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| logo = Myspacelogo2013.svg
| logo_size = 240px
| screenshot =
| screenshot_size =
| caption = Screenshot of Myspace in
| website_type = [[Social networking service]]
| company_type = [[Subsidiary]]
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| revenue =
| owner = Viant Technology LLC
| employees = 150 (2013)<ref>{{cite web |title=Myspace stats |url=https://expandedramblings.com/index.php/myspace-stats-then-now/ |website=expanding ramblings |date=October 6, 2013 |access-date=December 24, 2018 |archive-date=December 24, 2018 |archive-url=https://web.archive.org/web/20181224074203/https://expandedramblings.com/index.php/myspace-stats-then-now/ |url-status=live }}</ref>{{Update inline|date=May 2024}}
| url = {{URL|https://myspace.com}}
| registration = Required
| language = [[#International|14 languages]]
| launched = {{Start date and age|2003|8|1}}
| current_status = Active, most features disabled/dysfunctional
}}
'''Myspace''' (formerly stylized as '''MySpace'''; also '''myspace''' and sometimes '''my␣''', with an elongated [[Whitespace character#Substitute images|open box symbol]]) is a [[social networking service]] based in the United States. Launched on August 1, 2003, it was the first social network to reach a global audience and had a significant influence on technology, pop culture and music.<ref>{{cite web|last=Molloy|first=Fran|url=http://www.abc.net.au/science/articles/2008/03/27/2199691.htm|title=Internet connectivity " Science Features (ABC Science)|publisher=Abc.net.au|date=March 27, 2008|access-date=October 19, 2012|archive-date=November 26, 2020|archive-url=https://web.archive.org/web/20201126035404/http://www.abc.net.au/science/articles/2008/03/27/2199691.htm|url-status=live}}</ref> It also played a critical role in the early growth of companies like [[YouTube]]<ref>{{Cite web|title=MySpace: We'll Crush YouTube|url=https://mashable.com/2006/09/13/myspace-well-crush-youtube/|last=Cashmore|first=Pete|website=Mashable|date=September 13, 2006|language=en|access-date=2020-05-25|archive-date=August 4, 2020|archive-url=https://web.archive.org/web/20200804052750/https://mashable.com/2006/09/13/myspace-well-crush-youtube/|url-status=live}}</ref> and created a developer platform that launched the successes of [[Zynga]], [[RockYou]], and [[Photobucket]], among others.<ref>{{cite web|url=https://venturebeat.com/2009/07/24/myspace-is-a-big-gaming-platform-but-it-hopes-to-be-more-of-one/|title=MySpace is a big gaming platform but it hopes to be more of one|publisher=VentureBeat|date=July 24, 2009|access-date=October 19, 2012|archive-date=September 21, 2020|archive-url=https://web.archive.org/web/20200921010054/https://venturebeat.com/2009/07/24/myspace-is-a-big-gaming-platform-but-it-hopes-to-be-more-of-one/|url-status=live}}</ref> From 2005 to 2009, Myspace was the largest social networking site in the world.<ref name="ft.com">{{Cite news|title=The rise and fall of MySpace {{!}} Financial Times|url=https://www.ft.com/content/fd9ffd9c-dee5-11de-adff-00144feab49a|newspaper=Financial Times|date=December 4, 2009|access-date=2020-05-25|archive-date=November 11, 2020|archive-url=https://web.archive.org/web/20201111233956/https://www.ft.com/content/fd9ffd9c-dee5-11de-adff-00144feab49a|url-status=live}}</ref><ref>{{Cite web|title=These are 13 of the most popular social networks a decade ago that have died or faded into obscurity|url=https://www.businessinsider.com/aim-myspace-club-penguin-social-apps-popular-2010-decade-2019-11|publisher=Business Insider|date=December 23, 2019|access-date=2022-10-15|archive-date=October 15, 2022|archive-url=https://web.archive.org/web/20221015142401/https://www.businessinsider.com/aim-myspace-club-penguin-social-apps-popular-2010-decade-2019-11|url-status=live}}</ref>
