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{{Short description|Italian furniture manufacturer}}
{{Infobox company
{{Infobox company
| name = Poltrona Frau
| name = Poltrona Frau
| logo = [[File:Poltrona Frau Logo.gif|200px]]
| logo = Poltrona Frau Logo.gif
| logo_size = 200px
| type = Società per Azioni, [[Public company|Public]]<br>Borsa Italiana:PFG
| type = {{lang|it|[[Società per azioni]]}}, [[Public company|public]]<br>{{lang|it|[[Borsa Italiana]]|i=no}}: PFG
| foundation = 1912 by Renzo Frau<br>Turin, Italy,<br>Via Vincenzo Vela, 42
| foundation = {{start date and age|1912|p=yes}} by Renzo Frau
| location = [[Tolentino]], [[Italy]]
| location = [[Tolentino]], [[Marche]], [[Italy]]
| key_people = Franco Moschini, Chairman<br>Roberto Archetti, Brand Director
| key_people = Nicola Coropulis [[amministratore delegato]]
| num_employees =
| num_employees =
| industry = Furniture and Automotive Interiors
| industry = Furniture and automotive Interiors
| products = Leather seating
| products = Leather seating
| revenue = 202 mln € (2022)<ref>{{cite web | url=https://www.reportaziende.it/poltrona_frau_spa_mb_05079060017 | title=Poltrona Frau S.p.a. (05079060017), Meda - ReportAziende.it }}</ref>
| revenue =
| operating_income =
| operating_income =
| net_income =
| net_income =
| owner = [[Haworth (company)|Haworth Group]]<br> (controlling interest)
| owner = [[Haworth (company)|Haworth Group]]<br> (controlling interest)
| homepage = [http://poltronafrau.com/en Poltrona Frau]
| homepage = {{url|http://poltronafrau.com/}}
}}
}}


Line 19: Line 21:
| title = THE POLTRONA FRAU MUSEUM OPENS IN TOLENTINO
| title = THE POLTRONA FRAU MUSEUM OPENS IN TOLENTINO
| publisher = Poltrona Frau
| publisher = Poltrona Frau
| url = http://poltronafrau.com/en/press/poltrona-frau-museum-opens-tolentino}}</ref> in [[Tolentino|Tolentino, Italy]] and specializing in leather seating for interior and automotive applications.<ref name="haworth"/> The company name combines the Italian word for armchair, "Poltrona" and "Frau", the last name of its founder.
| url = http://poltronafrau.com/en/press/poltrona-frau-museum-opens-tolentino}}</ref> in [[Tolentino]] and specializing in leather seating for interior and automotive applications.<ref name="haworth"/> The company name combines {{lang|it|poltrona}}, the Italian word for 'armchair', and ''Frau'', the last name of its founder.


Noted for their exhaustive quality standards,<ref name="John"/> the company uses a 21-step leather tanning process (vs. industry standard ranging from 12-15 steps)<ref name="issuiu">{{cite web
Noted for their exhaustive quality standards,<ref name="John"/> the company uses a 21-step leather tanning process (vs. industry standard ranging from 12–15 steps)<ref name="issuiu">{{cite web
| title = Poltrona Frau: Leather seating born out of beautiful contradictions
| title = Poltrona Frau: Leather seating born out of beautiful contradictions
| publisher = Icon Magazine, 2014:35
| date = 17 December 2013
⚫
| publisher = Icon Magazine, 2014:35
| url = http://issuu.com/iloveplenty/docs/icon-magazine-2014/35}}</ref> where the [[leather#types|full-grain leather]] is dyed through, so a surface scratch won’t reveal a lining underneath.<ref name="John"/> 95% of the company's products are made by hand.<ref name="hand">{{cite web
| url = http://issuu.com/iloveplenty/docs/icon-magazine-2014/35}}</ref> where the [[leather#types|full-grain leather]] is dyed through, so a surface scratch won’t reveal a lining underneath.<ref name="John"/> 95% of the company's products are made by hand.<ref name="hand">{{cite web
| title = Poltrona Frau brand director Roberto Archetti on his vision for the Italian furniture company
| title = Poltrona Frau brand director Roberto Archetti on his vision for the Italian furniture company
Line 29: Line 32:
| url = http://www.theaustralian.com.au/executive-living/luxury/poltrona-frau-brand-director-roberto-archetti-on-his-vision-for-the-italian-furniture-company/story-e6frg8io-1226870042046?nk=4023066a7babdb94f675148da25cf131}}</ref>
| url = http://www.theaustralian.com.au/executive-living/luxury/poltrona-frau-brand-director-roberto-archetti-on-his-vision-for-the-italian-furniture-company/story-e6frg8io-1226870042046?nk=4023066a7babdb94f675148da25cf131}}</ref>


