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| logo = Unihertz Logo.png
| logo = Unihertz Logo.png
| logo_size =
| logo_size =
| founder = Stephen Xu (CEO)<ref name=":2">[https://www.bbc.co.uk/news/technology-41722584 Mini phone maker admits performance shortcomings]. ''BBC''. October 23, 2017.</ref>
| founder = Stephen Xu (CEO)<ref name=":2">{{Cite news |date=2017-10-23 |title=Mini phone maker admits performance shortcomings |url=https://www.bbc.com/news/technology-41722584 |access-date= |work=BBC News |language=en-GB}}</ref>
| area_served = Worldwide
| area_served = Worldwide
| key_people =
| key_people =
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| num_employees =
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| num_employees_year =
| num_employees_year =
| homepage = {{url|unihertz.com}}
| homepage = {{URL|unihertz.com}}
| predecessor =
| predecessor =
| foundation = {{start date and age|2016}}<ref name=":1">{{Cite web |title=About Unihertz - Linkedin |url=https://www.linkedin.com/company/unihertz/}}</ref>
| foundation = {{start date and age|2016}}<ref name=":1">{{Cite web |title=About Unihertz - Linkedin |url=https://www.linkedin.com/company/unihertz/|website=LinkedIn}}</ref>
| location_city = [[Shanghai]]
| location_city = [[Shanghai]]
| location_country = China
| location_country = China
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| title =
| title =
}}
}}
'''Unihertz''' is a Chinese firm that makes unique [[smartphone]]s and has its headquarters in [[Shanghai]], China.<ref name=":1">{{Cite web |title=About Unihertz - Linkedin |url=https://www.linkedin.com/company/unihertz/}}</ref> The company makes niche mobile devices running [[Android (operating system)|Android]] OS, and developed its brand through [[Kickstarter]] platform. From 2017 to 2022, Unihertz has launched eight campaigns on Kickstarter and is supported by more than 30 thousand backers from across the world. The company's first release was the small-sized 4G smartphone named [[Unihertz Jelly|Jelly]] in 2017, which raised over 1.25 million dollars on the [[crowdfunding]] platform.
'''Unihertz''' is a Chinese [[smartphone]] manufacturer headquartered in [[Shanghai]], China.<ref name=":1">{{Cite web |title=About Unihertz - Linkedin |url=https://www.linkedin.com/company/unihertz/|website=LinkedIn}}</ref> The company makes mobile devices running [[Android (operating system)|Android OS]], targeted at niche audiences utilizing design features such as physical keyboards, small form factors, dual-sided screens, massive-capacity battery, projector function, laser rangefinder, cooling fan and ruggedization.

The registered brand ''Unihertz®''<ref>{{Cite web |date=2017-08-23 |title=UNIHERTZ Trademark of Shanghai Unihertz E-Commerce Co., Ltd. Serial Number: 87581083 :: Trademark Elite Trademarks |url=https://www.trademarkelite.com/trademark/trademark-detail/87581083/UNIHERTZ |access-date= |website=Trademark Elite |language=en}}</ref> initially gained recognition on [[Kickstarter]] platform. The company's first project was the mini sized 4G smartphone named [[Unihertz Jelly]] in 2017, raising over $1.25 million on [[crowdfunding]] platform.