In July 2005, Myspace was acquired by [[News Corporation (1980–2013)|News Corporation]] for $580 million<ref>{{cite web|url=http://www.newscorp.com/news/news_251.html|title=News Corporation|publisher=Newscorp.com|access-date=October 23, 2011|archive-date=January 13, 2013|archive-url=https://web.archive.org/web/20130113204630/http://www.newscorp.com/news/news_251.html|url-status=dead}}</ref> and, in June 2006, it surpassed [[Yahoo!]] and [[Google]] to become the most visited website in the United States.<ref>{{cite web|url=https://www.cnet.com/news/googles-antisocial-downside/|title=Google's antisocial downside|publisher=CNET News|access-date=June 11, 2020|archive-date=August 13, 2020|archive-url=https://web.archive.org/web/20200813174318/https://www.cnet.com/news/googles-antisocial-downside/|url-status=live}}</ref><ref>{{cite web|author=Pete Cashmore|url=http://mashable.com/2006/07/11/myspace-americas-number-one/|title=MySpace, America's Number One|publisher=Mashable.com|date=July 11, 2006|access-date=July 24, 2010|archive-date=May 25, 2010|archive-url=https://web.archive.org/web/20100525153710/http://mashable.com/2006/07/11/myspace-americas-number-one/|url-status=live}}</ref> It generated $800 million in revenue during the 2008 fiscal year.<ref>{{cite web|last=Dignan|first=Larry|url=https://www.zdnet.com/
In June 2009, Myspace employed approximately 1,600 people.<ref name="online.wsj.com">{{cite news|last=Vascellaro|first=Jessica E.|url=https://www.wsj.com/articles/SB10001424052702304584004576415932273770852|title=News Corp. Selling Myspace to Specific Media|work=The Wall Street Journal|date=June 30, 2011|access-date=October 23, 2011|url-access=subscription|archive-date=November 12, 2020|archive-url=https://web.archive.org/web/20201112230856/https://www.wsj.com/articles/SB10001424052702304584004576415932273770852|url-status=live}}</ref><ref>{{cite web|url=https://techcrunch.com/2009/06/16/myspace-executes-30-staff-reduction-today/|title=MySpace Executes 30% Staff Reduction Today|publisher=TechCrunch|date=June 16, 2009|access-date=October 23, 2011|archive-date=September 21, 2020|archive-url=https://web.archive.org/web/20200921040605/https://techcrunch.com/2009/06/16/myspace-executes-30-staff-reduction-today/|url-status=live}}</ref> In June 2011, Specific Media Group and [[Justin Timberlake]] jointly purchased the company for approximately $35 million.<ref>Fixmer, Andy, [http://www.businessweek.com/news/2011-06-29/news-corp-calls-quits-on-myspace-with-specific-media-sale.html "News Corp. Calls Quits on Myspace With Specific Media Sale"] {{Webarchive|url=https://web.archive.org/web/20110701104739/http://www.businessweek.com/news/2011-06-29/news-corp-calls-quits-on-myspace-with-specific-media-sale.html |date=July 1, 2011 }}, ''Business Week'', June 29, 2011</ref> On February 11, 2016, it was announced that Myspace and its parent company had been purchased by [[Time Inc.]] for $87 million.<ref name="variety.com">{{cite web|url=https://variety.com/2016/digital/news/time-inc-myspace-viant-1201703860/|title=Time Inc. Buys Myspace Parent Company Viant|first=Todd|last=Spangler|date=February 11, 2016|access-date=December 28, 2017|archive-date=November 11, 2020|archive-url=https://web.archive.org/web/20201111211738/https://variety.com/2016/digital/news/time-inc-myspace-viant-1201703860/|url-status=live}}</ref><ref>{{cite web|url=https://variety.com/2016/digital/news/time-inc-myspace-viant-1201703860/|title=Time Inc. Buys Myspace Parent Company Viant|last=Spangler|first=Todd|work=[[Variety (magazine)|Variety]]|date=February 11, 2016|access-date=September 30, 2016|archive-date=November 11, 2020|archive-url=https://web.archive.org/web/20201111211738/https://variety.com/2016/digital/news/time-inc-myspace-viant-1201703860/|url-status=live}}</ref> Time Inc. was in turn purchased by [[Meredith Corporation]] on January 31, 2018.