In 2004, Poltrona Frau acquired noted Italian furniture company Cappellini,<ref name="cappellini">{{cite web
In 2014, United States-based [[Haworth (company)|Haworth Group]] purchased a controlling interest in Poltrona Frau.<ref name="haworth">{{cite web
| title = Haworth buys Poltrona Frau to create global furniture brand
| title = Haworth buys Poltrona Frau to create global furniture brand
| date = 6 February 2014
| publisher = The New York Times, Julie V. Iovine, April 22, 2004
| publisher = Dezeen.com, 6 February 2014
| url = http://www.nytimes.com/2004/04/22/garden/an-arbiter-of-cool-has-a-new-owner.html}}</ref> and the Poltrona Frau Group now includes brands Poltrona Frau, Cappellini, Cassina, Alias, Nemo Lighting, Ceramica Flaminia and Fish Design. In 2014, United States-based [[Haworth (company)|Haworth Group]] purchased a controlling interest in Poltrona Frau.<ref name="haworth">{{cite web
| title = Haworth buys Poltrona Frau to create global furniture brand
⚫
| publisher = Dezeen.com, 6 February 2014
| url = http://www.dezeen.com/2014/02/06/haworth-buys-poltrona-frau-to-create-global-furniture-brand/}}</ref>
| url = http://www.dezeen.com/2014/02/06/haworth-buys-poltrona-frau-to-create-global-furniture-brand/}}</ref>


As of early 2014, the company operates 70 brand stores in 65 countries.<ref name="haworth"/>


==Furniture==
==Furniture==
[[File:Passenger Experience Week 2018, Hamburg (1X7A3826).jpg|thumb|Poltrona Frau armchair with drinks tray]]
Noted for their catalogue of iconic furniture designs, including the 1930 ''Vanity Fair'' armchair and the ''Dezza'' armchair designed by [[Gio Ponti]] in 1963,<ref name="iconic">{{cite web
Noted for their catalogue of iconic furniture designs, including the 1930 ''Vanity Fair'' armchair and the ''Dezza'' armchair designed by [[Gio Ponti]] in 1963,<ref name="iconic">{{cite web
| title = Poltrona Frau is only latest Italian icon to go foreign
| title = Poltrona Frau is only latest Italian icon to go foreign
| publisher = Ansa.it, 11 February 2014
| publisher = Ansa.it, 11 February 2014
| url = http://www.ansa.it/ansamed/en/news/nations/italy/2014/02/11/Poltrona-Frau-only-latest-Italian-icon-go-foreign_10056938.html}}</ref> Poltrona Frau seating was used for the [[Walt Disney Concert Hall]] in Los Angeles CA.<ref name="hauteliving.com">{{Cite web|url=http://www.hauteliving.com/2010/04/poltrona-frau-2/|title=Presenting Italy|accessdate=2012-02-02|author=Stephanie Wilson|work=hauteliving.com}}</ref>
| url = http://www.ansa.it/ansamed/en/news/nations/italy/2014/02/11/Poltrona-Frau-only-latest-Italian-icon-go-foreign_10056938.html}}</ref> Poltrona Frau seating was used for the [[Walt Disney Concert Hall]] in Los Angeles CA.<ref name="hauteliving.com">{{Cite web|url=http://www.hauteliving.com/2010/04/poltrona-frau-2/|title=Presenting Italy|access-date=2012-02-02|author=Stephanie Wilson|work=hauteliving.com|date=13 April 2010 }}</ref>


