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{{Short description|Brand of ginger ale and cola}}
{{nomore footnotes|date=March 2013}}
'''Red Rock''' is a popular brand of [[ginger ale]] and [[cola]] that has since been revived for retail sale in recent years. The Red Rock Company was among the oldest producers of [[Soft drink|carbonated beverages]] in the [[United States]].
{{Infobox Beverage
| logo =
| type = [[Carbonated]] [[soft drink]]
| distributor = [[Clayton Distributing Company]]
| origin = [[Atlanta]], [[Georgia (U.S. state)|Georgia]]
| introduced = {{start date and age|1885}}
| color = Golden<br>Dark brown
| related = Red Rock Company
| variants = [[Golden Ginger Ale]] , [[Diet Golden Ginger Ale]] , [[Premium Root Beer]] , [[Premium Cola]] , [[Premium Grape]] , [[Premium Peach]] and [[Premium Orange]]
| website = https://www.drinkredrock.com
}}
'''Red Rock''' is a popular brand of [[golden ginger ale]], anddiet [[cola]]golden thatginger hasale, sincepremium beencola, revivedpremium forroot retailbeer, salepremium ingrape, premium orange and recentpremium yearspeach. The Red Rock Company was among the oldest producers of [[Soft drink|carbonated beverages]] in the [[United States]].
 
==History==
{{Unreferenced section|date=July 2023}}
The Red Rock Company was founded in 1885 by Lee Hagan and G. T. Dodd of [[Atlanta]], [[Georgia (U.S. state)|Georgia]]. Dodd initially introduced [[ginger ale]] as the company's first product, which became popular in the Southern U.S. By 1938, Red Rock was an early leader in the distribution of carbonated beverages, distributing 12-ounce bottles by way of a distribution network of 200 bottlers. Building on this newfound success, Red Rock secured an endorsement from baseball's greatest, Babe Ruth in 1939. By 1947, Red Rock products were bottled in 45 of the 48 U.S. states, but by 1958, the company's success began to decline due to the overwhelming increases in sugar prices.
 
Red Rock Cola was endorsed by famous [[baseball]] player [[Babe Ruth]]. Posters of his endorsement were printed in 1939.
 
==Red Rock today==
After the 1950s, the Red Rock Company seemed to vanish entirely and it is unknown when the company disestablished. An orphaned affiliate continued producing the product in the [[Dominican Republic]], and it is now distributed there by the [[Cervecería Nacional Dominicana]].{{Cn|date=July 2023}} The formulas for Red Rock's carbonated beverage products survive and the rights to Red Rock are now owned by Sensient[[Clayton TechnologiesDistributing Company]] of [[IndianapolisAtlanta]], [[IndianaGeorgia (U.S. state)|Georgia]]. Today, whichRed hasRock itsbeverages ownare networkenjoying a resurgence in popularity and can be found in numerous retail locations throughout the southeastern United States. These include major grocery chains such as Publix, Kroger (Atlanta/Nashville divisions), Walmart (North Georgia divisions), Ingles, Winn Dixie, Food Depot, Food Lion, Wayfield Foods, and more. The beverages are produced by [[Sensient Technologies]] and bottled by [[Tri-City Beverage]], ensuring that the classic taste of distributorsRed Rock remains consistent and high-quality. <ref>{{Cite web |title=History |url=https://www.drinkredrock.com/history-1 |access-date=2024-07-10 |website=Red Rock |language=en}}</ref>.[httphttps://sodawww.drinkredrock.com/history-pops1][http://www.blogspotbizjournals.com/2006atlanta/09stories/red-rock-cola_051998/07/27/smallb1.html?page=2]<ref>{{Cite Claytonweb Distributors|date=2009-05-24 of|title=Gingerly Atlantastepping isby asoda majorgiant distributor- ofAtlanta RedBusiness RockChronicle branded|url=https://www.bizjournals.com/atlanta/stories/1998/07/27/smallb1.html?page=2 ginger|access-date=2023-07-03 ale and cola|archive-url=https://web. [httparchive.org/web/20090524014218/https://www.bizjournals.com/atlanta/stories/1998/07/27/smallb1.html?page=2] |archive-date=2009-05-24 }}</ref>
 
==References==
{{Reflist}}
 
==External links==
*[httphttps://www.angelfire.com/tn/traderz/redrock.html CokeGirl's Soda TraderZ page - Red Rock Cola]
*[http://www.sensient-tech.com/ Sensient Technologies website]
*[http://www.bizjournals.com/atlanta/stories/1998/07/27/smallb1.html Atlanta Business Journal - "Gingerly stepping by soda giant" - July 24, 1998]
*https://www.drinkredrock.com/history-1
 
{{Ginger ales}}
 
[[Category:American softcola drinksbrands]]
[[Category:Cola brands]]
[[Category:Ginger ale]]