==Company==
==Company==
Unihertz was founded as '''Unihertz E-Commerce Co., Ltd.''' in 2016,<ref name=":1">{{Cite web |title=About Unihertz - Linkedin |url=https://www.linkedin.com/company/unihertz/}}</ref> by Stephen Xu (CEO).<ref name=":2">[https://www.bbc.co.uk/news/technology-41722584 Mini phone maker admits performance shortcomings]. ''BBC''. October 23, 2017.</ref> Unihertz was granted a [[United States Patent and Trademark Office]] (USPTO) trademark on October 4, 2016,<ref>{{Cite web |title=Trademark Status & Document Retrieval |url=https://tsdr.uspto.gov/#caseNumber=86968632&caseType=SERIAL_NO |access-date=2023-02-27 |website=tsdr.uspto.gov}}</ref> a [[European Union Intellectual Property Office]] (EUIPO) trademark on July 28, 2016,<ref>{{Cite web |last= |first= |title=UniHertz Trademark of Shanghai Unihertz E-Commerce Co., Ltd. Application Number: 015311277 :: Trademark Elite Trademarks |url=https://www.trademarkelite.com/ |access-date=2023-02-27 |website=www.trademarkelite.com |language=en}}</ref> and a US patent on December 25, 2018. <ref>{{cite web|url=http://patft.uspto.gov/netacgi/nph-Parser?Sect1=PTO2&Sect2=HITOFF&p=1&u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=1&f=G&l=50&co1=AND&d=PTXT&s1=unihertz&OS=unihertz&RS=unihertz|title=United States Patent, Mobile Terminal |website=US Patent and Trademark Office|publisher=|archiveurl=|archivedate=|accessdate=January 23, 2019}}</ref>
Unihertz was founded as '''Unihertz E-Commerce Co., Ltd.''' in 2016,<ref name=":1">{{Cite web |title=About Unihertz - Linkedin |url=https://www.linkedin.com/company/unihertz/|website=LinkedIn}}</ref> by Stephen Xu (CEO).<ref name=":2">{{Cite news |date=2017-10-23 |title=Mini phone maker admits performance shortcomings |url=https://www.bbc.com/news/technology-41722584 |access-date= |work=BBC News |language=en-GB}}</ref> Unihertz was granted a [[United States Patent and Trademark Office]] (USPTO) trademark on October 4, 2016,<ref>{{Cite web |date=2018-01-02 |title=Trademark Status & Document - Unihertz - US Serial Number: 87581083 |url=https://tsdr.uspto.gov/#caseNumber=87581083&caseSearchType=US_APPLICATION&caseType=DEFAULT&searchType=statusSearch |website=United States Patent and Trademark Office (USPTO)}}</ref> a [[European Union Intellectual Property Office]] (EUIPO) trademark on July 28, 2016,<ref>{{Cite web |date=2016-07-26 |title=Trade mark information - UniHertz - Filing number 015311277 |url=https://euipo.europa.eu/eSearch/#details/trademarks/015311277 |access-date= |website=European Union Intellectual Property Office (EUIPO)}}</ref> and a US patent on December 25, 2018.<ref>{{cite web |date=2018-12-25 |title=United States Patent, Mobile Terminal, Patent No.: US-D836590-S |url=https://ppubs.uspto.gov/dirsearch-public/image-conversion/convert?url=uspat/US/D0/836/590/00000001.tif&requestToken=eyJzdWIiOiIwNTE3NGU0MS0wNzEyLTQ0YmMtODA5Ni03ODNmN2M4ZTQ5ZjciLCJ2ZXIiOiJjMzA2ODUxMy01OTMzLTQ2MzctOGEzMC01ZjcwZTg4ZjQ3NDUiLCJleHAiOjB9 |archiveurl= |archivedate= |accessdate= |website=US Patent and Trademark Office |publisher=}}</ref>


==Crowdfunding Smartphones==
==Crowdfunding smartphones==
{{Promotional section|date=December 2024}}
Unihertz gained attention in 2017 with the launch of a crowdfunding project for a tiny credit card sized Android smartphone named [[Unihertz Jelly]], with the [[Kickstarter]] project achieving its goal of $30,000 in under an hour, reaching $1.25 million USD in the end.<ref>[https://pocketnow.com/jelly-world-smallest-lte-nougat-smartphone-kickstarter-goal Jelly, the world’s smallest LTE and Nougat smartphone, reaches Kickstarter goal in under an hour]. pocketnow.com</ref><ref>Cervantes, Edgar (June 3, 2017) [https://www.androidauthority.com/unihertz-jelly-review-776622/ Unihertz Jelly review: a tiny phone with huge aspirations].
androidauthority.com</ref> The next year's funds were raised for the [[Unihertz Atom|Atom]], a similarly tiny sized but rugged device.<ref>Cervantes, Edgar (December 27, 2018) [https://www.androidauthority.com/unihertz-atom-review-936593/ Unihertz Atom review: You won't want to use it, and that's the point]. androidauthority.com</ref> In 2019 Unihertz launched the Titan, which features a [[QWERTY]] keyboard.<ref name=":0">[https://www.prnewswire.com/news-releases/unihertz-announces-launch-of-titan---unbreakable-smartphone-with-qwerty-keyboard-300892551.html Unihertz Announces Launch of Titan – Unbreakable Smartphone With QWERTY Keyboard]. ''PR Newswire''. July 30, 2019</ref>
Unihertz gained attention in 2017 with the launch of its first crowdfunding project for a credit card sized Android smartphone named [[Unihertz Jelly]],<ref>{{Cite web |date=2017-05-03 |title=Jelly, the world's smallest LTE and Nougat smartphone, reaches Kickstarter goal in under an hour |url=https://pocketnow.com/jelly-world-smallest-lte-nougat-smartphone-kickstarter-goal/ |access-date= |website=Pocketnow |language=en}}</ref> with the [[Kickstarter]] project achieving its goal of $30,000 in under an hour, ultimately obtaining US$1.25 million. Another Kickstarter campaign was created to raise funds for the [[Unihertz Atom]], a similarly sized device with a more rugged design.<ref>{{Cite web |date=2018-12-27 |title=Unihertz Atom review: You won't want to use it, and that's the point |url=https://www.androidauthority.com/unihertz-atom-review-936593/ |access-date= |website=Android Authority |language=en}}</ref> In 2019 Unihertz launched Titan, which features a physical [[QWERTY]] keyboard.<ref name=":03">[https://www.prnewswire.com/news-releases/unihertz-announces-launch-of-titan---unbreakable-smartphone-with-qwerty-keyboard-300892551.html Unihertz Announces Launch of Titan – Unbreakable Smartphone With QWERTY Keyboard]. ''PR Newswire''. July 30, 2019</ref>