In 2006, the company marketed a [[knock down kit|knock down]] version of its Viking chair at their [[SoHo]] store, packing the pieces in a single easy-to-carry white gift box with an orange ribbon, requiring only the use of an included allen wrench to assemble the piece.<ref name="wrench">{{cite web
In 2006, the company marketed a [[knock down kit|knock down]] version of its Viking chair at their [[SoHo]], New York store, packing the pieces in a single easy-to-carry white gift box with an orange ribbon, requiring only the use of an included allen wrench to assemble the piece.<ref name="wrench">{{cite web
| title = Direct From Italy, Assembly Required
| title = Direct From Italy, Assembly Required
| publisher = New York Times, December 20, 2006
| publisher = New York Times, December 20, 2006
| url = http://www.nytimes.com/slideshow/2006/12/20/garden/20061221_CURRENTS_SLIDESHOW_4.html}}</ref>
| url = https://www.nytimes.com/slideshow/2006/12/20/garden/20061221_CURRENTS_SLIDESHOW_4.html}}</ref>


Beginning in 2011, the company marketed a $13,000 sofa designed by French architect and designer [[Jean-Marie Massaud]] &mdash; called the ''John-John'' sofa, in tribute to [[John F. Kennedy, Jr.]]<ref name="John">{{cite web
Beginning in 2011, the company marketed a $13,000 sofa designed by French architect and designer [[Jean-Marie Massaud]] &mdash; called the ''John-John'' sofa, in tribute to [[John F. Kennedy, Jr.]]<ref name="John">{{cite news
| title = Analyzing the Couch
| title = Analyzing the Couch
| publisher = New York Times, STEVEN KURUTZ, February 27, 2013
| work = The New York Times
| date = 28 February 2013
| url = http://www.nytimes.com/2013/02/28/garden/analyzing-the-couch.html?pagewanted=all}}</ref> &mdash; followed in 2012 by the John-John bed.<ref name="John2">{{cite web
| url = https://www.nytimes.com/2013/02/28/garden/analyzing-the-couch.html?pagewanted=all| last1 = Kurutz
⚫
| title = Poltrona Frau John-John Bed
| first1 = Steven
}}</ref> &mdash; followed in 2012 by the John-John bed.<ref name="John2">{{cite web
⚫
| title = Poltrona Frau John-John Bed
| publisher = Poltrona Frau
| publisher = Poltrona Frau
| url = http://poltronafrau.com/en/catalogue/night/john-john-bed}}</ref> In 2013, the company designed and manufactured 600 seats for the [[Arena Corinthians]] in [[São Paulo, Brazil]], the first time the company produced seats for a football stadium.<ref name="SeatingFrau">{{cite web
| url = http://poltronafrau.com/en/catalogue/night/john-john-bed
| access-date = 2014-09-22
| archive-url = https://web.archive.org/web/20170515123312/http://www.poltronafrau.com/en/catalogue/night/john-john-bed
| archive-date = 2017-05-15
| url-status = dead
}}</ref> In 2013, the company designed and manufactured 600 seats for the [[Arena Corinthians]] in [[São Paulo, Brazil]], the first time the company produced seats for a football stadium.<ref name="SeatingFrau">{{cite web
|url = http://www1.folha.uol.com.br/fsp/esporte/138901-itaquerao-tera-poltronas-de-ferrari-em-setor-very-vip.shtml
|url = http://www1.folha.uol.com.br/fsp/esporte/138901-itaquerao-tera-poltronas-de-ferrari-em-setor-very-vip.shtml
|title = Itaquerão terá poltronas de Ferrari em setor 'very VIP'
|title = Itaquerão terá poltronas de Ferrari em setor 'very VIP'
|date = 14 November 2013
|date = 14 November 2013
|accessdate = 7 December 2013
|access-date = 7 December 2013
|language=Portuguese
|language=pt
}}</ref>
}}</ref>


