1 Feb 2017
WLFV is currently stunting.
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{{Infobox radio station
{{Infobox radio station
| name = WLFV
| name = WLFV
| image = [[Image:WARV-FM WLFV-FM 2015.PNG|200px]]
| image =
| city = [[Midlothian, Virginia]]
| city = [[Midlothian, Virginia]]
| area = [[Greater Richmond Region]]
| area = [[Greater Richmond Region]]
| branding = ''"98-9/100-3 The Wolf"''
| branding =
| slogan = ''"Richmond's New Hit Country"''
| slogan =
| airdate = November 22, [[1971 in radio|1971]]<ref name="LaunchDate"/>
| frequency = {{Frequency|[[98.9]]|[[MHz]]}}
| airdate = November 22, [[1971 in radio|1971]] (as WJMA-FM)<ref name="LaunchDate"/>
| frequency = {{Frequency|[[98.9 FM]]|[[MHz]]}}
| format = [[Country music|Country]]<ref name="Arbitron"/>
| format = [[Stunting (broadcasting)|Stunting]]<ref name="Arbitron"/>
| power = 4,800 [[Watt]]s
| power = 4,800 [[watt]]s
| haat = {{convert|227.4|m|ft|sp=us}}
| haat = {{convert|227.4|m|ft|sp=us}}
| class = B1
| class = B1
| facility_id = 54872
| facility_id = 54872
| coordinates = {{coord|37|36|52.0|N|77|30|56.0|W|type:landmark}}
| coordinates = {{coord|37|36|52.0|N|77|30|56.0|W|type:landmark}}
| callsign_meaning = '''W'''o'''LF''' '''V'''irginia
| callsign_meaning = '''W'''o'''LF''' '''V'''irginia (previous format)
| former_callsigns = WJMA-FM (1971-1984)<br>WVJZ (1984-1990)<br>WJMA-FM (1990-2004)<br>WCUL (2004-2005)<br>WWLB (2005-2014)<br>WLFV (2014-Present)<ref name="CallSign"/>
| former_callsigns = WJMA-FM (1971-1984)<br>WVJZ (1984-1990)<br>WJMA-FM (1990-2004)<br>WCUL (2004-2005)<br>WWLB (2005-2014)<ref name="CallSign"/>
⚫
| affiliations = [[ABC Radio News]]
| owner = [[Alpha Media]] (sale to [[EMF Broadcasting]] pending)
| owner = [[Alpha Media]] (sale to [[EMF Broadcasting]] pending)
| licensee = Alpha Media Licensee LLC
| licensee = Alpha Media Licensee LLC
| sister_stations = [[WARV-FM]], [[WBBT-FM]]
| sister_stations = [[WARV-FM]], [[WBBT-FM]]
| webcast = [http://icy2.abacast.com/mainline-wlfvfm-32.m3u WARV-FM Webstream]
| webcast =
| website = [http://www.989wolf.com/ WARV-FM Online]
| website =
⚫
| affiliations = [[ABC Radio News]]
}}
}}

'''WLFV''' (98.9 [[Hertz|MHz]]) is a commercial [[FM broadcasting|FM]] [[radio station]] [[city of license|licensed]] to [[Midlothian, Virginia]] and serving the [[Greater Richmond Region]].<ref name="Arbitron"/> WLFV is owned and operated by [[Alpha Media]].<ref name="FCC"/> It airs a [[country music]] [[radio format]] and is [[simulcast]] with 100.3 [[WARV-FM]] in [[Petersburg, Virginia]]. WLFV covers communities to the north of Richmond and WARV-FM covers communities to the south. Together, both stations are marketed under the name "The Wolf."
'''WLFV''' (98.9 [[Hertz|MHz]]) is a commercial [[FM broadcasting|FM]] [[radio station]] [[city of license|licensed]] to [[Midlothian, Virginia]] and serving the [[Greater Richmond Region]].<ref name="Arbitron"/> WLFV is owned and operated by [[Alpha Media]].<ref name="FCC"/> It airs a [[country music]] [[radio format]] and is [[simulcast]] with 100.3 [[WARV-FM]] in [[Petersburg, Virginia]]. WLFV covers communities to the north of Richmond and WARV-FM covers communities to the south. Together, both stations are marketed under the name "The Wolf."


Studios and offices for WLFV and WARV-FM, as well as [[sister station]] [[WBBT-FM]] are on Arboretum Place in Richmond. WLFV's [[transmitter]] is off Basie Road in [[Henrico, Virginia]].<ref>http://radio-locator.com/cgi-bin/patg?id=WLFV-FM</ref>
Studios and offices for WLFV and WARV-FM, as well as [[sister station]] [[WBBT-FM]] are on Arboretum Place in Richmond. WLFV's [[transmitter]] is off Basie Road in [[Henrico, Virginia]].<ref>http://radio-locator.com/cgi-bin/patg?id=WLFV-FM</ref>


On December 5, 2016, the [[Educational Media Foundation]] filed an application with the FCC to purchase both WLFV and WARV, and has already applied to flip both to their [[K-Love]] network upon the sale's completion; combined with its recent acquisition of [[WLRB|WZEZ]], EMF will improve its signal in the River City greatly with the changes.<ref>[https://radioinsight.com/blog/headlines/109556/alpha-sells-richmond-pair-to-emf/ Alpha Sells Richmond Pair to EMF]</ref>
On December 5, 2016, the [[Educational Media Foundation]] filed an application with the FCC to purchase both WLFV and WARV, and has already applied to flip both to their [[K-Love]] network upon the sale's completion; combined with its recent acquisition of [[WLRB|WZEZ]], EMF will improve its signal in the River City greatly with the changes.<ref>[https://radioinsight.com/blog/headlines/109556/alpha-sells-richmond-pair-to-emf/ Alpha Sells Richmond Pair to EMF]</ref> On March 22, 2017 WLFV began stunting, directing listeners to classic country-formatted WWLB.<ref>[https://radioinsight.com/headlines/117066/alpha-shakes-richmond-cluster/ Alpha Shakes Up Richmond Cluster] Radioinsight - March 22, 2017</ref>