<ref name=":0">{{cite news |url=https://www.nytimes.com/2019/03/19/business/myspace-user-data.html |title=Myspace, Once the King of Social Networks, Lost Years of Data From Its Heyday |first=Niraj |last=Chokshi |date=March 19, 2019 |work=The New York Times |access-date=June 18, 2019 |url-access=limited |archive-date=December 8, 2020 |archive-url=https://web.archive.org/web/20201208080417/https://www.nytimes.com/2019/03/19/business/myspace-user-data.html |url-status=live }}</ref> On November 4, 2019, Meredith spun off Myspace and its original holding company (Viant Technology Holding Inc.) and sold it to Viant Technology LLC.<ref>{{Cite web|url=https://meredith.mediaroom.com/2019-11-04-Meredith-Corporation-Sells-Equity-Stake-In-Viant-Technology-Holding-Inc|title=Meredith Corporation Sells Equity Stake in Viant Technology Holding Inc|access-date=January 20, 2022|archive-date=January 20, 2022|archive-url=https://web.archive.org/web/20220120020125/https://meredith.mediaroom.com/2019-11-04-Meredith-Corporation-Sells-Equity-Stake-In-Viant-Technology-Holding-Inc|url-status=live}}</ref>
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[[File:MySpace logo.svg|thumb|left|alt=old logo|MySpace logo used from June 2004 to October 2010]]
The MySpace.com domain was originally owned by YourZ.com, Inc., intended until 2002 for use as an online data storage and sharing site. By late 2003, it was transitioned from a file storage service to a social networking site. A friend who also worked in the data storage business reminded DeWolfe that he had earlier bought the MySpace.com domain.<ref name="autogenerated2">{{cite news|last=Sellers|first=Patricia|url=
===2005–2009: Purchase by News Corp. and peak years===
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===2009–2016: Decline and sale by News Corporation===
On April 19, 2008, Facebook overtook MySpace in [[Alexa Internet|Alexa]] rankings.<ref>{{cite web|url=https://techcrunch.com/2008/06/12/facebook-no-longer-the-second-largest-social-network/|publisher=TechCrunch|title=Facebook No Longer The Second Largest Social Network|date=June 12, 2008|access-date=March 12, 2015|archive-date=December 5, 2020|archive-url=https://web.archive.org/web/20201205150545/https://techcrunch.com/2008/06/12/facebook-no-longer-the-second-largest-social-network/|url-status=live}}</ref><ref>{{cite web|url=http://www.youngacademic.co.uk/features/the-death-of-myspace-young-academic-columns-953|title=The Death of MySpace|publisher=Young Academic|date=March 31, 2011|access-date=October 23, 2011|archive-date=August 15, 2020|archive-url=https://web.archive.org/web/20200815131154/https://www.youngacademic.co.uk/features/the-death-of-myspace-young-academic-columns-953|url-status=live}}</ref> In May 2009, Facebook surpassed MySpace in the number of unique U.S. visitors.<ref name="Albanesius"/> From that point, Myspace saw a consistent loss of membership. There are several suggested explanations for its decline, including the fact that it stuck to a "portal strategy" of building an audience around entertainment and music, whereas Facebook and [[Twitter]] continually added new features to improve the social networking experience.<ref>{{cite news|url=https://
A former MySpace executive suggested that the $900 million three-year advertisement deal with Google,<ref>{{Cite web|last=Olsen|first=Stefanie|title=Google pledges $900 million for MySpace honors|url=https://www.zdnet.com/article/google-pledges-900-million-for-myspace-honors/|access-date=2020-11-18|website=ZDNet|language=en|archive-date=December 13, 2020|archive-url=https://web.archive.org/web/20201213155754/https://www.zdnet.com/article/google-pledges-900-million-for-myspace-honors/|url-status=live}}</ref> while being a short-term cash windfall, was a handicap in the long run, as it required MySpace to place even more ads on its already heavily advertised space, which made the site slow, more difficult to use and less flexible. MySpace could not experiment with its own site without forfeiting revenue, while Facebook was rolling out a new, clean site design.