Since then, Unihertz has launched several crowdfunding projects for its subsequent model including the Atom XL – DMR [[Walkie-talkie|Walkie-Talkie]] rugged smartphone with a 4-inch display, the Jelly 2 – a full-featured mini phone with a 3-inch display, the Titan Pocket – a compact QWERTY keyboard smartphone,<ref>O'Donnell, Deirdre (May 20, 2021) [https://www.notebookcheck.net/Unihertz-puts-its-smallest-physical-keyboard-phone-yet-up-for-crowdfunding.540337.0.html Unihertz puts its smallest physical-keyboard phone yet up for crowdfunding]. notebookcheck.net</ref> the TickTock, a unique-designed 5G rugged phone with dual-screen, and the Titan Slim, the latest QWERTY phone in 2022.<ref name=":3" />
Since then, Unihertz has launched several crowdfunding projects for subsequent models including Atom XL – DMR [[Walkie-talkie|Walkie-Talkie]] rugged smartphone with a 4-inch display,<ref>{{Cite web |last= |first= |date=2021-01-26 |title=Unihertz Atom XL rugged smartphone review |url=https://www.techradar.com/reviews/unihertz-atom-xl-rugged-smartphone |access-date= |website=TechRadar |language=en}}</ref> Jelly 2 – a full-featured small smartphone with a 3-inch display,<ref>{{Cite web |date=2020-07-21 |title=Unihertz Jelly 2.0 review: Tiny Android 10 smartphone packs a punch |url=https://www.zdnet.com/product/unihertz-jelly-2/ |access-date= |website=ZDNET |language=en}}</ref> Titan Pocket – a compact QWERTY keyboard smartphone,<ref>{{Cite web |last= |first= |date=2021-11-24 |title=Unihertz Titan Pocket Review: A Niche Phone For Those Missing The BlackBerry |url=https://www.forbes.com/sites/bensin/2021/11/24/unihertz-titan-pocket-review-a-niche-phone-for-those-missing-the-blackberry/ |access-date= |website=Forbes |language=en}}</ref> TickTock – a 5G rugged phone with dual-screen,<ref>{{Cite web |last= |first= |date=2021-12-08 |title=Unihertz TickTock 5G dual-screen rugged smartphone review |url=https://www.techradar.com/reviews/unihertz-ticktock-5g-dual-screen-rugged-smartphone |access-date= |website=TechRadar |language=en}}</ref> Titan Slim – their latest QWERTY phone,<ref>{{Cite web |last= |first= |date=2022-05-08 |title=Unihertz Titan Slim review: Back to the future |url=https://www.androidpolice.com/unihertz-titan-slim-review/ |access-date= |website=Android Police |language=en}}</ref> Jelly Star – the world's smallest Android 13 smartphone,<ref name=":4">{{Cite web |last= |first= |date=2023-06-15 |title=Unihertz Jelly Star: The charming king of compact Android 13 smartphones |url=https://www.irishexaminer.com/business/technology/arid-41162647.html |access-date= |website=Irish Examiner |language=en}}</ref> and Jelly Max – the world's smallest 5G smartphone.
{| class="wikitable"
{| class="wikitable"
|+
|+
!Model
!Model
!Main Features
!Main features
!Crowdfunding Achievement
!Crowdfunding achievement
!Release Time
!Release time
|-
|-
|[[Unihertz Jelly|Jelly/ Jelly Pro]]
|[[Unihertz Jelly|Jelly/ Jelly Pro]]
|Unihertz's first Kickstarter project on Kickstarter. It was then the smallest 4G smartphone (2.45-inch screen display). It runs [[Android Nougat|Android 7.0]], which was later upgraded to [[Android Oreo|Android 8.1 Oreo]]. The smartphone was also released on [[Indiegogo]].<ref>{{Cite web|title=Unihertz Jelly Pro Review|url=https://www.pcmag.com/reviews/unihertz-jelly-pro|access-date=2021-09-28|website=PCMag}}</ref>
|Unihertz's first project on Kickstarter. It was then the smallest 4G smartphone (2.45-inch screen display). It runs [[Android Nougat|Android 7.0]], which was later upgraded to [[Android Oreo|Android 8.1 Oreo]]. The smartphone was also released on [[Indiegogo]].<ref>{{Cite web |date=2021-09-28 |title=Unihertz Jelly Pro Review |url=https://www.pcmag.com/reviews/unihertz-jelly-pro |access-date= |website=PCMag}}</ref>
|US$ 1.25M
|US$1.25M
10,964 backers
10,964 backers
|2017
|2017
|-
|-
|[[Unihertz Atom|Atom]]
|[[Unihertz Atom|Atom]]
|The rugged version of Jelly, which is called the world's smallest 4G rugged smartphone. Atom is an IP68 certified smartphone with a small screen of the same size as Jelly. It runs [[Android Oreo|Android 8.1 Oreo]] when first release and later get upgraded to [[Android Pie|Android 9 Pie]]. Atom has a better battery capability (2,000mAh).<ref>{{Cite journal|last=Miller|first=Mathew|date=2018-06-05|title=Unihertz Atom hands-on: Rugged tiny 4G smartphone keeps you connected in the field for less than $300|url=https://www.zdnet.com/article/unihertz-atom-hands-on-rugged-tiny-4g-smartphone-keeps-you-connected-in-the-field-for-less-than-300/|journal=ZDNET}}</ref>