==Transportation seating==
==Transportation seating==
[[File:Poltrona_frau,_modello_177,_1915.jpg|thumb|Model 177, 1915]]
In addition to designing seating for yachts, airplanes and helicopters,<ref name="movetotolentino"/> Poltrona Frau has designed leather interiors for automobiles since 1988, when Lancia asked the company to design and manufacture interiors for their new version 8.32 Thema model. Poltrona Frau has since made interiors from automotive companies ranging from [[Alfa Romeo]], [[Lancia]], [[Ferrari]] and [[Maserati]] to [[Mini]], [[Fiat]], [[Infiniti]] and [[Chrysler]].<ref name="hauteliving.com"/>
In addition to designing seating for yachts, airplanes and helicopters,<ref name="movetotolentino"/> Poltrona Frau has designed leather interiors for automobiles since 1986, when Lancia asked the company to design and manufacture interiors for their new version 8.32 [[Lancia Thema|Thema]] model. Poltrona Frau has since made interiors from automotive companies ranging from [[Alfa Romeo]], [[Audi]], [[Bugatti]], [[Lancia]], [[Ferrari]] and [[Maserati]] to [[Mini]], [[Fiat]], [[Infiniti]], [[Jaguar XK (X150)|Jaguar]] and [[Chrysler]].<ref name="hauteliving.com"/>


In 2002 the company's leathersmiths created red leather seating and pillions for a special edition of the [[Moto Guzzi California|California]] model of noted Italian motorcycle manufacturer [[Moto Guzzi]], in celebration of the company's 80th anniversary.<ref name="guzzi">{{cite news
In 2002 the company's leathersmiths created red leather seating and pillions for a special edition of the [[Moto Guzzi California|California]] model of noted Italian motorcycle manufacturer [[Moto Guzzi]], in celebration of the company's 80th anniversary.<ref name="guzzi">{{cite news
Line 75: Line 85:
To mark its centennial in 2012, the company opened the Poltrona Frau Museum, designed by Italian architect Michele De Lucchi, formerly of the [[Memphis Group]],<ref name="nyt01">{{cite news
To mark its centennial in 2012, the company opened the Poltrona Frau Museum, designed by Italian architect Michele De Lucchi, formerly of the [[Memphis Group]],<ref name="nyt01">{{cite news
| title = Sitting Pretty: The Poltrona Frau Museum
| title = Sitting Pretty: The Poltrona Frau Museum
| publisher = The New York Times, Pilar Viladas, MARCH 4, 2013
| date = 4 March 2013
| publisher = The New York Times, Pilar Viladas, MARCH 4, 2013
| url = http://tmagazine.blogs.nytimes.com/2013/03/04/sitting-pretty-the-poltrona-frau-museum/?_php=true&_type=blogs&_r=0}}</ref> at the company's headquarters and production facility in Tolentino.<ref name="lucchi"/>
| url = http://tmagazine.blogs.nytimes.com/2013/03/04/sitting-pretty-the-poltrona-frau-museum/?_php=true&_type=blogs&_r=0}}</ref> at the company's headquarters and production facility in Tolentino.<ref name="lucchi"/>


Line 84: Line 95:


A primary video gallery highlights a technical glossary of the company: nine hand tools, methods and materials &mdash; including the curved needle, nails, horsehair, quilting and the hammer &mdash; the tools and materials required to fold, stitch, attach and work leather.<ref name="lucchi"/>
A primary video gallery highlights a technical glossary of the company: nine hand tools, methods and materials &mdash; including the curved needle, nails, horsehair, quilting and the hammer &mdash; the tools and materials required to fold, stitch, attach and work leather.<ref name="lucchi"/>

== Awards ==
* [[Compasso d'Oro]]: DU30 (1954), Lola (Menzione d'onore 1998), Titano (1999), Donald (menzione d'onore 2001), Franco Moschini (Premio alla carriera 2016), Archibald Limited Edition (Menzione 2023), Leplì Outdoor (Menzione 2023)
* Wallpaper*: Archibald (2010), Grantorino (2014), Jobs (2015), Lloyd (2017), Soffi (2019), Kyoto (2020), Sparkler (2022), Lloyd Tex (2022)
* Archiproducts Design Awards: Lloyd (2016), Ming's Heart (2016), Let it Be (2017), Isadora (2018), Coupè (2019), Mi (2021), Plot (2021), Archibald Limited Edition (2022), DUO Lounge (2023), Bay Lounge (2023)
* Interior Design Awards: Sparkler (2022)
* EDIDA: Juliet (2012), Volare Bed (2022)
* NYC Design Awards: Plot (2021), Archibald Limited Edition (2022)
* Monocle Design Awards: Pelle Frau Impact Less