<ref>{{cite web|url=http://www.telecomtv.com/comspace_newsDetail.aspx?n=47741&id=e9381817-0593-417a-8639-c4c53e2a2a10|title=Only one bidder for MySpace – and he might walk|publisher=TelecomTV|date=June 13, 2011|access-date=October 23, 2011|url-status=dead|archive-url=https://web.archive.org/web/20111203053549/http://www.telecomtv.com/comspace_newsDetail.aspx?n=47741&id=e9381817-0593-417a-8639-c4c53e2a2a10|archive-date=December 3, 2011}}</ref><ref>{{cite web|url=http://gigaom.com/2011/04/08/was-it-google-who-killed-myspace/|title=Was It Google That Killed MySpace? – Tech News and Analysis|date=April 8, 2011|publisher=gigaom.com|access-date=April 9, 2011|archive-date=April 9, 2011|archive-url=https://web.archive.org/web/20110409160032/http://gigaom.com/2011/04/08/was-it-google-who-killed-myspace/|url-status=live}}</ref> MySpace CEO Chris DeWolfe reported that he had to push back against Fox Interactive Media's sales team, who [[monetize]]d the site without regard to user experience.<ref name="bw-20110622"/> In 2012, Katz described how News Corporation had put significant pressure on MySpace to "focus on near-term monetization, as opposed to thinking about long-term product strategy," while Facebook focused user engagement over revenue.<ref>{{Citation|title=MySpace Exec and Trip.com Founder Travis Katz talks Facebook IPO Fox Business|url=https://www.youtube.com/watch?v=TX_s-MMcQBE| archive-url=https://ghostarchive.org/varchive/youtube/20211028/TX_s-MMcQBE| archive-date=2021-10-28|language=en|access-date=2020-05-28}}{{cbignore}}</ref>
[[Danah Boyd]], a senior researcher at [[Microsoft Research]], noted of social networking websites that "companies might serially rise, fall, and disappear, as influential peers pull others in on the climb up—and signal to flee when it's time to get out." The volatility of social networks was exemplified in 2006, when Connecticut Attorney General [[Richard Blumenthal]] launched an investigation into children's exposure to pornography on MySpace. The resulting media frenzy and the site's lack of an effective spam filter gave the site a reputation as a "vortex of perversion". Around that time, specialized social media companies such as Twitter formed and began targeting users on MySpace, while Facebook rolled out communication tools that were seen as safe in comparison to MySpace. In addition, MySpace had particular problems with vandalism, phishing, malware, and spam, which it failed to curtail, making the site seem inhospitable.<ref>{{cite journal|last=Gehl|first=Robert W.|title=Real (Software) Abstractions: On the Rise of Facebook and the Fall of Myspace|journal=Social Text|year=2012|volume=30|issue=2 111|doi=10.1215/01642472-1541772|url=http://socialtext.dukejournals.org/content/30/2_111/99.full.pdf|access-date=June 27, 2013|doi-access=free|archive-date=October 2, 2013|archive-url=https://web.archive.org/web/20131002151223/http://socialtext.dukejournals.org/content/30/2_111/99.full.pdf|url-status=live|issn = 0164-2472 }}</ref>
These have been cited as factors why users, who as teenagers were MySpace's strongest audience in 2006 and 2007,<ref name="pcworld.com">{{cite web|last=Newman|first=Jared|url=http://www.pcworld.com/article/234806/myspace_4_lessons_learned_from_the_collapse.html|title=MySpace: 4 Lessons Learned from the Collapse|publisher=PCWorld|date=June 30, 2011|access-date=October 23, 2011|archive-date=October 8, 2011|archive-url=https://web.archive.org/web/20111008110525/http://www.pcworld.com/article/234806/myspace_4_lessons_learned_from_the_collapse.html|url-status=live}}</ref><ref>{{cite news|url=https://www.usatoday.com/tech/news/2006-01-08-myspace-teens_x.htm|work=USA Today|first1=Janet|last1=Kornblum|title=MySpace is the place|date=January 9, 2006|access-date=October 16, 2017|archive-date=March 10, 2012|archive-url=https://web.archive.org/web/20120310185316/http://www.usatoday.com/tech/news/2006-01-08-myspace-teens_x.htm|url-status=live}}</ref> had been migrating to Facebook, which started strongly with the 18-to-24 group (mostly college students)<ref>{{cite news|url=https://www.theguardian.com/world/2007/jun/26/usa.news?INTCMP=ILCNETTXT3487|location=London|work=The Guardian|first=Bobbie|last=Johnson|title=World news, US news, Technology, Digital media, Media, Facebook, Myspace, Research + Development (Technology), Social networking|date=June 26, 2007|access-date=December 15, 2016|archive-date=August 4, 2020|archive-url=https://web.archive.org/web/20200804091302/https://www.theguardian.com/world/2007/jun/26/usa.news?INTCMP=ILCNETTXT3487|url-status=live}}</ref> and has been much more successful than MySpace at attracting older users.