|The rugged version of Jelly, which is called the world's smallest 4G rugged smartphone. Atom is an IP68 certified smartphone with a small screen of the same size as Jelly. It runs [[Android Oreo|Android 8.1 Oreo]] when first release and later get upgraded to [[Android Pie|Android 9 Pie]]. Atom has a better battery capability (2000mAh).<ref>{{Cite journal |date=2018-06-05 |title=Unihertz Atom hands-on: Rugged tiny 4G smartphone keeps you connected in the field for less than $300 |url=https://www.zdnet.com/article/unihertz-atom-hands-on-rugged-tiny-4g-smartphone-keeps-you-connected-in-the-field-for-less-than-300/ |journal=ZDNET}}</ref>
|US$ 1.29M
|US$1.29M
5,310 backers
5,310 backers
|2018
|2018
|-
|-
|Titan
|Titan
|Titan was Unihertz's first try on the [[QWERTY]] smartphone of Android version. It is also an IP67-rated rugged smartphone with a large battery capacity (6,000mAh).<ref name=":0" /> The smartphone originally runs Android 9 and get upgraded to [[Android 10|Android 10 Queen Cake]].
|Titan was Unihertz's first try on the [[QWERTY]] smartphone of Android version. It is also an IP67-rated rugged smartphone with a large battery capacity (6000mAh).<ref name=":03"/> The smartphone originally runs Android 9 and get upgraded to [[Android 10|Android 10 Quince Tart]].
|US$ 776K
|US$ 776K
3,085 backers
3,085 backers
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|-
|-
|Atom XL/L
|Atom XL/L
|Atom XL and Atom L are the upgraded version of Atom, with a larger 4-inch screen size, which is still small and can be held in one hand, and a 4,300mAh battery. The only difference between XL and L lies in the presence of the [[walkie-talkie]] function. The smartphone runs [[Android 10]] and then get upgraded to [[Android 11|Android 11 Red Velvet Cake]].<ref>{{Cite journal|last=Bernath|first=Chase|date=2021-07-24|title=Unihertz Atom XL review: Walkie-talkie meets smartphone|url=https://www.androidauthority.com/unihertz-atom-xl-review-1240423/|journal=Android Authority}}</ref>
|Atom XL and Atom L are the upgraded version of Atom, with a larger 4-inch screen size, which is still small and can be held in one hand, and a 4300mAh battery. The only difference between XL and L lies in the presence of the [[walkie-talkie]] function. The smartphone runs [[Android 10]] and then get upgraded to [[Android 11|Android 11 Red Velvet Cake]].<ref>{{Cite journal |date=2021-07-24 |title=Unihertz Atom XL review: Walkie-talkie meets smartphone |url=https://www.androidauthority.com/unihertz-atom-xl-review-1240423/ |journal=Android Authority}}</ref>
|US$ 568K
|US$ 568K
2,341 backers
2,341 backers
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|-
|-
|Jelly 2
|Jelly 2
|Jelly 2 is the successor of the first generation Jelly, the small-sized Android smartphone that shook the industry. It runs [[Android 10]] and has a 2,000mAh battery capacity.<ref>{{Cite journal|last=Hager|first=Ryne|date=2020-08-22|title=Unihertz Jelly 2 review: Size matters|url=https://www.androidpolice.com/2020/08/22/unihertz-jelly-2-review/|journal=Android Police}}</ref> Its latest Android OS released by the firm is [[Android 11]].
|Jelly 2 is the successor of the first generation Jelly. It runs [[Android 10]] and has a 2,000mAh battery capacity.<ref>{{Cite journal |date=2020-08-22 |title=Unihertz Jelly 2 review: Size matters |url=https://www.androidpolice.com/2020/08/22/unihertz-jelly-2-review/ |journal=Android Police}}</ref> Its latest Android OS released by the firm is [[Android 11]].
|US$ 979K
|US$ 979K
5,343 backers
5,343 backers
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|-
|-
|Titan Pocket
|Titan Pocket
|Titan Pocket is android QWERTY smartphone for [[Keyboard layout|PKB]] Fans. It is smaller than the company's previous [[QWERTY]] model and is equipped with [[Android 11]].<ref>{{Cite journal|last=Wedel|first=Chris|date=2021-08-24|title=Unihertz Titan Pocket review: A phone that's trying to do so much in too little space|url=https://www.androidcentral.com/unihertz-titan-pocket-review|journal=Android Central}}</ref> Coming with a 4,000mAh battery, Titan Pocket is more compact.