==See also ==
==See also ==
Line 90: Line 110:


== References ==
== References ==
{{reflist}}
{{Reflist}}


== External links ==
== External links ==
*{{Official website|1=http://www.poltronafrau.com/portal/page/portal/UI/webpages/poltronafrau/home?lang=en}}
*{{Official website|1=http://www.poltronafrau.com}}
{{Automotive industry in Italy}}
{{Automotive industry in Italy}}


[[Category:Furniture manufacturers]]
[[Category:Furniture companies of Italy]]
[[Category:Furniture companies of Italy]]
[[Category:Leather manufacturers]]
[[Category:Leather manufacturers]]
[[Category:Leather]]
[[Category:Leathermaking]]
[[Category:Italian brands]]
[[Category:Italian brands]]
[[Category:Companies based in le Marche]]
[[Category:Companies based in le Marche]]
[[Category:Italian design]]
[[Category:Design companies of Italy]]
[[Category:Industrial design firms]]
[[Category:Industrial design firms]]
[[Category:Companies established in 1912]]
[[Category:Manufacturing companies established in 1912]]
[[Category:1912 establishments in Italy]]
[[Category:Italian companies established in 1912]]
[[Category:High fashion brands]]
[[Category:High fashion brands]]
[[Category:Luxury brands]]
[[Category:Luxury brands]]
[[Category:Museums in Marche]]
[[Category:Museums in Marche]]
[[Category:Design companies established in 1912]]

Revision as of 15:57, 31 July 2024

Poltrona Frau
Company typeSocietà per azioni, public
Borsa Italiana: PFG
IndustryFurniture and automotive Interiors
Founded1912 (112 years ago) (1912) by Renzo Frau
HeadquartersTolentino, Marche, Italy
Key people
Nicola Coropulis amministratore delegato
ProductsLeather seating
Revenue202 mln € (2022)[1]
OwnerHaworth Group
(controlling interest)
Websitepoltronafrau.com

Poltrona Frau is a furniture-maker founded in 1912 by Sardinian-born Renzo Frau[2] in Turin, Italy, headquartered since the early 1960s[3] in Tolentino and specializing in leather seating for interior and automotive applications.[4] The company name combines poltrona, the Italian word for 'armchair', and Frau, the last name of its founder.

Noted for their exhaustive quality standards,[5] the company uses a 21-step leather tanning process (vs. industry standard ranging from 12–15 steps)[6] where the full-grain leather is dyed through, so a surface scratch won’t reveal a lining underneath.[5] 95% of the company's products are made by hand.[7]

In 2014, United States-based Haworth Group purchased a controlling interest in Poltrona Frau.[4]


Furniture

Poltrona Frau armchair with drinks tray

Noted for their catalogue of iconic furniture designs, including the 1930 Vanity Fair armchair and the Dezza armchair designed by Gio Ponti in 1963,[2] Poltrona Frau seating was used for the Walt Disney Concert Hall in Los Angeles CA.[8]

In 2006, the company marketed a knock down version of its Viking chair at their SoHo, New York store, packing the pieces in a single easy-to-carry white gift box with an orange ribbon, requiring only the use of an included allen wrench to assemble the piece.[9]

Beginning in 2011, the company marketed a $13,000 sofa designed by French architect and designer Jean-Marie Massaud — called the John-John sofa, in tribute to John F. Kennedy, Jr.[5] — followed in 2012 by the John-John bed.[10] In 2013, the company designed and manufactured 600 seats for the Arena Corinthians in São Paulo, Brazil, the first time the company produced seats for a football stadium.[11]

Transportation seating

Model 177, 1915

In addition to designing seating for yachts, airplanes and helicopters,[3] Poltrona Frau has designed leather interiors for automobiles since 1986, when Lancia asked the company to design and manufacture interiors for their new version 8.32 Thema model. Poltrona Frau has since made interiors from automotive companies ranging from Alfa Romeo, Audi, Bugatti, Lancia, Ferrari and Maserati to Mini, Fiat, Infiniti, Jaguar and Chrysler.[8]