<ref>{{cite web|last=Jesdanun|first=Anick|url=https://www.nbcnews.com/id/19717700|title=MySpace popularity with teens fizzles|publisher=NBC News|date=November 7, 2007|access-date=October 23, 2011|archive-date=November 4, 2013|archive-url=https://web.archive.org/web/20131104102750/http://www.nbcnews.com/id/19717700/|url-status=
News Corporation chairman and CEO [[Rupert Murdoch]] was said to be frustrated that MySpace never met expectations as a distribution outlet for Fox studio content and missed the US$1 billion mark in total revenues.<ref>{{cite web|last=Grover|first=Ronald|url=http://www.businessweek.com/technology/content/apr2009/tc20090427_826659.htm|title=Murdoch Tightens His Grip on MySpace|work=BusinessWeek|date=April 27, 2009|access-date=October 23, 2011|archive-url=https://web.archive.org/web/20111013165021/http://www.businessweek.com/technology/content/apr2009/tc20090427_826659.htm|archive-date=13 October 2011}}</ref> This resulted in DeWolfe and Anderson gradually losing their status within Murdoch's inner circle of executives, as well as DeWolfe's mentor [[Peter Chernin]], president and COO of News Corporation, departing the company in June 2009. Former [[AOL]] executive Jonathan Miller, who joined News Corporation in charge of the digital media business, was in the job for three weeks when he shuffled MySpace's executive team in April 2009. MySpace president Tom Anderson stepped down while Chris DeWolfe was replaced as CEO by former Facebook COO [[Owen Van Natta]].<ref>{{cite news|url=
In 2009, MySpace implemented site redesigns as a way to get users back. However, this may have backfired, as users generally disliked tweaks and changes on Facebook.<ref name="pcworld.com" /><ref>''[[The Economist]]''. June 20–26 U.S. print edition. Page 8.</ref>
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On June 29, 2011, Myspace announced in an email to label partners and press that it had been acquired by Specific Media for an undisclosed sum, which was rumored to be as low as $35 million.<ref>{{cite web|url=http://eon.businesswire.com/news/eon/20110629006943/en|title=Specific Media Acquires Myspace|publisher=Eon.businesswire.com|date=June 29, 2011|access-date=October 23, 2011|archive-url=https://web.archive.org/web/20110902034704/http://eon.businesswire.com/news/eon/20110629006943/en|archive-date=September 2, 2011|url-status=dead}}</ref><ref>{{cite news|url=https://www.bbc.co.uk/news/business-13969338|work=BBC News|title=MySpace sold to Specific Media by Murdoch's News Corp|date=June 29, 2011|access-date=July 21, 2018|archive-date=November 11, 2020|archive-url=https://web.archive.org/web/20201111190516/https://www.bbc.co.uk/news/business-13969338|url-status=live}}</ref> [[CNN]] reported that the site sold for $35 million, and noted that it was "far less than the $580 million News Corp. paid for Myspace in 2005."