==Previous Logo==
[[Image:WARV-FM WLFV-FM 2015.PNG|200px]]


==References==
==References==
{{reflist|30em|refs=
{{Reflist|30em|refs=
<ref name="LaunchDate">{{cite book|url=http://www.americanradiohistory.com/Archive-BC-YB/2010/D4-2010-BC-YB-7.pdf|title=Broadcasting Yearbook 2010|format=PDF|date=2010|accessdate=July 6, 2015|publisher=ProQuest, LLC/Reed Publishing (Nederland), B.V.|page=D-252}}</ref>
<ref name="LaunchDate">{{cite book|url=http://www.americanradiohistory.com/Archive-BC-YB/2010/D4-2010-BC-YB-7.pdf|title=Broadcasting Yearbook 2010|format=PDF|date=2010|accessdate=July 6, 2015|publisher=ProQuest, LLC/Reed Publishing (Nederland), B.V.|page=D-252}}</ref>
<ref name="Arbitron">{{cite web|url=http://www1.arbitron.com/sip/displaySip.do?surveyID=SP15&band=fm&callLetter=WLFV|title=Arbitron Station Information Profiles|accessdate=July 6, 2015|work=[[Nielsen Audio]]/[[Nielsen Holdings]]}}</ref>
<ref name="Arbitron">{{cite web|url=http://www1.arbitron.com/sip/displaySip.do?surveyID=SP15&band=fm&callLetter=WLFV|title=Arbitron Station Information Profiles|accessdate=July 6, 2015|work=[[Nielsen Audio]]/[[Nielsen Holdings]]}}</ref>
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==External links==
==External links==
⚫
*{{FM station data|WLFV}}
* [http://www.989wolf.com/ 98-9 The Wolf Online]
⚫
* {{FM station data|WLFV}}

{{Clear}}


{{Richmond Radio}}
{{Richmond Radio}}
{{Alpha Media}}
{{Alpha Media}}
{{Country Radio Stations in Virginia}}


[[Category:1971 establishments in Virginia]]
[[Category:1971 establishments in Virginia]]
[[Category:Country radio stations in the United States]]
[[Category:Radio stations established in 1971]]
[[Category:Radio stations established in 1971]]
[[Category:Radio stations in Virginia|LFV]]
[[Category:Radio stations in Virginia|LFV]]
[[Category:Alpha Media radio stations]]
[[Category:Alpha Media radio stations]]



{{Virginia-radio-station-stub}}
{{Virginia-radio-station-stub}}

Revision as of 01:18, 23 March 2017

For the Ettrick, Virginia radio station that held the call sign WLFV at 93.1 from 2006 to 2014, see WWLB.
WLFV
Broadcast areaGreater Richmond Region
Frequency98.9 MHz
Programming
FormatStunting[1]
AffiliationsABC Radio News
Ownership
Owner
WARV-FM, WBBT-FM
History
First air date
November 22, 1971 (as WJMA-FM)[2]
Former call signs
WJMA-FM (1971-1984)
WVJZ (1984-1990)
WJMA-FM (1990-2004)
WCUL (2004-2005)
WWLB (2005-2014)[3]
Call sign meaning
WoLF Virginia (previous format)
Technical information
Facility ID54872
ClassB1
Power4,800 watts
HAAT227.4 meters (746 ft)
Transmitter coordinates
37°36′52.0″N 77°30′56.0″W / 37.614444°N 77.515556°W / 37.614444; -77.515556

WLFV (98.9 MHz) is a commercial FM radio station licensed to Midlothian, Virginia and serving the Greater Richmond Region.[1] WLFV is owned and operated by Alpha Media.[4] It airs a country music radio format and is simulcast with 100.3 WARV-FM in Petersburg, Virginia. WLFV covers communities to the north of Richmond and WARV-FM covers communities to the south. Together, both stations are marketed under the name "The Wolf."

Studios and offices for WLFV and WARV-FM, as well as sister station WBBT-FM are on Arboretum Place in Richmond. WLFV's transmitter is off Basie Road in Henrico, Virginia.[5]

On December 5, 2016, the Educational Media Foundation filed an application with the FCC to purchase both WLFV and WARV, and has already applied to flip both to their K-Love network upon the sale's completion; combined with its recent acquisition of WZEZ, EMF will improve its signal in the River City greatly with the changes.[6] On March 22, 2017 WLFV began stunting, directing listeners to classic country-formatted WWLB.[7]

File:WARV-FM WLFV-FM 2015.PNG

References

  1. ^ a b "Arbitron Station Information Profiles". Nielsen Audio/Nielsen Holdings. Retrieved July 6, 2015.
  2. ^ Broadcasting Yearbook 2010 (PDF). ProQuest, LLC/Reed Publishing (Nederland), B.V. 2010. p. D-252. Retrieved July 6, 2015.
  3. ^ "Call Sign History". Federal Communications Commission, audio division. Retrieved July 6, 2015.
  4. ^ "WLFV Facility Record". Federal Communications Commission, audio division. Retrieved July 6, 2015.
  5. ^ http://radio-locator.com/cgi-bin/patg?id=WLFV-FM
  6. ^ Alpha Sells Richmond Pair to EMF
  7. ^ Alpha Shakes Up Richmond Cluster Radioinsight - March 22, 2017
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