Draft:Affinity Global: Difference between revisions
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Affinity Global Inc., established in 2006, is an Adtech holding company that offers advertising media and monetization solutions for advertisers and publishers. The company operates on a global scale and is headquartered in Mumbai, India.<ref>{{cite web | url=https://www.tofler.in/affinity-global-advertising-private-limited/company/U72900MH2006PTC159578/financials | title=AFFINITY GLOBAL ADVERTISING PRIVATE LIMITED - Revenue, Net Worth, Profits & More }}</ref> |
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==Overview== |
==Overview== |
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Revision as of 06:14, 14 August 2024
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Submission declined on 13 August 2024 by Theroadislong (talk).
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This draft has been resubmitted and is currently awaiting re-review. |  |
| Submission declined on 12 August 2024 by Utopes (talk). This submission appears to read more like an advertisement than an entry in an encyclopedia. Encyclopedia articles need to be written from a neutral point of view, and should refer to a range of independent, reliable, published sources, not just to materials produced by the creator of the subject being discussed. This is important so that the article can meet Wikipedia's verifiability policy and the notability of the subject can be established. If you still feel that this subject is worthy of inclusion in Wikipedia, please rewrite your submission to comply with these policies. This submission does not appear to be written in the formal tone expected of an encyclopedia article. Entries should be written from a neutral point of view, and should refer to a range of independent, reliable, published sources. Please rewrite your submission in a more encyclopedic format. Please make sure to avoid peacock terms that promote the subject. Declined by Utopes 2 months ago. | |
Comment: press releases are not independent sources. Theroadislong (talk) 07:43, 13 August 2024 (UTC)
| Industry | Technology, Internet |
|---|---|
| Founded | 2006 |
| Founder |
|
| Headquarters | Chicago, Illinois |
| Subsidiaries | |
| Website | affinity |
Affinity Global Inc., established in 2006, is an Adtech holding company that offers advertising media and monetization solutions for advertisers and publishers. The company operates on a global scale and is headquartered in Mumbai, India.[1]
Overview
Affinity Global Advertising Private Limited is registered under Corporate Identification Number (CIN) U72900MH2006PTC159578. The company specializes in identifying distinctive media placements, creating innovative advertising formats, and optimizing advertising budgets to improve branding and performance results. The board's longest-serving director, John Hanjoo Lee [2], has been in his position since June 29, 2010. Lavin Suresh Punjabi, the most recently appointed director, joined the board on September 18, 2015. Lucas Roh, the Founder and CEO of MetalSoft, is a serial entrepreneur who founded Hostway Corporation and Bigstep Cloud. He currently serves as the co-founder and Chairman of Affinity Global Inc.[3][4] [5][6]
Acquisitions
In July 2023, Affinity expanded into the European market by acquiring Berlin-based Opinary GmbH, a consumer engagement media tech company. The transaction, completed on July 18, 2023, was funded through a combination of equity and cash.[7][8]
References
- ^ "AFFINITY GLOBAL ADVERTISING PRIVATE LIMITED - Revenue, Net Worth, Profits & More".
- ^ https://www.sparklabs.co.kr/sp/modal/team/HanJoo-Lee.php
- ^ https://www.chicagobusiness.com/awards/lucas-roh
- ^ https://www.forbes.com/councils/forbestechcouncil/people/lucasroh/
- ^ "affinity-global-advertising-overview". ambitionbox.com. Retrieved 2 August 2023.
- ^ "Specialist, Marketing Design (540) - Affinity Global Advertising | Mumbai, Maharashtra". www.simplyhired.co.in. Retrieved 2 August 2023.
- ^ "Ad-tech company Affinity acquires acquires German consumer engagement platform - CNBC TV18". 24 July 2023.
- ^ "Affinity Acquires Opinary, Expands EMEA Footprint". 24 July 2023.
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