<ref>{{cite news|author=[[Laurie Segall]]|url=https://money.cnn.com/2011/06/29/technology/myspace_layoffs/index.htm?hpt=te_bn2|title=News Corp. sells Myspace to Specific Media|publisher=CNN|date=June 29, 2011|access-date=June 29, 2011|archive-date=October 29, 2020|archive-url=https://web.archive.org/web/20201029090429/https://money.cnn.com/2011/06/29/technology/myspace_layoffs/index.htm?hpt=te_bn2|url-status=live}}</ref> Murdoch went on to call the Myspace purchase a "huge mistake",<ref name="huge mistake">{{cite news|url=http://latimesblogs.latimes.com/entertainmentnewsbuzz/2011/10/news-corps-murdoch-calls-myspace-a-huge-mistake.html|title=News Corp.'s Rupert Murdoch calls Myspace buy a 'huge mistake'|publisher=Latimesblogs.latimes.com|date=October 21, 2011|access-date=June 30, 2012|archive-date=December 24, 2011|archive-url=https://web.archive.org/web/20111224180710/http://latimesblogs.latimes.com/entertainmentnewsbuzz/2011/10/news-corps-murdoch-calls-myspace-a-huge-mistake.html|url-status=live}}</ref> and ''[[Time (magazine)|Time]]'' magazine compared it to [[Time Warner]]'s 2000 purchase of [[AOL]], which saw a conglomerate trying to stay ahead of the competition.<ref name="Remember" /> Many former executives have gone on to further success after departing Myspace.<ref>{{cite web|url=http://allthingsd.com/20110613/is-there-a-myspace-mafia-too-because-leaving-it-seems-to-have-paid-off-for-many-ex-execs/?mod=googlenews|title=Myspace Might Be a Failure, But Its Ex-Execs Are Not – Kara Swisher – Social|publisher=AllThingsD|date=June 13, 2011|access-date=October 23, 2011|archive-date=November 11, 2011|archive-url=https://web.archive.org/web/20111111172323/http://allthingsd.com/20110613/is-there-a-myspace-mafia-too-because-leaving-it-seems-to-have-paid-off-for-many-ex-execs/?mod=googlenews|url-status=live}}</ref>
===
On February 11, 2016, it was announced that Myspace and its parent company had been bought by [[Time Inc.]]<ref name="variety.com"/> On January 31, 2018, Time Inc. was in turn purchased by [[Meredith Corporation]],<ref name=":0" /> who went on to sell a number of Time Inc.'s assets, including (as it announced on November 4, 2019)<ref>{{cite web|url=https://s21.q4cdn.com/842953260/files/doc_news/Meredith-Corporation-Sells-Equity-Stake-In-Viant-Technology-Holding-Inc-2019.pdf|title=Meredith Corporation Sells Equity Stake In Viant Technology Holding Inc|date=Nov 4, 2019|access-date=Jan 12, 2021|archive-date=January 14, 2021|archive-url=https://web.archive.org/web/20210114131257/https://s21.q4cdn.com/842953260/files/doc_news/Meredith-Corporation-Sells-Equity-Stake-In-Viant-Technology-Holding-Inc-2019.pdf|url-status=live}}</ref> selling its equity in [[Viant Technology|Viant]], the parent company of Specific Media, back to Viant Technology Holding Inc.<ref>{{cite web|url=https://pitchbook.com/profiles/company/52736-05|title=Specific Media UK|access-date=Jan 12, 2021|archive-date=January 14, 2021|archive-url=https://web.archive.org/web/20210114033741/https://pitchbook.com/profiles/company/52736-05|url-status=live}}</ref>
In May 2016, the data for almost 360 million Myspace accounts was offered on the "Real Deal" dark market website, which included email addresses, usernames, and weakly encrypted passwords ([[SHA1]] hashes of the first 10 characters of the password converted to lowercase and stored without a cryptographic [[Salt (cryptography)|salt]]).<ref>{{cite web|url=https://haveibeenpwned.com/|title=Have I been pwned? Check if your email has been compromised in a data breach|access-date=October 24, 2020|archive-date=December 13, 2020|archive-url=https://web.archive.org/web/20201213050404/https://haveibeenpwned.com/|url-status=live}}</ref><ref>{{cite web|url=http://motherboard.vice.com/read/427-million-myspace-passwords-emails-data-breach|title=Hacker Tries To Sell 427 Million {{sic|hide=y|reason=typo in source, so it should not be "fixed"}} Stolen MySpace Passwords For $2,800 - Motherboard|date=May 27, 2016 |access-date=November 24, 2016|archive-date=November 23, 2016|archive-url=https://web.archive.org/web/20161123124901/http://motherboard.vice.com/read/427-million-myspace-passwords-emails-data-breach|url-status=live}}</ref> The exact [[data breach]] date is unknown, but analysis of the data suggests it was exposed around eight years before being made public, around mid-2008 to early 2009.<ref>{{cite web|url=https://www.troyhunt.com/dating-the-ginormous-myspace-breach/|title=Dating the ginormous MySpace breach|date=May 31, 2016|access-date=November 24, 2016|archive-date=November 8, 2020|archive-url=https://web.archive.org/web/20201108175515/https://www.troyhunt.com/dating-the-ginormous-myspace-breach/|url-status=live}}</ref>