|Titan Pocket is an Android [[QWERTY]] smartphone for [[Keyboard layout|PKB]] fans. It is smaller than the company's previous QWERTY model and is equipped with [[Android 11]].<ref>{{Cite journal |date=2021-08-24 |title=Unihertz Titan Pocket review: A phone that's trying to do so much in too little space |url=https://www.androidcentral.com/unihertz-titan-pocket-review |journal=Android Central}}</ref> Coming with a 4000mAh battery, Titan Pocket is more compact.
|US$ 794K
|US$ 794K
3,425 backers
3,425 backers
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|-
|-
|TickTock
|TickTock
|A brand new 5G rugged smartphone with a large 6,000mAh battery, featuring a unique dual screen design and runs [[Android 11]].<ref name=":3">{{Cite press release |last=Ltd |first=Shanghai Unihertz E.-Commerce |title=New Kickstarter Campaign of Unihertz - TickTock, a 5G Rugged Phone with Unique Dual-Screen |url=https://www.prnewswire.com/news-releases/new-kickstarter-campaign-of-unihertz---ticktock-a-5g-rugged-phone-with-unique-dual-screen-301441104.html |access-date=2023-02-23 |website=www.prnewswire.com |language=en}}</ref> It is a rugged device designed for people who enjoy outdoor activities and often stay outside or travel for days.
|TickTock is a 5G rugged smartphone with a large 6000mAh battery, featuring a unique dual screen design and runs [[Android 11]].<ref name=":33">{{Cite web |date=2023-02-23 |title=New Kickstarter Campaign of Unihertz - TickTock, a 5G Rugged Phone with Unique Dual-Screen |url=https://www.prnewswire.com/news-releases/new-kickstarter-campaign-of-unihertz---ticktock-a-5g-rugged-phone-with-unique-dual-screen-301441104.html |access-date= |website=PR Newswire |language=en}}</ref> It is a rugged device designed for people who enjoy outdoor activities and often stay outside or travel for days.
|US$ 184K
|US$ 184K
608 Backers
608 Backers
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|-
|-
|Titan Slim
|Titan Slim
|The new Titan Slim adopts a rectangular screen. It is made sleeker and slimmer than its previous QWERTY models, which will be the easiest to hold and type among the Titan series.<ref>{{Cite press release |last=Unihertz |title=Unihertz's Latest QWERTY Smartphone Raised 400K+ USD on Kickstarter in 12 Hours |url=https://www.prnewswire.com/news-releases/unihertzs-latest-qwerty-smartphone-raised-400k-usd-on-kickstarter-in-12-hours-301544864.html |access-date=2023-02-23 |website=www.prnewswire.com |language=en}}</ref> It is powered by [[Android 11]] and equipped with a 4100mAh battery.
|The Titan Slim adopts a rectangular screen. It is made sleeker and slimmer than its previous QWERTY models, which will be the easiest to hold and type among the Titan series.<ref>{{Cite web |date=2023-02-23 |title=Unihertz's Latest QWERTY Smartphone Raised 400K+ USD on Kickstarter in 12 Hours |url=https://www.prnewswire.com/news-releases/unihertzs-latest-qwerty-smartphone-raised-400k-usd-on-kickstarter-in-12-hours-301544864.html |access-date= |website=PR Nnewswire |language=en}}</ref> It is powered by [[Android 11]] and equipped with a 4100mAh battery.
|US$ 589K
|US$ 589K
2,281 Backers
2,281 Backers
|2022
|2022
|-
|Jelly Star
|Jelly Star is an elegant tiny smartphone with a transparent back panel, dynamic LED lighting, and advanced features packed into a credit card sized body, which is powered by [[Android 13]] system.<ref name=":4" />
|US$ 553K
2,281 Backers
|2023
|-
|Jelly Max
|Unihertz recently launched the Jelly Max on [[Kickstarter]] in June 2024, claiming it to be the world's smallest 5G smartphone.<ref>{{Cite web |last= |date=2024-07-18 |title=Unihertz Surpasses Funding Goal on Kickstarter with the Latest 5G Small Smartphone, Jelly Max |url=https://www.prnewswire.com/news-releases/unihertz-surpasses-funding-goal-on-kickstarter-with-the-latest-5g-small-smartphone-jelly-max-302200211.html |access-date= |website=PR Newswire |language=en}}</ref> According to the Kickstarter project timeline, mass production for this product has not commenced.
|US$ 380K
1,471 Backers
|2024
|}
|}


