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[[File:Chango Logo.png|thumb|Chango logo]]
{{advert|date=June 2013}}
'''Chango inc''' iswas an online marketing company in the field of data-driven digital advertising, specializing in [[search retargeting]] and [[Programmatic Marketing|programmatic marketing]]. Chango is used by over 45,000 websites.<ref>[https://www.similartech.com/technologies/chango "Chango Technology Analysis"], Analysis by SimilarTech</ref>
 
The company was founded in 2008, andacquired currentlyby operates[[Rubicon Project]] in North2015 Americafor $122 million<ref>{{Cite web|url=http://adexchanger.com/platforms/rubicon-project-acquires-retargeter-chango-for-122m/|title=Rubicon Project Acquires Retargeter Chango For $122M {{!}} AdExchanger|accessdate=2015-09-23}}</ref> , and theclosed U.Kdown in 2017 after its performance did not meet expectations <ref name=":0" />. It isused to be headquartered in Toronto with sales offices in NYC, San Francisco, Chicago, Los Angeles, Atlanta, Seattle, Austin and London.
 
In 2015, [[Rubicon Project]] acquired Chango for $122 million. <ref>{{Cite web|title = Rubicon Project Acquires Retargeter Chango For $122M {{!}} AdExchanger|url = http://adexchanger.com/platforms/rubicon-project-acquires-retargeter-chango-for-122m/|accessdate = 2015-09-23}}</ref>
 
==History==
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In addition to Chris Sukornyk and Mazdak Rezvani, Chango's founding team includes Internet and Display media veteran Dax Hamman (CPO and ex head of Display Media at iCrossing). in 2012, Chango hired Paul McIntyre (VP of Operations ex Conversant), and recently hired Keith Lorizio (CRO and ex Microsoft) to take Chango to new levels.
 
Chango is recognized for a number of awards including: Top 50 Digital Brands to know in 2013, Ad:tech most innovative company, TechVibes' Top 100 Canadian Startups and eTail Rising Star in Service Technology.{{Citation needed|date=September 2013}}
 
Most recently, Chango was recognized in Deloitte's Technology Fast 50 program and was ranked first overall in Canada with a growth rate of 69,800% <ref>http://www2.deloitte.com/ca/en/pages/press-releases/articles/improved-access-to-capital-and-good-valuations-keep-technology-companies-in-canada.html.</ref>
 
Rubicon the company that acquired Chango in 2015 decided to shut down the project in 2017 stating that the company did not meet performance expectations.<ref name=":0">{{Cite web|url=https://www.businessinsider.com/rubicon-project-kills-off-chango-division-2017-1|title=Rubicon Project is shutting down the division associated with its $122 million Chango acquisition|last=O'Reilly|first=Lara|website=Business Insider|access-date=2019-05-25}}</ref>
 
==Product==
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