In 2002 the company's leathersmiths created red leather seating and pillions for a special edition of the California model of noted Italian motorcycle manufacturer Moto Guzzi, in celebration of the company's 80th anniversary.[12]

Museum

To mark its centennial in 2012, the company opened the Poltrona Frau Museum, designed by Italian architect Michele De Lucchi, formerly of the Memphis Group,[13] at the company's headquarters and production facility in Tolentino.[14]

The museum features approximately sixty of the company's emblematic furniture pieces, many from the collection of board chairman Franco Moschini, and organizes the company's history and production with examples of furniture, drawings, images and manufacturing materials in a 1400 square meter building under the theme “l’intelligenza delle mani," which translates "intelligence of the hands," or roughly "manual know-how".[14]

A primary video gallery highlights a technical glossary of the company: nine hand tools, methods and materials — including the curved needle, nails, horsehair, quilting and the hammer — the tools and materials required to fold, stitch, attach and work leather.[14]

Awards

  • Compasso d'Oro: DU30 (1954), Lola (Menzione d'onore 1998), Titano (1999), Donald (menzione d'onore 2001), Franco Moschini (Premio alla carriera 2016), Archibald Limited Edition (Menzione 2023), Leplì Outdoor (Menzione 2023)
  • Wallpaper*: Archibald (2010), Grantorino (2014), Jobs (2015), Lloyd (2017), Soffi (2019), Kyoto (2020), Sparkler (2022), Lloyd Tex (2022)
  • Archiproducts Design Awards: Lloyd (2016), Ming's Heart (2016), Let it Be (2017), Isadora (2018), Coupè (2019), Mi (2021), Plot (2021), Archibald Limited Edition (2022), DUO Lounge (2023), Bay Lounge (2023)
  • Interior Design Awards: Sparkler (2022)
  • EDIDA: Juliet (2012), Volare Bed (2022)
  • NYC Design Awards: Plot (2021), Archibald Limited Edition (2022)
  • Monocle Design Awards: Pelle Frau Impact Less

See also

References

  1. ^ "Poltrona Frau S.p.a. (05079060017), Meda - ReportAziende.it".
  2. ^ a b "Poltrona Frau is only latest Italian icon to go foreign". Ansa.it, 11 February 2014.
  3. ^ a b "THE POLTRONA FRAU MUSEUM OPENS IN TOLENTINO". Poltrona Frau.
  4. ^ a b "Haworth buys Poltrona Frau to create global furniture brand". Dezeen.com, 6 February 2014. 6 February 2014.
  5. ^ a b c Kurutz, Steven (28 February 2013). "Analyzing the Couch". The New York Times.
  6. ^ "Poltrona Frau: Leather seating born out of beautiful contradictions". Icon Magazine, 2014:35. 17 December 2013.
  7. ^ "Poltrona Frau brand director Roberto Archetti on his vision for the Italian furniture company". The Australian.com, Anne Lim, April 04, 2014.
  8. ^ a b Stephanie Wilson (13 April 2010). "Presenting Italy". hauteliving.com. Retrieved 2012-02-02.
  9. ^ "Direct From Italy, Assembly Required". New York Times, December 20, 2006.
  10. ^ "Poltrona Frau John-John Bed". Poltrona Frau. Archived from the original on 2017-05-15. Retrieved 2014-09-22.
  11. ^ "Itaquerão terá poltronas de Ferrari em setor 'very VIP'" (in Portuguese). 14 November 2013. Retrieved 7 December 2013.
  12. ^ "Guzzi marks 80 years with birthday models". Motorcycle News, 16 September 2001.
  13. ^ "Sitting Pretty: The Poltrona Frau Museum". The New York Times, Pilar Viladas, MARCH 4, 2013. 4 March 2013.
  14. ^ a b c "Museo Poltrona Frau, De Lucchi vs Moschini". Interni Magazine, ANTONELLA BOISI.
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