== Other Smartphones ==
== Other smartphones ==
Unihertz owns a self-operated smartphone manufacturing plant with a full production line to make unique smartphones for different types of people. It usually launches one or two new products on [[Kickstarter]] every year. Unihertz also releases and launches complementary products to its featured product series when it has sufficient funds. Among them, Unihertz Tank is a new breakthrough in rugged phone development. It is a 4G rugged smartphone with a 22,000mAh battery and equipped with a 108MP main camera.<ref>{{Cite web |title=Unihertz Tank review: 100 days on a single charge |url=https://www.msn.com/en-us/news/technology/unihertz-tank-review-100-days-on-a-single-charge/ar-AA16z11O |access-date=2023-02-24 |website=MSN |language=en-US}}</ref> Its innovative 1200-lumen flashlight design in the back sparked a wide range of discussion on social media.
Unihertz owns a self-operated smartphone manufacturing plant with a complete production line. In addition to their main featured product lines, the company also releases other unique devices on their official website. Examples include the Tank series and Luna. Tank series is a lineup of ruggedised mobile phones with unique features like compact 4.3-Inch display, large-capacity battery, projector function and laser rangefinder.<ref>{{Cite web |title=Shop Tank Series / Luna on Unihertz Official Store |url=https://www.unihertz.com/collections/others |access-date= |website=Unihertz |language=en}}</ref>

