Blogging for Business is a free blogging course where you'll learn how to start and grow a blog past 100,000 visitors and turn those readers into customers.
Who is this course for?
Content marketing professionals
Bloggers and freelance writers
Digital marketing team leaders
If you want to drive real business growth through your content marketing efforts, then this course will change the way you do digital marketing.
40 lessons
In 11 modules
4h
56m
Total length
No sign-up required, and absolutely free of charge
How to create a blogging strategy that attracts potential customers.
The content marketing playbook that helped Ahrefs to grow our organic traffic.
How to get consistent traffic from search engines like Google.
How to find topics for your blog.
How to optimize your articles.
Blog promotion techniques.
The primary goal of blogging for business
2:20
Three main customer acquisition channels
4:16
The main reason why most blogs fail
6:47
The anatomy of the “Spike of hope”
4:41
Two major strategies of growing a blog
5:09
Busting the “publish more often” myth
3:37
How to convert visitors into subscribers
2:36
How to test your article ideas for “search demand”
4:06
How to determine the full traffic potential of a keyword
5:49
How to find the best keyword to target
3:51
How to determine your chances to rank in Google
6:36
How to use Keyword Difficulty metric in Ahrefs
5:23
How to discover great content ideas by studying your niche
5:12
How to generate keyword ideas using keyword research tools
4:46
How to find keywords that your competitors are ranking for
2:58
How to find low-hanging content ideas from all over the web
4:18
How to prioritise your list of content ideas
5:00
What is “searcher intent” and how to match it
5:59
How to optimise your article for a given keyword
4:46
How to squeeze maximum search traffic out of your article
2:58
How to perform an SEO audit of your published content
4:18
Why your content has to be great
4:50
How to create content that people will care to read and share with others
7:15
How to create unique content that will stand out
3:45
Do you always need backlinks to rank?
7:13
How to create content that attracts backlinks
5:26
The rarely mentioned “secret” to acquiring backlinks
3:56
Four common mistakes of content promotion
12:25
The best content promotion strategies reviewed
6:31
How to compete with the “big guys” in Google search results
3:04
The best link building strategies for blogs
6:15
How to get backlink ideas from your competitors
8:05
How to build links via guest blogging
8:23
Simple guest blogging “hacks” for better results in less time
4:28
How to use “Outreach” for content promotion
7:13
How to find thousands of high-quality outreach prospects
9:59
How to write ridiculously effective outreach emails
6:55
Noah Kagan — On growing an audience
24:43
Bryan Harris — On list building
35:00
Ramsay Taplin — On starting a blog
35:12
No sign-up required, and absolutely free of charge
Learn practical ways to use Ahrefs' SEO tools and reports to improve SEO.
It doesn't matter if you know nothing about SEO. By the end of this free SEO training course, you’ll understand how to apply the basics of SEO like keyword research, on-page SEO, and link building to rank higher in search engines.
Learn how to get backlinks at scale without traditional link building tactics.
Take our free affiliate marketing course and learn how to start and grow your own revenue-generating affiliate site.
Learn SEO from a curated list of the best SEO tutorials from Ahrefs’ YouTube channel.
This course teaches you to run requests and unlock the full potential of Ahrefs data with our API.