===Since 2019: Viant Technology Holding Inc. ownership===
As of October 5, 2024, Myspace has still been placed in a read-only mode of sorts, as no new articles have been published since early 2022,<ref name=em360>{{cite web |last1=Stewart |first1=Ellis |title=What Happened to Myspace? The Fall of the World's First Social Media Giant |url=https://em360tech.com/tech-article/what-happened-to-myspace |publisher=Enterprise Management 360 (EM360) |access-date=2024-07-14 |date=2024-07-06}}</ref> but media uploads seem to be working now. {{citation needed|date=July 2024}} MySpace's official account has also sparked some new activity. <ref>{{Cite web |date=2024-09-27 |title=Photos from Myspace (myspace) on Myspace |url=https://myspace.com/myspace/mixes/covermix-3/photo/373946567 |access-date=2024-10-06 |website=Myspace}}</ref> However, most images on the site still seem to be broken, and existing songs also cannot be played.<ref name=em360/>
The terms of service of Myspace have not been changed by Viant.<ref>{{Cite web |title=Myspace |url=https://myspace.com/pages/terms# |access-date=2024-05-30 |website=Myspace}}</ref> The privacy policy was last revised on 24 June 2024.<ref>{{Cite web |title=Myspace Privacy Policy |url=https://myspace.com/pages/privacy |access-date=2024-08-07 |website=Myspace}}</ref>
==Features==
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On March 18, 2019, it was revealed that Myspace had lost all of its user content from launch until 2015 in a botched server migration with no backup. Over 50 million songs and 12 years' worth of content were permanently lost.<ref>{{Cite web|url=https://arstechnica.com/information-technology/2019/03/myspace-apparently-lost-12-years-worth-of-music-and-almost-no-one-noticed/|title=Myspace apparently lost 12 years' worth of music, and almost no one noticed|last=Brodkin|first=Jon|date=2019-03-18|website=Ars Technica|language=en-us|access-date=2019-03-20|archive-date=November 7, 2020|archive-url=https://web.archive.org/web/20201107224454/https://arstechnica.com/information-technology/2019/03/myspace-apparently-lost-12-years-worth-of-music-and-almost-no-one-noticed/|url-status=live}}</ref> In April 2019, the [[Internet Archive]] recovered 490,000 MP3s "using unknown means by an anonymous academic study conducted between 2008 and 2010". The songs, which were uploaded between 2008 and 2010, are collectively known as the "MySpace Dragon Hoard".<ref>{{Cite web|url=https://mashable.com/article/myspace-internet-archive-rescue/|title=Internet Archive rescues half a million lost MySpace songs|last=Schroeder|first=Stan|website=Mashable|date=April 4, 2019|language=en|access-date=2019-07-17|archive-date=November 16, 2020|archive-url=https://web.archive.org/web/20201116004522/https://mashable.com/article/myspace-internet-archive-rescue/|url-status=live}}</ref>
Since early 2022, music upload and playback have been disabled on the website.
===MySpaceTV===
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==Mobile application==
Along with its website redesign, Myspace also completely redesigned their mobile application. The redesigned app on the [[Apple Inc.|Apple]] [[App Store (iOS/iPadOS)|App Store]] was released in June 2013. The app
===Availability===
Line 248 ⟶ 253:
| April 17, 2015
|}
The Myspace mobile app is no longer available on the [[Google Play|Google Play Store]] or the [[Apple Inc.|Apple]] [[App Store (iOS/iPadOS)|App Store]]. The mobile web app can be accessed by visiting Myspace.com from a mobile device.<ref>{{Cite web |date=29 May 2024 |title=Myspace Help Center |url=https://help.myspace.com/hc/en-us/articles/221849707-Android-iPhone |access-date= |website=Myspace.com}}</ref>
===Radio===
The app
==See also==
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