It is reported that Unihertz will release a new stylish smartphone called Luna at [[Mobile World Congress|MWC 2023]],<ref>{{Cite press release |last=Unihertz |title=Unihertz to Launch Luna, a Sleek and Stylish Smartphone, at MWC 2023 |url=https://www.prnewswire.com/news-releases/unihertz-to-launch-luna-a-sleek-and-stylish-smartphone-at-mwc-2023-301747606.html |access-date=2023-02-24 |website=www.prnewswire.com |language=en}}</ref> as well as showcase its unique devices during the exhibition. Luna is expected to be another innovative device from Unihertz with a fresh design direction.


==References==
==References==
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[[Category:Electronics companies of China]]
[[Category:Electronics companies of China]]
[[Category:Companies based in Shanghai]]
[[Category:Companies based in Shanghai]]
[[Category:2016 establishments in Shanghai]]

Latest revision as of 13:36, 25 December 2024

Unihertz E-Commerce Co., Ltd.
Unihertz
IndustryConsumer electronics
Founded2016; 9 years ago (2016)[1]
FounderStephen Xu (CEO)[2]
Headquarters
Shanghai
,
China
Area served
Worldwide
ProductsSmartphones
Websiteunihertz.com

Unihertz is a Chinese smartphone manufacturer headquartered in Shanghai, China.[1] The company makes mobile devices running Android OS, targeted at niche audiences utilizing design features such as physical keyboards, small form factors, dual-sided screens, massive-capacity battery, projector function, laser rangefinder, cooling fan and ruggedization.

The registered brand Unihertz®[3] initially gained recognition on Kickstarter platform. The company's first project was the mini sized 4G smartphone named Unihertz Jelly in 2017, raising over $1.25 million on crowdfunding platform.

Company

[edit]

Unihertz was founded as Unihertz E-Commerce Co., Ltd. in 2016,[1] by Stephen Xu (CEO).[2] Unihertz was granted a United States Patent and Trademark Office (USPTO) trademark on October 4, 2016,[4] a European Union Intellectual Property Office (EUIPO) trademark on July 28, 2016,[5] and a US patent on December 25, 2018.[6]

Crowdfunding smartphones

[edit]

Unihertz gained attention in 2017 with the launch of its first crowdfunding project for a credit card sized Android smartphone named Unihertz Jelly,[7] with the Kickstarter project achieving its goal of $30,000 in under an hour, ultimately obtaining US$1.25 million. Another Kickstarter campaign was created to raise funds for the Unihertz Atom, a similarly sized device with a more rugged design.[8] In 2019 Unihertz launched Titan, which features a physical QWERTY keyboard.[9]

Since then, Unihertz has launched several crowdfunding projects for subsequent models including Atom XL – DMR Walkie-Talkie rugged smartphone with a 4-inch display,[10] Jelly 2 – a full-featured small smartphone with a 3-inch display,[11] Titan Pocket – a compact QWERTY keyboard smartphone,[12] TickTock – a 5G rugged phone with dual-screen,[13] Titan Slim – their latest QWERTY phone,[14] Jelly Star – the world's smallest Android 13 smartphone,[15] and Jelly Max – the world's smallest 5G smartphone.

Model Main features Crowdfunding achievement Release time
Jelly/ Jelly Pro Unihertz's first project on Kickstarter. It was then the smallest 4G smartphone (2.45-inch screen display). It runs Android 7.0, which was later upgraded to Android 8.1 Oreo. The smartphone was also released on Indiegogo.[16] US$1.25M

10,964 backers

2017
Atom The rugged version of Jelly, which is called the world's smallest 4G rugged smartphone. Atom is an IP68 certified smartphone with a small screen of the same size as Jelly. It runs Android 8.1 Oreo when first release and later get upgraded to Android 9 Pie. Atom has a better battery capability (2000mAh).[17] US$1.29M

5,310 backers

2018
Titan Titan was Unihertz's first try on the QWERTY smartphone of Android version. It is also an IP67-rated rugged smartphone with a large battery capacity (6000mAh).[9] The smartphone originally runs Android 9 and get upgraded to Android 10 Quince Tart. US$ 776K

3,085 backers

2019
Atom XL/L Atom XL and Atom L are the upgraded version of Atom, with a larger 4-inch screen size, which is still small and can be held in one hand, and a 4300mAh battery. The only difference between XL and L lies in the presence of the walkie-talkie function. The smartphone runs Android 10 and then get upgraded to Android 11 Red Velvet Cake.[18] US$ 568K

2,341 backers

2020
Jelly 2 Jelly 2 is the successor of the first generation Jelly. It runs Android 10 and has a 2,000mAh battery capacity.[19] Its latest Android OS released by the firm is Android 11. US$ 979K

5,343 backers

2020
Titan Pocket Titan Pocket is an Android QWERTY smartphone for PKB fans. It is smaller than the company's previous QWERTY model and is equipped with Android 11.[20] Coming with a 4000mAh battery, Titan Pocket is more compact. US$ 794K

3,425 backers

2021
TickTock TickTock is a 5G rugged smartphone with a large 6000mAh battery, featuring a unique dual screen design and runs Android 11.[21] It is a rugged device designed for people who enjoy outdoor activities and often stay outside or travel for days. US$ 184K

608 Backers

2022
Titan Slim The Titan Slim adopts a rectangular screen. It is made sleeker and slimmer than its previous QWERTY models, which will be the easiest to hold and type among the Titan series.[22] It is powered by Android 11 and equipped with a 4100mAh battery. US$ 589K

2,281 Backers

2022
Jelly Star Jelly Star is an elegant tiny smartphone with a transparent back panel, dynamic LED lighting, and advanced features packed into a credit card sized body, which is powered by Android 13 system.[15] US$ 553K

2,281 Backers

2023
Jelly Max Unihertz recently launched the Jelly Max on Kickstarter in June 2024, claiming it to be the world's smallest 5G smartphone.[23] According to the Kickstarter project timeline, mass production for this product has not commenced. US$ 380K

1,471 Backers

2024

Other smartphones

[edit]

Unihertz owns a self-operated smartphone manufacturing plant with a complete production line. In addition to their main featured product lines, the company also releases other unique devices on their official website. Examples include the Tank series and Luna. Tank series is a lineup of ruggedised mobile phones with unique features like compact 4.3-Inch display, large-capacity battery, projector function and laser rangefinder.[24]

References

[edit]
  1. ^ a b c "About Unihertz - Linkedin". LinkedIn.
  2. ^ a b "Mini phone maker admits performance shortcomings". BBC News. October 23, 2017.
  3. ^ "UNIHERTZ Trademark of Shanghai Unihertz E-Commerce Co., Ltd. Serial Number: 87581083 :: Trademark Elite Trademarks". Trademark Elite. August 23, 2017.
  4. ^ "Trademark Status & Document - Unihertz - US Serial Number: 87581083". United States Patent and Trademark Office (USPTO). January 2, 2018.
  5. ^ "Trade mark information - UniHertz - Filing number 015311277". European Union Intellectual Property Office (EUIPO). July 26, 2016.
  6. ^ "United States Patent, Mobile Terminal, Patent No.: US-D836590-S". US Patent and Trademark Office. December 25, 2018.
  7. ^ "Jelly, the world's smallest LTE and Nougat smartphone, reaches Kickstarter goal in under an hour". Pocketnow. May 3, 2017.
  8. ^ "Unihertz Atom review: You won't want to use it, and that's the point". Android Authority. December 27, 2018.
  9. ^ a b Unihertz Announces Launch of Titan – Unbreakable Smartphone With QWERTY Keyboard. PR Newswire. July 30, 2019
  10. ^ "Unihertz Atom XL rugged smartphone review". TechRadar. January 26, 2021.
  11. ^ "Unihertz Jelly 2.0 review: Tiny Android 10 smartphone packs a punch". ZDNET. July 21, 2020.
  12. ^ "Unihertz Titan Pocket Review: A Niche Phone For Those Missing The BlackBerry". Forbes. November 24, 2021.
  13. ^ "Unihertz TickTock 5G dual-screen rugged smartphone review". TechRadar. December 8, 2021.
  14. ^ "Unihertz Titan Slim review: Back to the future". Android Police. May 8, 2022.
  15. ^ a b "Unihertz Jelly Star: The charming king of compact Android 13 smartphones". Irish Examiner. June 15, 2023.
  16. ^ "Unihertz Jelly Pro Review". PCMag. September 28, 2021.
  17. ^ "Unihertz Atom hands-on: Rugged tiny 4G smartphone keeps you connected in the field for less than $300". ZDNET. June 5, 2018.
  18. ^ "Unihertz Atom XL review: Walkie-talkie meets smartphone". Android Authority. July 24, 2021.
  19. ^ "Unihertz Jelly 2 review: Size matters". Android Police. August 22, 2020.
  20. ^ "Unihertz Titan Pocket review: A phone that's trying to do so much in too little space". Android Central. August 24, 2021.
  21. ^ "New Kickstarter Campaign of Unihertz - TickTock, a 5G Rugged Phone with Unique Dual-Screen". PR Newswire. February 23, 2023.
  22. ^ "Unihertz's Latest QWERTY Smartphone Raised 400K+ USD on Kickstarter in 12 Hours". PR Nnewswire. February 23, 2023.
  23. ^ "Unihertz Surpasses Funding Goal on Kickstarter with the Latest 5G Small Smartphone, Jelly Max". PR Newswire. July 18, 2024.
  24. ^ "Shop Tank Series / Luna on Unihertz Official Store". Unihertz.
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